JP2018156150A - Information processing device, information processing method, terminal, information processing system and program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To achieve an information processing device, an information processing method, a terminal, an information processing system and a program which can suitably provide recommendation information based on current interest or taste of a customer shopping at a store.SOLUTION: An information processing device comprises: a first acquisition unit which acquires customer's conversation information; an extraction unit which extracts goods from the conversation information acquired by the first acquisition unit; a readout unit which reads position information in a selling space of the goods extracted by the extraction unit; a second acquisition unit which acquires customer's position information in the selling space; a determination unit which determines the necessity of provision of recommendation information by using the position information of the goods read by the readout unit, and the customer's position information acquired by the second acquisition unit; and a transmission unit which transmits the recommendation information on the goods extracted by the extraction unit or goods relevant to the goods to the terminal used by the customer, when the determination unit determines that it is required to provide the recommendation information.SELECTED DRAWING: Figure 1

Description

  The present invention relates to an information processing apparatus, an information processing method, a terminal, an information processing system, and a program.

  In a real store or a virtual shopping mall on a network, a service for recommending a product to the customer based on the purchase history of the customer is performed.

  In addition, there is a technique (Patent Document 1) that provides sales floor guidance, product information, and the like to each customer individually based on a customer's travel route acquired through a shopping cart. Specifically, Patent Document 1 discloses information processing for determining the traveling direction and position of a shopping cart and a customer, and transmitting product information (recommended information, bargain information, tasting information) corresponding to the determined traveling direction and position to the shopping cart. A server is disclosed.

JP 2002-132886 A

  Since recommendations based on purchase history are recommendations based on the customer's past interests and preferences, services that provide recommendation information based on purchase history provide recommendation information based on the current interests and preferences of customers who are shopping. There was a problem that could not be done.

  Moreover, with the technique currently disclosed by patent document 1, the recommendation information etc. of a store are unilaterally distributed according to a customer's advancing direction and position. For this reason, there is a problem that a recommendation unrelated to the interest and preference of the customer is made, and the customer feels troublesome.

  The present invention has been made in view of the above problems. An object of the present invention is to provide an information processing apparatus, an information processing method, a terminal, an information processing system, and a program capable of appropriately providing recommendation information based on the current interest or preference of a customer who is shopping at a store. Is to realize.

  The information processing apparatus according to the present invention includes a first acquisition unit that acquires customer conversation information, an extraction unit that extracts products from the conversation information acquired by the first acquisition unit, and location information of the products extracted by the extraction unit in the sales floor A reading unit for reading out information, a second acquisition unit for acquiring customer location information on the sales floor, and information on the position of the product read by the reading unit and the customer location information acquired by the second acquisition unit. A determination unit that determines whether or not, and a transmission unit that transmits the recommendation information of the product extracted by the extraction unit or the product related to the product to the terminal used by the customer when the determination unit determines that the recommendation information needs to be provided .

  The information processing method according to the present invention includes a first acquisition step of acquiring customer conversation information, an extraction step of extracting a product from the conversation information acquired in the first acquisition step, and a sales floor of the product extracted in the extraction step. Using the reading step for reading position information, the second acquiring step for acquiring customer position information at the sales floor, the position information of the product read in the reading step, and the customer position information acquired in the second acquiring step The customer uses the recommendation information of the product extracted in the extraction step or the product related to the product when it is determined that the recommendation information needs to be provided in the determination step for determining whether the provision of the recommendation information is necessary. Transmitting to the terminal.

The program of the present invention includes a first acquisition process for acquiring customer conversation information, an extraction process for extracting a product from the conversation information acquired in the first acquisition process, and a sales floor for the product extracted by the extraction process. Reading process for reading position information at the second position, second acquisition process for acquiring position information of the customer at the sales floor, position information of the product read by the reading process, and position information of the customer acquired by the second acquisition process , And a determination process for determining the necessity of providing recommendation information,
When it is determined that the recommendation information needs to be provided in the determination process, a transmission process for transmitting the recommendation information of the product extracted in the extraction process or the product related to the product to the terminal used by the customer is executed.

  The terminal of the present invention includes a receiving unit that receives recommendation information, and a display unit that displays information based on the recommendation information received by the receiving unit, and the recommendation information is a sales floor of a product extracted from customer conversation information. It is recommended information determined to be provided by using the location information at and the customer location information at the sales floor.

  An information processing system of the present invention is an information processing system including an information processing device and a terminal, and the information processing device is configured to acquire a customer's conversation information from a first acquisition unit and the conversation information acquired by the first acquisition unit. An extraction unit that extracts products; a reading unit that reads out position information of the products extracted by the extraction unit; a second acquisition unit that acquires position information of customers on the sales floor; and the position information of the products read out by the reading unit; A determination unit that determines whether or not to provide recommendation information using the customer location information acquired by the second acquisition unit, and the product extracted by the extraction unit when the determination unit determines that the recommendation information needs to be provided or the product A transmission unit that transmits the recommendation information of the product related to the customer to a terminal used by the customer, the terminal receiving the recommendation information, and the information based on the recommendation information received by the reception unit. And a display unit for displaying.

  According to the present invention, an information processing device, an information processing method, a terminal, an information processing system, and a program capable of appropriately providing recommendation information according to the current interest or preference of a customer who is shopping at a store are realized. can do.

It is a figure which shows the structure of the information processing apparatus 1000 concerning 1st Embodiment. FIG. 2A and FIG. 2B are diagrams showing an example of information stored in the product position information database. 2 is a diagram illustrating a hardware configuration of an information processing apparatus 1000. FIG. 10 is a flowchart for explaining the operation of the information processing apparatus 1000. It is a figure which shows an example of the information displayed on the terminal which a customer uses when the judgment part 105 judges that provision of recommendation information is required. It is a figure which shows another example of the information displayed on the terminal which a customer uses when the judgment part 105 judges that provision of recommendation information is required. It is a figure which shows the structure of the information processing apparatus 2000 concerning 2nd Embodiment. 10 is a flowchart for explaining the operation of the information processing apparatus 2000. It is a figure which shows the structure of the information processing apparatus 3000 concerning 3rd Embodiment. FIG. 9A and FIG. 9B are diagrams showing an example of information stored in the product position information database. 10 is a flowchart for explaining the operation of the information processing apparatus 3000. It is a figure which shows the structure of the information processing apparatus 5000 concerning 5th Embodiment. 10 is a flowchart for explaining the operation of the information processing apparatus 5000. It is a figure which shows the structure of the terminal 6000 concerning 6th Embodiment. It is a figure which shows the structure of the information processing system 1 concerning 7th Embodiment.

Hereinafter, embodiments of the present invention will be described with reference to the drawings. In all the drawings, the same reference numerals are given to the same components, and the description will be omitted as appropriate. In each block diagram, unless otherwise specified, each block represents a functional unit configuration, not a hardware unit configuration.
[First Embodiment]
[Constitution]
FIG. 1 is a diagram illustrating a configuration of an information processing apparatus 1000 according to the first embodiment. The information processing apparatus 1000 includes a first acquisition unit 101, an extraction unit 102, a reading unit 103, a second acquisition unit 104, a determination unit 105, and a transmission unit 106.

The 1st acquisition part 101 acquires the conversation information of the customer who shop at a sales floor. Specifically, a terminal used by a customer at a sales floor includes, for example, a microphone, and the microphone collects customer conversation information. Then, the transmission unit included in the terminal transmits the conversation information collected by the microphone to the first acquisition unit 101 of the information processing apparatus 1000. That is, the 1st acquisition part 101 acquires the conversation information of the customer from the terminal which a customer uses in a sales floor. Here, the terminal used by the customer at the sales floor is, for example, a terminal provided in a shopping cart used by the customer at the sales floor. When the shopping cart itself includes a microphone, the shopping cart is a terminal used by the customer at the sales floor. Moreover, when not using a shopping cart, the smart phone which a customer uses is a terminal which a customer uses in a sales floor, for example, The microphone with which this smart phone collects customer's conversation information.
The extraction unit 102 extracts a product from the conversation information acquired by the first acquisition unit 101. As for a method for extracting products from conversation information, for example, a word list is registered in a database provided inside or outside the information processing apparatus 1000, and words included in the word list are extracted from conversation information. Can be used.
The reading unit 103 reads the position information on the sales floor of the product extracted by the extraction unit 102. A database (hereinafter referred to as “product location information database”) that stores the location information of the products handled at the store at the sales floor is provided inside or outside the information processing apparatus 1000. The reading unit 103 searches the product position information database using the product extracted by the extraction unit 102 from the customer's conversation information as a key.
FIG. 2A and FIG. 2B are diagrams showing an example of information stored in the product position information database. As shown in FIG. 2A, product category information 11, location information 12, product name information 13, and product location information 14 are stored in association with each other in the product location information database. FIG. 2B is a diagram illustrating an example of the sales floor map information 15. The position information 12 and the product position information 14 in FIG. 2A correspond to the position information in the sales floor map information 15 shown in FIG. That is, for example, in FIG. 2A, the vegetables are associated with the position information “1”. The position information “1” corresponds to the location “1” in the sales floor map information 15 in FIG. Further, in FIG. 2A, among the vegetables, the tomato is associated with the product position information “1-1”. The product position information “1-1” corresponds to the place “1-1” in the sales floor map information 15 in FIG. The examples shown in FIGS. 2A and 2B are merely examples, and the product category subdivision and the in-store layout can be set as appropriate. The sales floor map 15 may be stored in a database different from the product position information database.
The second acquisition unit 104 acquires customer position information on the sales floor. Specifically, for example, a terminal used by a customer at a sales floor includes a position information acquisition sensor, and the position information acquisition sensor acquires the position information of the customer at the sales floor. Then, the transmission unit included in the terminal transmits the position information acquired by the position information acquisition sensor to the second acquisition unit 104 of the information processing apparatus 1000. That is, the 2nd acquisition part 104 acquires the position information of the customer in a sales floor from the terminal which a customer uses in a sales floor. The second acquisition unit 104 acquires customer position information from the position information acquisition sensor at an arbitrary timing. For example, the second acquisition unit 104 acquires the customer position information from the position information acquisition sensor at a certain timing after the customer enters the store. For example, the 2nd acquisition part 104 acquires a customer's position information from a position information acquisition sensor at the timing when the 1st acquisition part 101 acquired customer's conversation information.
The determination unit 105 determines whether or not the recommendation information needs to be provided by using the product position information read by the reading unit 103 and the customer position information acquired by the second acquisition unit 104. For example, the determination unit 105 determines whether or not the recommendation information needs to be provided at the timing (first timing) when the reading unit 103 reads out the position information of the product extracted by the extraction unit 102. That is, the determination unit 105 can determine whether or not the recommendation information needs to be provided using the product position information extracted by the extraction unit 102 at the first timing and the customer position information at the first timing. Further, for example, the determination unit 105 determines whether or not to provide recommendation information at a second timing after a predetermined time has elapsed from the first timing. That is, the determination unit 105 can determine whether or not to provide recommendation information using the product position information extracted by the extraction unit 102 at the second timing and the customer position information at the first timing. In addition, the determination unit 105 can determine whether or not the recommendation information needs to be provided by using the product position information extracted by the extraction unit 102 at the second timing and the customer position information at the second timing. . The second timing may be a plurality of arbitrary timings (for example, periodic timing). When the second timing is a plurality of arbitrary timings, the determination unit 105 determines the position information of the product extracted by the extraction unit 102 at the timing (selection timing) at least one of the second timings and the selection timing. It is possible to determine whether or not to provide recommendation information using the customer position information.

  When the determination unit 105 determines that the recommendation information needs to be provided, the information processing apparatus 1000 can create recommendation information about the product extracted by the extraction unit 102 or a product related to the product. The information processing apparatus 1000 can also extract recommendation information of the product extracted by the extraction unit 102 or the product related to the product from the recommended information prepared in advance.

When the determination unit 105 determines that the recommendation information needs to be provided, the transmission unit 106 transmits the recommendation information of the product extracted by the extraction unit 102 or the product related to the product to the terminal used by the customer. That is, when the determination unit 105 determines that the recommendation information needs to be provided, the transmission unit 106 transmits the recommendation information created or extracted by the information processing apparatus 1000 to the terminal used by the customer.
[Example of hardware configuration of information processing device]
FIG. 3 is a diagram illustrating a hardware configuration of the information processing apparatus 1000. The information processing apparatus 1000 includes a processor 100a, a memory 100b, a storage 100c, an input / output interface (input / output I / F) 100d, and a communication interface (communication I / F) 100e. The processor 100a, the memory 100b, the storage 100c, the input / output interface 100d, and the communication interface 100e are connected by a data transmission path 100f for transmitting / receiving data to / from each other.

  The processor 100a is an arithmetic processing device such as a Central Processing Unit or a Graphics Processing Unit. The processor 100a executes each program stored in the storage 100c, which will be described later, so that each processing unit of the information processing apparatus 1000 (first acquisition unit 101, extraction unit 102, reading unit 103, second acquisition unit 104, The functions of the determination unit 105 and the transmission unit 106) are realized. Here, when executing each program, the processor 100a may execute these programs after reading them onto a memory 100b described later, or may execute them without reading them onto the memory 100b.

  The memory 100b is a memory such as a random access memory (RAM) or a read only memory (ROM).

  The storage 100c is a storage device such as a hard disk drive, a solid state drive, or a memory card. The storage 100c may be a memory such as a RAM or a ROM. The storage 100c stores programs that realize the functions of the respective processing units (first acquisition unit 101, extraction unit 102, reading unit 103, second acquisition unit 104, determination unit 105, and transmission unit 106).

  When the information processing apparatus includes a product position information database, the memory 100b or the storage 100c constitutes a product position information database.

  The communication interface 100e transmits / receives data to / from an external device. The communication interface 100e constitutes the transmission unit 106. The communication interface e may constitute the first acquisition unit 102 and the second acquisition unit 104. The communication interface 100e communicates with an external device via, for example, a wired network or a wireless network 100h.

Note that the hardware configuration of the information processing apparatus 1000 is not limited to the configuration shown in FIG.
[Operation]
FIG. 4 is a flowchart for explaining the operation of the information processing apparatus 1000 according to this embodiment.

  As a premise, as described above with reference to FIG. 2A, the product category information 11, the location information 12, the product name information 13, and the location information 14 are stored in the product location information database in association with each other. To do.

  The 1st acquisition part 101 acquires the conversation information of the customer who shop at a sales floor (step S10). The extraction unit 102 extracts a product from the conversation information acquired by the first acquisition unit 101 (step S11). The reading unit 103 reads the position information of the product on the sales floor extracted by the extraction unit 102 (step S12). The second acquisition unit 104 acquires customer position information at the sales floor (step S13). The determination unit 105 determines whether or not the recommendation information needs to be provided using the position information of the product read by the reading unit 103 and the position information of the customer acquired by the second acquisition unit 104 (step S14). When the determination unit 105 determines that the recommendation information needs to be provided (Yes in step S14), the transmission unit 106 uses the recommendation information of the product extracted by the extraction unit 102 or the product related to the product to the terminal used by the customer. Transmit (step S15).

  An example of the operation of the information processing apparatus 1000 will be specifically described with reference to FIGS. It is assumed that the first acquisition unit 101 acquires conversation information “I want to eat tomato boiled today” as conversation information of a customer who makes a purchase at the sales floor in step S10. In step S <b> 11, the extraction unit 102 extracts, for example, products “Tara” and “Tomato” from the conversation information acquired by the first acquisition unit 101. In step S12, the reading unit 103 uses “Tara” and “Tomato” as keys, and uses the information shown in FIG. 2A to position information “1-1” on the “Tara” and “Tomato” counters. And “2-1” are read. In step S13, the second acquisition unit 104 reads the position information at the sales floor of “Tara” and “Tomato” at the second timing, or the customer's position information at the second timing after a predetermined time has elapsed from the first timing. Assuming that the position information indicating that the customer is within a predetermined range from the tomato sales floor is acquired. Then, since it is considered that there is a high possibility that the customer has visited the store to purchase ingredients for “Tara no Tomato” or is interested in “Tara no Tomato”, in Step S14, that is, the first timing. Alternatively, at the second timing, the determination unit 105 determines that the recommendation information needs to be provided. In step S <b> 15, the transmission unit 106 transmits the recommendation information of the product related to “tomato” or “tomato” to the terminal used by the customer. By determining whether or not to provide recommendation information using the customer's location information at the second timing, for example, at the entrance of the store, there is a conversation that says “I want to eat tomato boiled tomatoes today”, and then the customer visits the tomato department. Recommendation information regarding “tomatoes” can be appropriately provided when the user is moving toward.

  FIG. 5 is a diagram illustrating an example of information displayed on a terminal used by a customer when the determination unit 105 determines that it is necessary to provide recommendation information. As shown in FIG. 5, recommendation information of “tomato” created by the determination unit 105 is displayed on the terminal used by the customer.

FIG. 6 is a diagram illustrating another example of information displayed on a terminal used by a customer when the determination unit 105 determines that it is necessary to provide recommendation information. As shown in FIG. 6, in addition to the recommendation information, a sales floor map for guiding the sales floor of “tomato” included in the recommendation information can be displayed on the terminal used by the customer.
[Action / Effect]
According to the information processing apparatus 1000 of the present embodiment, the determination unit 105 includes the location information of the product read by the reading unit 103 from the conversation information of the customer who is shopping, and the customer's sales floor acquired by the second acquisition unit 104. Using the location information, it is determined whether or not the recommendation information needs to be provided. In other words, by combining the location information of the product extracted from the conversation information of the customer who is shopping and the location information of the customer's sales floor, determining whether or not to provide recommendation information, shopping at the store Recommendation information according to the current interests or preferences of existing customers can be appropriately provided.
[Second Embodiment]
FIG. 7 is a diagram illustrating a configuration of the information processing apparatus 2000 according to the second embodiment. The information processing apparatus 2000 includes a first acquisition unit 201, an extraction unit 202, a reading unit 203, a second acquisition unit 204, a determination unit 205, and a transmission unit 206. In the information processing apparatus 2000, the configuration of the determination unit 205 is different from the determination unit 105 of the information processing apparatus 1000 according to the first embodiment. The other configuration of the information processing device 2000 is the same as the corresponding configuration of the information processing device 1000, and thus description thereof is omitted.
In addition to the functions of the determination unit 105 of the information processing apparatus 1000, the determination unit 205 extracts the product position information read by the reading unit 203 and the customer position information acquired by the second acquisition unit 204. A function is provided for determining whether or not the customer has entered a predetermined area including the sales area of the product extracted by the unit 202 (intrusion presence / absence). The determination unit 205 processes the customer location information acquired by the second acquisition unit 204 in a time series to determine the travel route of the customer, thereby determining the predetermined area including the sales floor of the product extracted by the extraction unit 202. It can be determined whether or not the customer has intruded. Specifically, for example, the sales floor is divided into a plurality of blocks, and the determination unit 205 has entered the customer into either the block including the sales floor of the product extracted by the extraction unit 202 or a block adjacent to the block. It can be determined whether or not. Further, for example, a predetermined area including a product sales floor is set for each product, and the determination unit 205 determines whether the customer has entered the predetermined area set for the product extracted by the extraction unit 202. be able to. When the determination unit 205 determines that the customer has entered a predetermined area including the sales floor of the product extracted by the extraction unit 202, the customer may be interested in the product and may be approaching the sales floor of the product. Therefore, it is determined that the recommendation information is necessary. On the other hand, the determination unit 205 can determine that the recommendation information is not provided when it is determined that the customer has not entered the predetermined area including the sales floor of the product extracted by the extraction unit 202.
According to the information processing apparatus 2000 of the present embodiment, the determination unit 205 determines whether or not a customer has entered a predetermined area including the sales floor of the product extracted by the extraction unit 202. Decides that it is necessary to provide recommendation information. Thereby, recommendation information about the product can be provided at the timing when the customer approaches the sales floor of the product considered to be interested.
[Modification 1]
As a modification, the determination unit 205 includes, in addition to the functions provided in the determination unit 105 of the information processing apparatus 1000, the product position information read by the reading unit 203 and the customer position information acquired by the second acquisition unit 204. And a function of determining whether or not the customer has passed through the sales area of the product extracted by the extraction unit 202 (whether or not it has passed). The determination unit 205 processes the customer location information acquired by the second acquisition unit 204 in time series to determine the travel route of the customer, so that the customer has passed through the sales floor of the product extracted by the extraction unit 202. It can be determined whether or not. Specifically, for example, a predetermined range including the sales floor of the product is set for each product, and the determination unit 205 determines the predetermined range after the customer enters the predetermined range set for the product extracted by the extraction unit 202. At the timing when time has passed (third timing), it is determined whether or not the customer has passed. The determination unit 205 determines that the customer has passed through the sales area of the product when the customer has entered the predetermined range set for the product extracted by the extraction unit 202 and has exited the predetermined range. Further, for example, one or more sales floors are set as passing points for each product, and the determination unit 205 determines that the customer passes the passing points set for the product extracted by the extraction unit 202. It can also be determined that the customer has passed the sales floor of the product. On the contrary, the determination unit 205 is set for the product extracted by the extraction unit 202 when the customer has entered the predetermined range set for the product extracted by the extraction unit 202 and has not left the predetermined range. When the customer does not pass through the passing point, it can be determined that the customer has not passed through the sales floor of the product.

  FIG. 8 is a flowchart for explaining the operation of the information processing apparatus 2000. The operation from step S20 to step S23 is the same as the operation from step S10 to step S13 in FIG. The determination unit 205 determines whether the customer has passed through the sales floor of the extracted product, using the position information of the product read by the reading unit 203 and the position information of the customer acquired by the second acquisition unit 204. (Step S24). The determination unit 205 determines whether or not the customer has passed, for example, at a timing (third timing) after a predetermined time has elapsed since the customer entered the predetermined range set for the extracted product. If the determination unit 205 determines that the customer has passed through the sales area of the extracted product (yes in step S24), the determination unit 205 determines that the recommendation information is not provided (step S27). Then, the information processing apparatus 2000 ends the operation. On the other hand, when the determination unit 205 determines that the customer has not passed through the sales area of the extracted product (No in step S24), the determination unit 205 determines that the recommendation information needs to be provided (step S25). Then, the transmission unit 206 transmits the recommendation information of the product extracted by the extraction unit 202 or the product related to the product to the terminal used by the customer (step S26).

  A specific example of the operation after step S24 of the information processing apparatus 2000 will be described. In step S <b> 21, it is assumed that the reading unit 203 has extracted the products “Tara” and “Tomato” from the conversation information acquired by the first acquisition unit 202. When the determination unit 205 determines in step 24 that the customer has passed through the sales floor of “Tara” or “Tomato”, it is highly likely that the customer has put “Tara” or “Tomato” into the shopping cart or shopping basket. In step S <b> 27, the determination unit 205 determines whether or not to provide recommendation information regarding “Tara” or “Tomato”. On the other hand, when the determination unit 205 determines in step S24 that the customer has not passed through the sales floor of “Tara” or “Tomato”, the customer may not yet put “Tara” or “Tomato” in the shopping cart or shopping basket. Since the property is high, the determination unit 205 determines in step S25 that it is necessary to provide recommendation information regarding “Tara” or “Tomato”. In step S <b> 26, the transmission unit 206 transmits the recommendation information regarding “Tara” or “Tomato” to the terminal used by the customer.

According to the first modification, the determination unit 205 determines whether or not the customer has passed through the sales floor of the extracted product, and determines that the recommendation information is not provided when it is determined that the customer has passed. As a result, when it is considered that the customer has put an item considered to be interested in the shopping cart or the shopping basket, the recommendation information is not provided, so that the customer does not feel bothered.
[Modification 2]
In the flowchart illustrated in FIG. 8, when the determination unit 205 determines that the customer has passed through the sales area of the extracted product (Yes in step S24), the operation ends without creating recommendation information. However, when the determination unit 205 determines that the customer has passed through the sales floor of the extracted product (Yes in step S24), the determination unit 205 determines whether or not to provide recommendation information of the extracted product or a product related to the product. , It can be determined that it is necessary to provide recommendation information for a product other than “the extracted product or a product related to the product”. For example, when the extraction unit 202 extracts the products “Tara” and “Tomato” from the conversation information acquired by the first acquisition unit 201, and the determination unit 205 determines that the customer has passed through the sales floor of “Tomato”, the customer It is highly probable that “Tomato” in the ingredients of “Tara tomato boiled” is put in a shopping cart or a shopping basket, and that there is a high possibility of going to “Tara” next. Therefore, the determination unit 205 can determine that the recommendation information of the product related to “Tara” or “Tara” is not provided, instead of the recommendation information of the product related to “Tomato” or “Tomato”.
[Modification 3]
Since the determination unit 205 can process the customer location information acquired by the second acquisition unit 204 in time series to determine the travel route of the customer, the determination unit 205 determines the product location information read by the reading unit 203 and The customer movement information is used to determine not only whether the customer has entered or passed, but also, for example, whether or not the customer is moving toward the sales floor of the product extracted from the customer's conversation information. it can. If the determination unit 205 determines that the customer is moving toward the sales floor of the product extracted from the customer's conversation information, the determination unit 205 may determine that it is necessary to provide recommendation information for the product or a product related to the product. it can. When it is determined that the customer is moving toward the sales floor of the product extracted from the customer's conversation information, it is considered that the customer is likely to purchase the product. Therefore, it is considered useful to provide recommendation information of the product or a product related to the product to the customer.
[Third Embodiment]
FIG. 9 is a diagram illustrating a configuration of an information processing device 3000 according to the third embodiment. The information processing device 3000 includes a third acquisition unit 307 in addition to the configuration of the information processing device 1000 or the information processing device 2000 according to the first and second embodiments. The description of the same configuration as the information processing apparatus 1000 or the information processing apparatus 2000 is omitted.
The third acquisition unit 307 acquires customer's front shelf information. Specifically, for example, a product display shelf is provided with a device (device A) including a camera and a transmission unit, and the camera captures an image in front of the shelf. Then, the transmission unit transmits the image in front of the shelf captured by the camera to the information processing device 3000. In the information processing device 3000, customer front shelf information is extracted from the received image. The customer's shelf information is at least one of the stay time information in front of the customer's product display shelf, the line-of-sight information in front of the customer's product display shelf, and information indicating whether the customer has picked up the product. including. The 3rd acquisition part 307 acquires the customer's pre-shelf information extracted. Note that the device A (or camera) can be provided in a place other than the merchandise display shelf as long as it can capture an image in front of the shelf. Further, an apparatus (apparatus B) different from the apparatus A and the information processing apparatus 3000 can acquire the image in front of the shelf from the apparatus A and extract the information in front of the shelf of the customer. In this case, the third acquisition unit 307 acquires the customer's front shelf information from the device B.
The determination unit 305 recommends using the product position information read by the reading unit 303, the customer position information acquired by the second acquisition unit 304, and the customer's pre-shelf information acquired by the third acquisition unit 307. Determine whether information needs to be provided. The timing at which the determination unit 305 determines whether or not to provide recommendation information can be the same as in the first embodiment and the second embodiment. In the present embodiment, sales floor map information 15a including the position information of the merchandise display shelf as shown in FIG. 10A is stored in the same merchandise position information database as in the first embodiment. The sales floor map information 15a including the position information of the product display shelf may be sales floor map information obtained by adding the position information (shelf position information 16) of the product display shelf to the sales floor map information 15 shown in FIG. Good. When the sales floor map information 15a including the shelf position information 16 is sales floor map information obtained by adding the shelf position information 16 to the sales floor map information 15 illustrated in FIG. 2B, the product position database includes the sales floor map information 15a illustrated in FIG. As shown, information indicating the correspondence between the merchandise display shelf and the merchandise displayed on the merchandise display shelf is stored. Further, the sales floor map 15a including the position information 16 of the commodity display shelf may be stored in a database different from the commodity position information database.
FIG. 11 is a flowchart for explaining the operation of the information processing apparatus 3000. The operation from step S30 to step S33 is the same as the operation from step S10 to step S13 in FIG. The 3rd acquisition part 307 acquires a customer's shelf front information from the apparatus provided in the goods display shelf (Step S34). The determination unit 305 recommends using the product position information read by the reading unit 303, the customer position information acquired by the second acquisition unit 304, and the customer's pre-shelf information acquired by the third acquisition unit 307. The necessity of providing information is determined (step S35). When the determination unit 305 determines that the recommendation information needs to be provided (Yes in step S35), the transmission unit 306 transmits the recommendation information of the product extracted by the extraction unit 302 or the product related to the product to the terminal used by the customer. (Step S36).

  A specific example of the operation after step S34 of the information processing apparatus 3000 will be described. In step S <b> 31, it is assumed that the extraction unit 302 has extracted the products “Tara” and “Tomato” from the conversation information acquired by the first acquisition unit 301. In step S33, the second acquisition unit 302 acquires position information indicating that the customer is at the tomato counter. In step S34, the third acquisition unit 307 selects and picks the tomatoes from Miyazaki Prefecture and the tomatoes from Kochi Prefecture in front of the product display shelf on which “tomatoes” are displayed as the information before the shelf. Get the image that is out. Then, since it is highly likely that the customer has come to the store to purchase ingredients for “Tara no Tomato” or is interested in “Tara Tomato”, the determination unit 305 determines recommendation information in Step S35. Judging by the provision of In step S36, the transmission unit 306 transmits, for example, recommendation information related to “tomato” recommended by the store to the terminal used by the customer.

  Another specific example of the operation after step S34 of the information processing apparatus 3000 will be described. In step S <b> 31, it is assumed that the extraction unit 302 has extracted the products “Tara” and “Tomato” from the conversation information acquired by the first acquisition unit 301. In step S33, the second acquisition unit 302 acquires position information indicating that the customer is at the tomato counter. In step S34, the third acquisition unit 307 acquires the customer's stay time before the shelf and line-of-sight information as the shelf front information. For example, when the time indicated by the customer's stay time information before the shelf acquired by the third acquisition unit 307 is short (for example, less than a predetermined threshold), the customer does not put “tomato” in the shopping cart or the shopping basket, There is a high possibility that they have passed, that is, they are interested in “tomatoes” or have been willing to purchase “tomatoes” but for some reason have passed the “tomatoes” counter It is considered high. Therefore, in step S35, the determination unit 305 determines that the recommendation information needs to be provided. In step S36, the transmission unit 306 transmits, for example, recommendation information related to “tomato” recommended by the store to the terminal used by the customer. On the other hand, when the time indicated by the customer's stay time information before the shelf acquired by the third acquisition unit 307 is long (for example, a predetermined threshold value or more), the customer may have put “tomato” in the shopping cart or the shopping basket. It is considered high. Therefore, the determination unit 305 determines whether or not to provide recommendation information in step S35.

According to the information processing apparatus 3000 of the present embodiment, the third acquisition unit 307 acquires the customer's front shelf information, and the determination unit 305 includes the customer's shelf in addition to the extracted product location information and customer location information. Recommendation information according to the current interest or preference of the customer than the information processing apparatus 1000 and the information processing apparatus 2000 according to the first and second embodiments because it is determined whether or not the recommendation information needs to be provided using the previous information. Can be provided.
[Fourth Embodiment]
The information processing apparatus 4000 according to the present embodiment differs from the information processing apparatus 1000, the information processing apparatus 2000, or the information processing apparatus 3000 according to the first to third embodiments in the functions of the extraction unit 402 and the determination unit 405. The description of the same configuration as that of the information processing device 1000, the information processing device 2000, or the information processing device 3000 is omitted.
The extraction unit 403 extracts not only a product but also a word related to the price of the product from the conversation information acquired by the first acquisition unit 401. For example, it is assumed that the first acquisition unit 401 acquires parent-child conversation information that “I want to eat melon” or “I don't want to eat today because melon is expensive”. In this case, the extraction unit 402 extracts not only the fruit “melon” from the conversation information acquired by the first acquisition unit 401 but also the word “high” relating to the price of the product. Then, the reading unit 403 reads position information at a sales floor of melon-flavored ice cream or melon juice (melon-related products), which is cheaper than the product “melon”. Specifically, a database that stores information in which a product and a product related to the product are associated with each other is provided inside or outside the information processing apparatus 4000. The information in which the product and the product related to the product are associated is also associated with the price of the product and the price of the product related to the product. Then, the reading unit 403 searches the database using “melon” as a key, reads “melon flavored ice cream” and “melon juice” which are melon related products and cheaper than “melon”, and Read the location information of the product at the sales floor.
The determination unit 405 determines whether or not to provide recommendation information using the position information read by the reading unit 403 and the customer position information acquired by the second acquisition unit 404. When it is determined that the recommendation information needs to be provided, the information processing apparatus 4000 recommends the product information related to the product (“melon” in the above example) extracted by the extraction unit 402 (“melon related product” in the above example). I will provide a. Note that the determination unit 405 can also use the customer's front shelf information when determining whether or not to provide recommendation information. For example, when there is no product with a lower price than the product for a certain product, it can be determined that recommendation information is not provided.

  Extracting only the product “melon” from the customer's conversation information and providing recommendation information on “melon” is considered as the intention of the mother's statement “Melon is expensive, so today is not good” It would provide recommendation information against the willingness of not wanting to buy today. According to the information processing apparatus 4000 according to the present embodiment, in addition to the effects obtained in the first to third embodiments, it is possible to obtain the effect that recommendation information more in line with the customer's intention can be provided.

The determination unit 405 can also read the mother's emotion from the voice of the mother's remark, “Merlon is expensive, so it is not good today”, and can use the read emotion to determine whether or not to provide recommendation information.
[Fifth Embodiment]
FIG. 12 is a diagram illustrating a configuration of an information processing device 5000 according to the fifth embodiment. The information processing device 5000 includes a fourth acquisition unit 508 in addition to the configuration of the information processing device 1000, the information processing device 2000, the information processing device 3000, or the information processing device 4000 according to the first to fourth embodiments.
The fourth acquisition unit 508 acquires customer identification information. The customer identification information is, for example, a membership card or point card number distributed to the customer. Even if it is other than these numbers, if a customer can be specified, other information can be used as customer identification information. A terminal used by a customer at a sales floor is provided with, for example, a card reader, and a reading unit of the card reader reads a customer's membership number from a membership card held by the customer over the card reader. Then, the transmission unit included in the terminal transmits the member number acquired by the reading unit to the fourth acquisition unit 508 of the information processing device 5000. That is, the 4th acquisition part 508 acquires the customer's identification information from the terminal which a customer uses in a sales floor. The fourth acquisition unit 508 acquires information related to the purchase history of the customer indicated by the acquired identification information (hereinafter referred to as customer purchase history information). A database for storing customer purchase history information (hereinafter referred to as a purchase history information database) is provided inside or outside the information processing apparatus 5000. The purchase history information database can be linked to a point of sale (POS) terminal in the store. Here, the POS terminal is a device provided in a cash register counter of a store. The POS terminal includes, for example, devices such as a keyboard, a display (or touch panel display), a barcode scanner, an image scanner, a cash drawer, an automatic change machine, and a receipt printer, and performs payment processing using these devices. In addition to these devices, the POS terminal may include a contact type or non-contact type card reader / writer. The fourth acquisition unit 508 acquires customer purchase history information obtained by searching the database using the acquired identification information as a key.

The determination unit 505 uses the purchase history information acquired by the fourth acquisition unit 508, the position information of the product read by the reading unit 503, and the customer position information acquired by the second acquisition unit 504 to recommend information. Determine whether or not to provide. The timing at which the determination unit 505 determines whether or not to provide recommendation information can be the same as in the first embodiment and the second embodiment.
FIG. 13 is a flowchart for explaining the operation of the information processing apparatus 5000 of this embodiment. The fourth acquisition unit 508 acquires customer identification information (step S50). Then, the fourth acquisition unit 508 acquires customer purchase history information indicated by the acquired identification information (step S51). The 1st acquisition part 501 acquires the conversation information of the customer who shop at a sales floor (step S52). The extraction unit 502 extracts a product from the conversation information acquired by the first acquisition unit 501 (step S53). The reading unit 503 reads the position information of the product on the sales floor extracted by the extraction unit 502 (step S54). The second acquisition unit 504 acquires customer location information at the sales floor (step S55). The determination unit 505 uses the purchase history information acquired by the fourth acquisition unit 508, the position information of the product read by the reading unit 503, and the customer position information acquired by the second acquisition unit 504, to receive recommendation information. It is determined whether or not provision is necessary (step S56). When the determination unit 505 determines that the recommendation information needs to be provided (Yes in step S56), the transmission unit 506 transmits the recommendation information of the product extracted by the extraction unit 502 or the product related to the product to the terminal used by the customer. Transmit (step S57).

According to the information processing apparatus 5000 according to the present embodiment, the fourth acquisition unit 508 acquires the purchase history information of the customer, and the determination unit 505 determines whether the recommendation information needs to be provided using the purchase history information. Thereby, in addition to the effects obtained in the first to fourth embodiments, it is possible to provide highly accurate recommendation information in consideration of the past purchase history.
[Modification 4]
In the modification 4, the 4th acquisition part 508 acquires the recommendation information provided with respect to the customer in the past, ie, the information regarding the provision history of recommendation information (henceforth, recommendation history information). The recommendation history information is stored in a database provided inside or outside the information processing apparatus 5000. The fourth acquisition unit 508 acquires purchase history information of the customer indicated by the acquired identification information and recommendation information provided in the past to the customer. The determination unit 505 uses the purchase history information and recommendation history information acquired by the fourth acquisition unit 508, the product position information read by the reading unit 503, and the customer position information acquired by the second acquisition unit 504. To determine whether or not to provide recommendation information. For example, it is assumed that “tomato” is included in the recommendation history information acquired by the fourth acquisition unit 508, but “tomato” is not included in the purchase history information. Further, it is assumed that the reading unit 503 reads the position information of the product names “Tara” and “Tomato”. Furthermore, it is assumed that the second acquisition unit 504 acquires position information indicating that the customer is near the tomato sales floor. In this case, you were interested in "Tomato" or a product related to "Tomato" at the time of the previous purchase, but you were not interested in purchasing it, and this time you are also interested in a product related to "Tomato" or "Tomato" I understand that. In this case, the determination unit 505 determines that the recommendation information needs to be provided. And the transmission part 506 transmits the recommendation information of the goods relevant to "tomato" or "tomato" to the terminal which a customer uses.
[Sixth Embodiment]
FIG. 14 is a diagram illustrating a configuration of a terminal 6000 according to the sixth embodiment. A terminal 6000 is a terminal used by a customer at a sales floor. The terminal 6000 includes a receiving unit 602 and a display unit 603.

  The receiving unit 602 determines that the product A or the product A or the product A or the product A or the product A or the product A or the product A or Recommendation information on a product related to the product A is received from the information processing apparatus described in the first to fifth embodiments.

The display unit 603 displays information based on the recommendation information received by the receiving unit 602. The display unit 603 displays information based on the recommendation information received by the receiving unit 602, for example, in the manner illustrated in FIGS. 5 and 6 described above.
[Seventh Embodiment]
FIG. 15 is a diagram illustrating a configuration of the information processing system 1 according to the seventh embodiment. The information processing system 1 includes any of the information processing apparatuses according to the first to fifth embodiments and the terminal 6000 according to the sixth embodiment. FIG. 15 shows an information processing system 1 including an information processing apparatus 1000 according to the first embodiment and a terminal 6000 according to the sixth embodiment. The configurations and operations of the information processing apparatus and the terminal included in the information processing system 1 are as described in the first to sixth embodiments.

  As mentioned above, although embodiment of this invention was described with reference to drawings, these are illustrations of this invention, The combination of said each embodiment or various structures other than the above can also be employ | adopted.

Hereinafter, examples of the reference form will be added.
(Appendix 1)
A first acquisition unit for acquiring customer conversation information;
An extraction unit for extracting a product from the conversation information acquired by the first acquisition unit;
A reading unit that reads position information in the sales floor of the product extracted by the extraction unit;
A second acquisition unit for acquiring location information of the customer at the sales floor;
A determination unit that determines whether or not to provide recommendation information using the position information of the product read by the reading unit and the position information of the customer acquired by the second acquisition unit;
A transmission unit configured to transmit recommendation information of the product extracted by the extraction unit or a product related to the product to a terminal used by the customer when the determination unit determines that the recommendation information needs to be provided. Information processing device.
(Appendix 2)
The determination unit determines whether or not the customer has entered a predetermined area including the sales floor of the product extracted by the extraction unit, and determines that the customer has entered the predetermined area. The information processing apparatus according to attachment 1, wherein the information processing apparatus determines that the provision of information is necessary.
(Appendix 3)
The determination unit, when the customer is not out of the predetermined range at a timing when a predetermined time has elapsed since the customer entered the predetermined range set for the product extracted by the extraction unit, or When the customer does not pass the passing point set for the product extracted by the extraction unit, it is determined that the customer has not passed the sales floor of the product extracted by the extraction unit, and the recommendation information is provided The information processing apparatus according to any one of Appendix 1 or 2, which is determined to be important.
(Appendix 4)
The determination unit is configured when the customer leaves the predetermined range at a timing when a predetermined time has elapsed since the customer entered the predetermined range set for the product extracted by the extraction unit, or the extraction When the customer passes through a passing point set for the product extracted by the unit, the customer determines that the customer has passed through the sales floor of the product extracted by the extraction unit, and the product extracted by the extraction unit or the The information processing apparatus according to any one of appendices 1 to 3, wherein the information processing apparatus determines that it is necessary to provide recommendation information for a product other than the product related to the product.
(Appendix 5)
Acquire customer front shelf information, including at least one of the customer's stay time information in front of the product display shelves, line-of-sight information in front of the customer product display shelves, and information indicating whether the customer has picked up the product. A third acquisition unit
The determination unit includes the position information of the product read by the reading unit, the position information of the customer acquired by the second acquisition unit, and the pre-shelf information of the customer acquired by the third acquisition unit. The information processing apparatus according to any one of appendices 1 to 4, wherein the information on the recommendation information is determined based on whether or not the recommendation information needs to be provided.
(Appendix 6)
The extraction unit extracts a word related to the price of the product from the conversation information acquired by the first acquisition unit,
The reading unit reads position information in the sales floor of the product related to the product in place of the position information in the sales floor of the product extracted by the extraction unit,
Whether the determination unit needs to provide recommendation information using the location information of the product related to the product read by the reading unit and the location information of the customer acquired by the second acquisition unit The information processing apparatus according to appendices 1 to 5, wherein:
(Appendix 7)
A first acquisition step of acquiring customer conversation information;
An extraction step of extracting a product from the conversation information acquired in the first acquisition step;
A reading step of reading position information in the sales floor of the product extracted in the extraction step;
A second acquisition step of acquiring location information of the customer at the sales floor;
A determination step of determining whether or not to provide recommendation information using the position information of the product read in the reading step and the position information of the customer acquired in the second acquisition step;
A transmission step of transmitting recommendation information of the product extracted in the extraction step or a product related to the product to a terminal used by the customer when it is determined that the recommendation information is required to be provided in the determination step; An information processing method including:
(Appendix 8)
On the computer,
A first acquisition process for acquiring customer conversation information;
An extraction process for extracting a product from the conversation information acquired in the first acquisition process;
A reading process of reading position information at the sales floor of the product extracted by the extraction process;
A second acquisition process for acquiring location information of the customer at the sales floor;
A determination process for determining whether or not to provide recommendation information using the position information of the product read in the reading process and the position information of the customer acquired in the second acquisition process;
When it is determined that the recommendation information needs to be provided in the determination process, a transmission process for transmitting recommendation information of the product extracted in the extraction process or a product related to the product to a terminal used by the customer; A program that executes
(Appendix 9)
A receiving unit for receiving recommendation information;
A display unit that displays information based on the recommendation information received by the receiving unit;
The said recommendation information is the recommendation information determined to be provided using the positional information on the sales floor of the product extracted from the conversation information of the customer and the positional information of the customer on the sales floor.
(Appendix 10)
An information processing system including an information processing device and a terminal,
The information processing apparatus includes:
A first acquisition unit for acquiring customer conversation information;
An extraction unit for extracting a product from the conversation information acquired by the first acquisition unit;
A reading unit that reads position information in the sales floor of the product extracted by the extraction unit;
A second acquisition unit for acquiring location information of the customer at the sales floor;
A determination unit that determines whether or not to provide recommendation information using the position information of the product read by the reading unit and the position information of the customer acquired by the second acquisition unit;
A transmission unit that transmits recommendation information of the product extracted by the extraction unit or a product related to the product to a terminal used by the customer when the determination unit determines that the recommendation information needs to be provided. ,
The terminal
A receiving unit for receiving the recommendation information;
An information processing system comprising: a display unit that displays information based on the recommendation information received by the receiving unit.

1 Information processing system 11 Product category information 12 Location information 13, 13a Product name information 14, 14a Product location information 15, 15a Sales floor map information 16 Shelf location information 100a Processor 100b Memory 100c Storage 100d Input / output I / F
100e Communication I / F
100f Data transmission path 100h Wired network or wireless network 101, 201, 301, 401, 501 First acquisition unit 102, 202, 302, 402, 502 Extraction unit 103, 203, 303, 403, 503 Reading unit 104, 204, 304 404, 504 Second acquisition unit 105, 205, 305, 405, 505 Determination unit 106, 206, 306, 406, 506 Transmission unit 307 Third acquisition unit 508 Fourth acquisition unit 602 Reception unit 603 Display unit 1000, 2000, 3000, 4000, 5000 Information processing device 6000 terminal

Claims (10)

A first acquisition unit for acquiring customer conversation information;
An extraction unit for extracting a product from the conversation information acquired by the first acquisition unit;
A reading unit that reads position information in the sales floor of the product extracted by the extraction unit;
A second acquisition unit for acquiring location information of the customer at the sales floor;
A determination unit that determines whether or not to provide recommendation information using the position information of the product read by the reading unit and the position information of the customer acquired by the second acquisition unit;
A transmission unit configured to transmit recommendation information of the product extracted by the extraction unit or a product related to the product to a terminal used by the customer when the determination unit determines that the recommendation information needs to be provided. Information processing device.   The determination unit determines whether or not the customer has entered a predetermined area including the sales floor of the product extracted by the extraction unit, and determines that the customer has entered the predetermined area. The information processing apparatus according to claim 1, wherein the information processing apparatus determines that it is necessary to provide information.   The determination unit, when the customer is not out of the predetermined range at a timing when a predetermined time has elapsed since the customer entered the predetermined range set for the product extracted by the extraction unit, or When the customer does not pass the passing point set for the product extracted by the extraction unit, it is determined that the customer has not passed the sales floor of the product extracted by the extraction unit, and the recommendation information is provided The information processing apparatus according to claim 1, wherein the information processing apparatus determines that it is important. The determination unit is configured when the customer leaves the predetermined range at a timing when a predetermined time has elapsed since the customer entered the predetermined range set for the product extracted by the extraction unit, or the extraction When the customer passes through a passing point set for the product extracted by the unit, the customer determines that the customer has passed through the sales floor of the product extracted by the extraction unit, and the product extracted by the extraction unit or the The information processing apparatus according to claim 1, wherein the information processing apparatus determines that it is necessary to provide recommendation information for a product other than a product related to the product. Acquire customer front shelf information, including at least one of the customer's stay time information in front of the product display shelves, line-of-sight information in front of the customer product display shelves, and information indicating whether the customer has picked up the product. A third acquisition unit
The determination unit includes the position information of the product read by the reading unit, the position information of the customer acquired by the second acquisition unit, and the pre-shelf information of the customer acquired by the third acquisition unit. The information processing apparatus according to claim 1, wherein the information on the recommendation information is determined to be necessary. The extraction unit extracts a word related to the price of the product from the conversation information acquired by the first acquisition unit,
The reading unit reads position information in the sales floor of the product related to the product in place of the position information in the sales floor of the product extracted by the extraction unit,
Whether the determination unit needs to provide recommendation information using the location information of the product related to the product read by the reading unit and the location information of the customer acquired by the second acquisition unit The information processing apparatus according to claim 1, wherein A first acquisition step of acquiring customer conversation information;
An extraction step of extracting a product from the conversation information acquired in the first acquisition step;
A reading step of reading position information in the sales floor of the product extracted in the extraction step;
A second acquisition step of acquiring location information of the customer at the sales floor;
A determination step of determining whether or not to provide recommendation information using the position information of the product read in the reading step and the position information of the customer acquired in the second acquisition step;
A transmission step of transmitting recommendation information of the product extracted in the extraction step or a product related to the product to a terminal used by the customer when it is determined that the recommendation information is required to be provided in the determination step; An information processing method including: On the computer,
A first acquisition process for acquiring customer conversation information;
An extraction process for extracting a product from the conversation information acquired in the first acquisition process;
A reading process of reading position information at the sales floor of the product extracted by the extraction process;
A second acquisition process for acquiring location information of the customer at the sales floor;
A determination process for determining whether or not to provide recommendation information using the position information of the product read in the reading process and the position information of the customer acquired in the second acquisition process;
When it is determined that the recommendation information needs to be provided in the determination process, a transmission process for transmitting recommendation information of the product extracted in the extraction process or a product related to the product to a terminal used by the customer; A program that executes A receiving unit for receiving recommendation information;
A display unit that displays information based on the recommendation information received by the receiving unit;
The said recommendation information is the recommendation information determined to be provided using the positional information on the sales floor of the product extracted from the conversation information of the customer and the positional information of the customer on the sales floor. An information processing system including an information processing device and a terminal,
The information processing apparatus includes:
A first acquisition unit for acquiring customer conversation information;
An extraction unit for extracting a product from the conversation information acquired by the first acquisition unit;
A reading unit that reads position information in the sales floor of the product extracted by the extraction unit;
A second acquisition unit for acquiring location information of the customer at the sales floor;
A determination unit that determines whether or not to provide recommendation information using the position information of the product read by the reading unit and the position information of the customer acquired by the second acquisition unit;
A transmission unit that transmits recommendation information of the product extracted by the extraction unit or a product related to the product to a terminal used by the customer when the determination unit determines that the recommendation information needs to be provided. ,
The terminal
A receiving unit for receiving the recommendation information;
An information processing system comprising: a display unit that displays information based on the recommendation information received by the receiving unit.

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