Paynter et al., 2001 - Google Patents

Evaluating usability of New Zealand e-tailing sites

Paynter et al., 2001

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Document ID
15533420116551946109
Author
Paynter J
Satikit S
Chung W
Publication year

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Snippet

Abstract “When a main street store builds a web site, they open up opportunities to expand their market beyond geographic boundaries. The chances of losing sales from the physical shop are slight, but the potential to increase sales through their web site could be …
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Classifications

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