KR20110040412A - Advertising apparatus using transparent medium and method therof - Google Patents

Advertising apparatus using transparent medium and method therof Download PDF

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Publication number
KR20110040412A
KR20110040412A KR1020090097666A KR20090097666A KR20110040412A KR 20110040412 A KR20110040412 A KR 20110040412A KR 1020090097666 A KR1020090097666 A KR 1020090097666A KR 20090097666 A KR20090097666 A KR 20090097666A KR 20110040412 A KR20110040412 A KR 20110040412A
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KR
South Korea
Prior art keywords
advertising
advertisement
main
auxiliary
display device
Prior art date
Application number
KR1020090097666A
Other languages
Korean (ko)
Inventor
박승구
Original Assignee
박승구
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 박승구 filed Critical 박승구
Priority to KR1020090097666A priority Critical patent/KR20110040412A/en
Publication of KR20110040412A publication Critical patent/KR20110040412A/en

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    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F15/00—Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like
    • G09F15/0006—Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like planar structures comprising one or more panels
    • G09F15/0012—Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like planar structures comprising one or more panels frames therefor
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F15/00—Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like
    • G09F15/0006—Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like planar structures comprising one or more panels
    • G09F15/0018—Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like planar structures comprising one or more panels panel clamping or fastening means
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F15/00—Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like
    • G09F15/0006—Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like planar structures comprising one or more panels
    • G09F15/0056—Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like planar structures comprising one or more panels portable display standards
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F7/00—Signs, name or number plates, letters, numerals, or symbols; Panels or boards
    • G09F7/02—Signs, plates, panels or boards using readily-detachable elements bearing or forming symbols
    • G09F7/12—Signs, plates, panels or boards using readily-detachable elements bearing or forming symbols the elements being secured or adapted to be secured by self-adhesion, moisture, suction, slow-drying adhesive or the like
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F7/00—Signs, name or number plates, letters, numerals, or symbols; Panels or boards
    • G09F7/02—Signs, plates, panels or boards using readily-detachable elements bearing or forming symbols
    • G09F7/12—Signs, plates, panels or boards using readily-detachable elements bearing or forming symbols the elements being secured or adapted to be secured by self-adhesion, moisture, suction, slow-drying adhesive or the like
    • G09F2007/127—Signs, plates, panels or boards using readily-detachable elements bearing or forming symbols the elements being secured or adapted to be secured by self-adhesion, moisture, suction, slow-drying adhesive or the like by adhesive

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  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Displays For Variable Information Using Movable Means (AREA)

Abstract

Disclosed is an advertisement display device using a transparent body. Advertising display device using a transparent body according to an embodiment of the present invention, the advertisement display device for providing the user with the necessary information, the advertising display device to form a first printing unit for printing the advertising content to be used temporarily Main advertising member; And an auxiliary advertising member which is disposed in contact with the front surface of the main advertising member and forms a second printing unit on which repeatedly printed advertisement contents are printed.

The advertisement display apparatus using the transparent body according to the embodiment of the present invention displays the advertisement contents to be expressed to the consumer by overlapping the auxiliary printing units having the second printing unit on the front of the main advertisement member having the printing unit, thereby reducing the amount of ink used. It can reduce printing costs and advertising costs and promote eco-friendliness.

Description

Advertising display device using transparent body and its method {ADVERTISING APPARATUS USING TRANSPARENT MEDIUM AND METHOD THEROF}

The present invention relates to an advertisement display device and a method thereof, and more particularly, to display advertisement contents to be expressed to consumers by overlapping auxiliary advertisement members having a second printing unit on the front of the main advertisement member having a first printing unit. The present invention relates to an advertisement display device using a transparent body and a method thereof, which are characterized by reducing the amount of ink used, thereby reducing printing cost and advertisement cost.

In general, in the modern downtown, advertising devices such as various advertisement signs, guide signs, traffic signs, and the like are installed in and outside buildings for the purpose of guiding, promoting, generating, and transmitting information to users inside or outside buildings.

The advertisement device is configured to provide a desired information to the consumer by marking letters, designs and figures on a fixed body having a certain shape.

In retail stores such as department stores, marts and supermarkets, advertisements displaying price information of various goods sold by customers, figures representing goods and company logos, etc. are inserted into holder members and supported by pedestals or tapes on walls. Advertisement is used as an advertisement device to display information so that consumers can know the information.

The foregoing invention refers to the background of the art to which the present invention pertains, and does not mean the prior art.

By the way, when the handbill used in the conventional retailer is sold or the price information changes, the old handbill is discarded and used to print the handbill with the new content is displayed, so the amount of ink used increases the printing cost increases Has the disadvantage of

In addition, the discarded handbill and the ink used in the handbill has a bad effect on the human body, creating a harmful environment for nature has a problem that is not environmentally friendly.

Thus, there is a need for improvement.

The present invention has been created by the necessity as described above, by reducing the amount of ink used to display the advertising content to be displayed to the consumer by overlapping the auxiliary advertising member having a second printing portion on the front of the main advertising member having a first printing portion. It is an object of the present invention to provide an advertisement display device and a method using a transparent material which reduce printing cost and advertisement cost and promote eco-friendliness.

In order to achieve the above object, an advertisement display device using a transparent body according to an embodiment of the present invention is an advertisement display device for providing information necessary for a user, wherein the advertisement display device is to temporarily print the advertising content used; A main advertising member forming a first printing unit; And an auxiliary advertising member which is disposed in contact with the front surface of the main advertising member and forms a second printing unit on which repeatedly printed advertisement contents are printed.

In addition, the advertisement content printed on the first printing portion of the main advertising member and the second printing portion of the auxiliary advertising member is arranged in different areas or minimizes the overlap to represent the completed advertising content due to coalescence do.

In addition, the main advertising member is paper, the auxiliary advertising member is characterized in that the synthetic resin material.

In addition, the main advertising member and the auxiliary advertising member is characterized in that it further comprises a holder member to maintain a state in which they are coalesced with each other.

In addition, the holder member is a frame which is inserted into the main advertising member and the auxiliary advertising member is incorporated into the guide groove, and displays the advertising content of the first and second printing unit to the exhibition space; And a support member connected to the bottom of the frame and supporting the bottom.

In addition, the support member is coupled to the bottom of the frame, the support rod extending downward; And it is characterized in that it comprises a bottom plate is coupled to the support plate support in contact with the bottom.

In addition, the holder member is characterized in that the adhesive tape for attaching the main advertising member and the auxiliary advertising member incorporated in the fixed surface.

In addition, the holder member is a transparent storage body for receiving the main advertising member and the auxiliary advertising member united in the storage space; And characterized in that it comprises an adhesive member for attaching the transparent storage body.

Advertising display method using a transparent body according to an embodiment of the present invention, comprising the steps of: setting a first printing unit which is the advertising content to be used temporarily; Printing a main advertising member to have the first printing unit; Setting a second printing unit that is repeatedly used advertisement content so as not to overlap or minimize overlap with the first printing unit; Printing the auxiliary advertisement member made of a transparent material to have the second printing unit; Expressing the completed advertisement contents by incorporating the auxiliary advertisement member in front of the main advertisement member; And fixing and advertising the merged main advertising member and the auxiliary advertising member.

As described above, the advertisement display device and the method using the transparent body according to the present invention, the advertisement content to be expressed to the consumer by overlapping the auxiliary advertising member having a second printing portion on the front of the main advertising member having a first printing portion. By reducing the amount of ink used, the printing cost and advertising cost can be reduced and eco-friendliness can be achieved.

Hereinafter, an advertisement display device using a transparent body according to an embodiment of the present invention will be described with reference to the accompanying drawings. In this process, the thickness of the lines or the size of the components shown in the drawings may be exaggerated for clarity and convenience of description. In addition, the terms described below are defined in consideration of the functions of the present invention, which may vary depending on the intention or custom of the user, the operator. Therefore, definitions of these terms should be made based on the contents throughout the specification.

1 is an exploded perspective view of an advertisement display device using a transparent body according to an embodiment of the present invention, FIG. 2 is a perspective view of a state of use of the advertisement display device using the transparent body shown in FIG. 4 is an exploded perspective view of an advertisement display device using a transparent body according to an example before installation to a holder member of the first embodiment, FIG. 4 is a perspective view of an advertisement display device using the transparent body shown in FIG. 3, and FIG. FIG. 6 illustrates a state in which an advertisement display device using a transparent body according to an embodiment is used as a holder member of a second embodiment, and FIG. 6 illustrates that an advertisement display device using a transparent body according to an embodiment of the present invention is used as a holder member of a third embodiment. State diagram.

1 to 6, in the advertisement display device 10 for providing information necessary for a user, the advertisement display device 10 according to an embodiment of the present invention may be configured to print advertisement content temporarily used. The main advertising member 20 forming the first printing unit 22 and the second advertising unit 32 arranged in contact with the front surface of the main advertising member 20, and repeatedly used advertising contents are formed. It consists of a transparent chain auxiliary advertising member 30.

The advertisement contents printed on the first printing unit 22 of the main advertising member 20 and the second printing unit 32 of the auxiliary advertising member 30 are arranged in different areas or completed by coalescence by minimizing cum. It is desirable to express the content of the advertisement.

The main advertising member 20 is a paper, the auxiliary advertising member 30 is preferably a synthetic resin material.

The main advertising member 20 is preferably to use a common copy paper among the paper.

The first printing unit 22 of the main advertising member 20 refers to the printing of the contents changed by the hour or day in the mart, supermarket, department store, and the like.

For example, as shown in FIGS. 1 and 3, the first printing unit 22 of the main advertising member 20 may temporarily print contents such as price, product description, and product contents of the product. Say an area.

As shown in FIGS. 1 and 3, the second printing unit 32 of the auxiliary advertisement member 30 is repetitive, such as the name of a retailer such as a mart, a supermarket, a department store, etc., and a design accompanying the name. Refers to advertising content used as.

The second printing unit 32 of the auxiliary advertising member 30 is usually printed on the upper, lower, side edge portion of the advertising content.

On the other hand, the first printing unit 22 of the main advertising member 20 will be mainly disposed in the center portion of the advertising content.

Of course, the position at which the first and second print portions 22 and 32 are formed is not limited to rights, and the first and second print portions 22 and 32 may be configured to completely separate or slightly overlap each other. have.

As such, when the auxiliary advertising member 30 is incorporated into the front surface of the main advertising member 20, the advertisement contents completed by the combination of the first and second printing units 22 and 32 are expressed.

At this time, in the retailer, when the advertising content is fluctuated, the entire advertisement sheet should be discarded in the related art, whereas in the present invention, the auxiliary advertisement member 30 on which the second printing unit 32 which is repeatedly used advertisement contents is printed is printed. Just leave it alone, the first printing unit 22, the advertising content is changed, the new printed main advertising member 20 is printed and reused in combination with the auxiliary advertising member 30 can significantly reduce the amount of ink used.

That is, if the main advertising member 20 is printed in one distributor thousands of times a day, due to the secondary advertising member 30 that can be repeatedly used to calculate by multiplying the ink consumption of the year and the number of distributors nationwide, nationwide The amount of ink saved will be unimaginable.

In addition, the auxiliary advertising member 30 is a transparent material, any of the OHP (OverHead Project Film) film, PVC film, PET (polyethylene terephthalate) film, PE (polyethylene) film, PP (polypropylene) film It is preferable to select and use one.

The advertisement display apparatus 10 of the present invention further includes a holder member 40 to maintain the state in which the main advertisement member 20 and the auxiliary advertisement member 30 are combined with each other.

3 and 4 look at the configuration of the holder member 40 according to the first embodiment of the present invention.

Holder member 40 according to the first embodiment of the present invention is the main advertising member 20 and the auxiliary advertising member 30 is inserted into the guide groove 44, the first and second exhibition space 46 It comprises a frame 42 for displaying the advertising content of the two print portion 22, 32 and the support member 48 connected to the bottom of the frame 48 to support the bottom.

The frame 42 is preferably made of a transparent or opaque synthetic resin material.

The supporting member 48 is coupled to the bottom of the frame 48, and includes a support rod 47 extending downward and a bottom plate 49 coupled to the support rod 47 to support the bottom.

The support rod 47 is preferably a circular or polygonal rod.

The bottom plate 49 also preferably uses a circular or polygonal plate body.

Looking at the state of use of the holder member 40 according to the first embodiment of the present invention, the guide groove 44 of the frame 42 in the state in which the main advertising member 20 is the auxiliary advertising member 30 is incorporated in the front ), The first and second printing units 22 and 32 are combined through the exhibition space 46 of the frame 42 to express the completed advertisement contents.

The support member 48 connected to the bottom of the holder member 40 will be moved to another place to provide the necessary information to the consumer.

Referring to Figure 5 looks at the configuration of the holder member 50 according to a second embodiment of the present invention.

The holder member 50 according to the second embodiment of the present invention is preferably an adhesive tape for attaching the main advertising member 20 and the auxiliary advertising member 30 to the fixed surface 15.

That is, in the state in which the auxiliary advertising member 30 is bonded to the front surface of the main advertising member 20, by attaching the adhesive tape of the holder member 50 to the fixed surface body 15 made of the wall surface or the wall surface of the newsstand, etc. Provide the information needed by the consumer.

Referring to Figure 6 looks at the configuration of the holder member 60 according to the third embodiment of the present invention.

The holder member 40 according to the second embodiment of the present invention includes a transparent storage body 62 and a transparent storage body for accommodating the main advertising member 20 and the auxiliary advertising member 30 incorporated in the storage space 63. And an adhesive member 64 to which 62 is attached.

The transparent storage body 62 may be any member as long as it is a member that can provide information to the consumer by accommodating the main advertising member 20 and the auxiliary advertising member 30 as a synthetic resin material of transparent material.

Looking at the state of use of the holder member 40 according to the first embodiment of the present invention, both members in the state in which the auxiliary advertising member 30 on the front of the main advertising member 20 overlapping the storage space 63 Since it is inserted into the transparent storage body 62 through the combination of the first and second printing units 22 and 32, the completed advertisement contents are expressed.

Then, the transparent storage body 62 containing the main advertising member 20 and the auxiliary advertising member 30 is attached to the fixing surface 15 made of a wall surface or a wall of a newsstand with an adhesive member 64 such as adhesive tape. Provide the information needed by the consumer.

Hereinafter, an advertisement display method using a transparent body according to an embodiment of the present invention will be described based on the accompanying drawings.

7 is a flowchart illustrating an advertisement display method using a transparent body according to an exemplary embodiment of the present invention.

For convenience of description, the same components and configurations of the advertisement display device 10 using the transparent body of the present invention are referred to by the same reference numerals and detailed description thereof will be omitted.

As shown in the figure, the advertisement display method using the transparent body of the present invention, the first printing unit setting step (S10), the main advertising member printing step (S20), the second printing unit setting step (S30), auxiliary advertising member printing Step S40, the main advertising member and the auxiliary advertising member combined step (S50) and the main advertising member and auxiliary advertising member fixing and advertising step (S60) is made.

The first printing unit setting step S10 is a step of setting the first printing unit 22 which is temporarily used advertisement contents. In this step, the setting of the first printing section 22 is preferably set using a computer.

Then, the main advertising member printing step (S20) is a step of printing the main advertising member 20 having the first printing unit 22.

In addition, the second printing unit setting step (S30) is a step of setting the second printing unit 32, which is repeatedly used advertisement content, so as not to overlap or minimize overlap with the first printing unit 22.

In addition, the auxiliary advertising member printing step (S40) is a step of printing the auxiliary advertising member 30 of a transparent material having a second printing unit (32).

Subsequently, the step of combining the main advertising member and the auxiliary advertising member (S50) is a step of expressing the completed advertising content by integrating the auxiliary advertising member 30 on the front of the main advertising member 20.

In addition, fixing and advertising the main advertising member and the auxiliary advertising member (S60) is a step of fixing and advertising the combined main advertising member 20 and the auxiliary advertising member 30.

Then, the fixing of the merged main advertising member 20 and the auxiliary advertising member 30 is to be fixed by using any one of the holder members 40, 50, 60 described in detail above.

Although the present invention has been described with reference to the embodiments shown in the drawings, this is merely exemplary, and those skilled in the art to which the art belongs can make various modifications and other equivalent embodiments therefrom. I will understand.

Therefore, the true technical protection scope of the present invention will be defined by the claims below.

1 is an exploded perspective view of an advertisement display device using a transparent body according to an embodiment of the present invention.

FIG. 2 is a perspective view illustrating a state of use of the advertisement display device using the transparent body illustrated in FIG. 1. FIG.

3 is an exploded perspective view of the advertisement display device using the transparent body according to the embodiment of the present invention before installation to the holder member of the first embodiment;

4 is a perspective view illustrating a state of use of the advertisement display device using the transparent body illustrated in FIG. 3.

5 is a state diagram using the advertising display device using a transparent body according to an embodiment of the present invention as a holder member of the second embodiment.

Figure 6 is a state diagram using the advertising display device using a transparent body according to an embodiment of the present invention as a holder member of the third embodiment.

7 is a flow chart showing an advertisement display method using a transparent body according to a preferred embodiment of the present invention.

Explanation of symbols on the main parts of the drawings

10: advertising display device 15: fixed surface

20: main advertising member 22: the first printing unit

30: auxiliary advertising member 32: second printing unit

40: holder member 42: frame

44: guide home 46: exhibition space

48: support member 47: support rod

49: bottom plate 50: holder member

60: holder member 62: transparent storage

63: storage space 64: adhesive member:

Claims (9)

In the advertisement display device for providing information required by the user, The advertisement display device may include: a main advertisement member forming a first printing unit to temporarily print advertisement contents to be used; And The advertisement display device using a transparent body, characterized in that it is disposed in contact with the front surface of the main advertising member, the auxiliary advertising member which is a transparent body for forming a second printing unit is printed repeatedly used advertising content. The method of claim 1, Transparent content, characterized in that the advertising content printed on the first printing portion of the main advertising member and the second printing portion of the auxiliary advertising member is placed in different areas or minimizes the overlap to represent the completed advertising content due to coalescence Advertising display device using. The method of claim 1, The main advertising member is paper, and the auxiliary advertising member is an advertising display device using a transparent body, characterized in that the synthetic resin material. The method of claim 1, And a holder member to maintain the main advertisement member and the auxiliary advertisement member combined with each other. The method of claim 4, wherein the holder member A frame for inserting the main advertisement member and the auxiliary advertisement member into the guide groove and displaying the advertisement contents of the first and second printing units in the exhibition space; And And a support member connected to a bottom of the frame to support the bottom. The method of claim 5, wherein the support member A support rod coupled to the bottom of the frame and extending downward; And Advertisement display device using a transparent body, characterized in that it comprises a bottom plate coupled to the supporter in contact with the singer support bar. The method of claim 4, wherein The holder member is an advertising display device using a transparent body, characterized in that the adhesive tape for attaching the main advertising member and the auxiliary advertising member to the fixed surface. The method of claim 4, wherein The holder member is a transparent storage body for receiving the main advertising member and the auxiliary advertising member united in the storage space unit; And Advertising display device using a transparent body characterized in that it comprises an adhesive member for attaching the transparent storage body. Setting a first printing unit that is temporarily used advertisement contents; Printing a main advertising member to have the first printing unit; Setting a second printing unit that is repeatedly used advertisement content so as not to overlap or minimize overlap with the first printing unit; Printing the auxiliary advertisement member made of a transparent material to have the second printing unit; Expressing the completed advertisement contents by incorporating the auxiliary advertisement member in front of the main advertisement member; And The advertising display device using a transparent body comprising the step of advertising by fixing the main advertising member and the auxiliary advertising member coalesced.
KR1020090097666A 2009-10-14 2009-10-14 Advertising apparatus using transparent medium and method therof KR20110040412A (en)

Priority Applications (1)

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KR1020090097666A KR20110040412A (en) 2009-10-14 2009-10-14 Advertising apparatus using transparent medium and method therof

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KR1020090097666A KR20110040412A (en) 2009-10-14 2009-10-14 Advertising apparatus using transparent medium and method therof

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR200469918Y1 (en) * 2011-10-14 2013-11-14 정희영 Origin Indicate Panel
KR101378993B1 (en) * 2012-11-26 2014-03-27 김진아 Advertising media

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR200469918Y1 (en) * 2011-10-14 2013-11-14 정희영 Origin Indicate Panel
KR101378993B1 (en) * 2012-11-26 2014-03-27 김진아 Advertising media

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