Lai et al., 2014 - Google Patents
Assessing and managing e-commerce service convenienceLai et al., 2014
View PDF- Document ID
- 2564738267066868922
- Author
- Lai J
- Ulhas K
- Lin J
- Publication year
- Publication venue
- Information Systems Frontiers
External Links
Snippet
Due to the burgeoning growth of electronic commerce (EC or e-commerce), online shopping has become a key competitive strategy for online retailers (e-retailers) to attract more customers, expand market boundaries, and create more benefits. Service convenience …
- 238000011160 research 0 abstract description 23
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