JPH0712329B2 - Product display and display device - Google Patents

Description

Description: BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a device for displaying and displaying products, and more particularly to a product display for use on product display shelves arranged in sales floors such as retail stores and supermarkets. And display devices.

[Conventional technology]

Conventionally, the display unit arranged on the front surface of the display shelf is fixed by simply sticking a label indicating the type or price of the product to be displayed, and if this is used for a long period of time, the part is fixed. There is a problem that it becomes dirty, the customer's willingness to purchase is reduced, and sales promotion is hindered. Also,
The display is not suitable for the type of products handled, and the products are displayed in a cluttered manner. As a means for solving these difficulties, for example, a product display device for a product display shelf disclosed in Japanese Utility Model Publication No. 60-22846 is proposed.

[Problems to be Solved by the Invention]

The display unit of the known product display device improved in this way is
At the front edge of the locking part that has a locking groove near the rear edge,
A label display part for label insertion is provided, a cover plate for covering the upper surface of the shelf plate is attached to the rear side edge of the substrate, and a plurality of partition plates are positioned at a right angle behind the display body in the locking groove of the locking part. As described above, it is configured to be slidably locked.

However, since the display unit configured in this way is intended for products handled in small-scale sales floor units or mini supermarkets, etc., if the replaceable label display unit alone diversifies the displayed products, The amount of information is limited, and the display content is also poor, and there is a difficulty that satisfactory information cannot be obtained. Furthermore, it is difficult to neatly store and store various types of products in an orderly manner by simply arranging the partition plates arranged at right angles so as to be slidable, and there are many unsolved problems. Had been resolved.

Therefore, an object of the present invention is to fold, as a product display unit for each product display shelf arranged in a sales floor, below a first display unit whose front surface is inclined and in a direction substantially perpendicular to the first display unit. It is possible to provide a second display portion that is bent and extends at a different angle, and selectively display and set information such as a product type for each of the first and second display portions having different angles. The main information can be divided and displayed at an effective angle from the customer's point of view to enhance the display effect, and various products can be displayed on the display shelves according to their types. An object is to provide a product display and display device that can be selected and set.

[Means for Solving the Problems]

In order to achieve the above-mentioned object, the product display and display device according to the present invention is provided with a display unit that is fixed to a product display shelf and has a product card that can be inserted in the front, and a product is provided above and behind the display unit. In a product display and display device for a product display shelf that has a locking portion for mounting and fixing on the display shelf, a product card is locked up and down, which is inclined downward from the upper end of the locking portion and extends downward. A first display portion provided with a card locking portion for extending downwardly adjacent to the first display portion and vertically bent with respect to the first display portion. A lower engaging portion formed in a U shape by bending a lower end portion of the second display portion to a rear surface side thereof, and the lower display portion on the rear surface of the second display portion. An upper engaging portion projecting above the lower engaging portion, A plate-shaped card pressing portion that can be brought into close contact with the surface of the indicating portion is provided, and the lower end of the card pressing portion is the second
A card pressing plate which is bent along the lower engaging portion of the display portion so as to be elastically press-engaged at its tip end with the upper engaging portion of the second display portion. And a lower end bent portion of the card pressing plate and a lower engaging portion of the second display portion are engaged with each other, so that the card pressing portion of the card holding plate is located at the lower end portion of the second display portion. It is characterized in that it can be rotated and separated.

In this case, a locking groove is provided in the engaging portion provided on the product display shelf in the upper rear part of the first display portion, and the support is locked in the locking groove so as to be movable in the longitudinal direction. In addition, a rotatably supported display plate can be provided on the front surfaces of the first display portion and the second display portion.

In addition, a locking groove is provided in the engaging portion provided on the product display shelf in the upper rear part of the first display portion, the locking groove is movably locked in the longitudinal direction, and extends in the direction perpendicular to the longitudinal direction. It is also possible to provide a plurality of existing partition plates.

Further, a locking groove is provided in the engaging portion provided on the product display shelf in the upper rear part of the first display portion, and a locking groove parallel to the locking groove is provided on the opposite end of the product display shelf. And a curved partitioning bar provided at both ends with locking pieces for locking the locking portions opposite to each other between the pair of parallel locking grooves so as to be movable in the longitudinal direction of the locking grooves. You can also

Furthermore, a locking groove is provided in the engaging portion provided on the product display shelf in the upper rear part of the first display portion, and a lock parallel to the locking groove is provided on the opposite end of the product display shelf. An engaging portion having a groove is disposed so as to face each other, and a locking piece that locks movably in the longitudinal direction of the locking groove is provided between the pair of parallel locking grooves, and the locking portion is perpendicular to the longitudinal direction of the locking groove. An elongated plate-shaped product support stand is provided, and a moving member that can be moved forward by the restoring force of the leaf spring is provided on the upper surface of the product support stand, and the display member is placed on the product support stand by this moving member. It is possible to press the products to be pushed and move the products forward.

Then, a plurality of locking portions are arranged on the partition plate, and a cover body that locks the locking portions of at least a pair of partition plates to cover the front portion, both side portions and the bottom portion is provided on the front surface of the product display shelf, It is also possible to provide a rear plate which is locked to the locking portion of the partition plate at the rear of the partition plate and constitutes a box for accommodating the product together with the cover.

[Action]

According to the merchandise display and display device of the present invention, the second display extends below the first display portion whose front surface is inclined and bends in a direction substantially perpendicular to the first display portion and changes the angle. It is possible to selectively display and set information such as product type for each of the first and second display portions having different angles, and the main information about the angle effective for the customer's eyes is provided. It can be divided into multiple displays to improve the display effect, and various products can be set by appropriately selecting and setting the display form of the display shelf according to the type, and multiple products can be displayed on the product display shelf. A partition plate having a function is disposed, and a rear plate combined with a support base and a storage cover for various products is disposed between the partition plates, and various types of products are neatly displayed and stored according to the form. be able to.

〔Example〕

Next, an embodiment of a product display and display device according to the present invention will be described in detail below with reference to the accompanying drawings.

1 to 3 show one embodiment of the product display and display device of the present invention. FIGS. 1 and 2 are side views of the device of the present invention, and FIG. Figure 3 shows a perspective view of the inventive device.

1 to 3, reference numeral 10 indicates a first display portion, and the first display portion 10 has a front surface inclined and extends downward, and a commodity card (not shown) above and below the first display portion 10. Card locking portions 12a and 12b for locking the are formed. A locking portion having a box-shaped cross section in which an upper surface is opened at the upper rear of the first display portion 10 and a locking groove 14 having a pair of projecting pieces 11 opposed to the inside of the opening edge is formed. 16 are lined up.

Further, below the first display unit 10, there is provided a second display unit 18 which is bent and extends in a direction substantially perpendicular to the first display unit 10. The second display portion 18 has a lower engaging portion formed by bending the lower end of the second display portion 18 to the back side to the U-shaped back side.
20a, and an upper engaging portion 20b that is provided substantially parallel to the upper portion of the lower engaging portion 20a are provided. And these first
The display unit 10 and the second display unit 18 can be integrally formed of a plastic material or the like.

On the surface of the second display portion 18, in order to attach a commodity card, a price card, or the like, a card pressing plate 22 formed of transparent plastic or the like that can press the cards so as to be closely attached is inserted. The card pressing plate 22 has its lower end bent toward the back surface along the lower end of the second display portion 18, and the bent tip end is bent further inward to engage the engaging portion 24. The engaging portion 24 is elastically locked to the upper engaging portion 20b of the second display portion 18. As a result, the surface of the second display portion 18 can be elastically pressed by the pressing portion 26 of the card pressing plate 22.

In addition, the engaging portion 24 of the card pressing plate 22 is attached to the second display portion 18
The card retaining plate 2
As shown by the chain line, 2 is swung by a predetermined angle to be separated from the second display portion 18, whereby the price card or the like can be replaced from the front.

Further, on the back surfaces of the first and second display portions 10 and 18, respectively, long and short upper locking arms 15 and 19 and a lower locking arm 1 are provided.
Project 3 and 17. Further, these locking arms are configured so that they can be used properly depending on the type of product display shelf. That is, as shown in FIG. 1 to FIG. 3, reference numeral 30 indicates a product display shelf, and the product display shelf 30 may have different thicknesses depending on the type of product to be displayed and the display form. It A front rail is provided on the front surface of each commodity display shelf 30. The front rail is curved inward and has upper and lower engaging edges 23a and 23b and lower engaging edges 21a and 21b, respectively.

Therefore, as shown in FIG. 1, a relatively thick product display shelf
When using 30, the pair of lower locking arm 13 and upper locking arm 15 are locked to the upper locking edge 23a and the lower locking edge 21a for use. Further, as shown in FIG. 2, when a relatively thin product display rack 30 is used, a pair of short lower locking arms 17 and upper locking members are used for the upper locking edges 23b and the lower locking edges 21b. The stop arm 19 can be locked and used. In this way, the display member can be easily attached by the operation from the front of the product display shelf 30.

FIG. 4 shows another embodiment of the product display and display device according to the present invention. In this embodiment, the support 38 is locked in the locking groove 14 of the locking portion 16 provided at the rear of the first display portion 10 so as to be movable in the longitudinal direction thereof.
In addition, a large display plate 40 is pivotally supported on the front surfaces of the first and second display portions 10 and 18 so as to be vertically rotatable.

That is, according to the present embodiment, the large display plate 40
With this, it is possible to display various product type categories and a large amount of information in one place. Moreover,
Since information can be provided on the front surface of the product display shelf 30, there is an advantage that the relevance to the product is improved and the recognition rate thereof can be improved. Further, even if it is provided on the front surface of the display member, since it can be moved vertically and horizontally, it does not hinder the handling of the display member.

5 and 6 show still another embodiment of the product display and display device according to the present invention. FIG. 5 shows a plurality of tall partition plates 42 for separating various products.
Are locked in the locking groove 14 so as to extend in a direction perpendicular to the longitudinal direction thereof. That is, the first display unit 10
The locking piece 44 provided at one end of the partition plate 42 is locked to the locking groove 14 of the locking portion 16 provided at the rear of the locking groove 14 so as to be movable in the longitudinal direction of the locking groove 14. .

In this case, the locking piece 44 is formed in an inverted T-shape or an inverted triangle in cross section, and the projections 45, 45 formed on both sides of the projecting portion projecting from the center of the locking piece 44 are formed in the locking groove. The partition plate 42 can be held in a stable state by being inserted into and locked by the member 14.

FIG. 6 shows a partition plate 48 arranged in the same manner as that of the embodiment shown in FIG. 5 whose height is low and the product 46 is set to be conspicuous.

FIG. 7 shows another embodiment of the product display and display device according to the present invention. In this embodiment, a partition bar 50 having a bent arm is used instead of the partition plate described above. That is, in this embodiment, another locking portion 16b is arranged in parallel with the locking portion 16a at the rear of the product display shelf 30, and the locking grooves 14a of the pair of locking portions 16a and 16b are provided. , 1
The partitioning bar 50 is formed by curving the locking pieces 44a, 44b with respect to 4b, and is configured to be movable in the longitudinal direction of the engaging portions 16a, 16b. By providing such a partition bar 50, it becomes easy to display the bag-shaped product 52 and it is possible to prevent the product from being disturbed.

FIG. 8 shows still another embodiment of the product display and display device according to the present invention. In this embodiment, a product support base 56 is provided which is engaged with the engaging grooves 14a and 14b of the other engaging portion 16b arranged in parallel with the engaging portion 16a at the rear of the product display shelf. Is. That is, in the present embodiment, the product support base is movably locked in the longitudinal direction via the locking pieces 54 in the locking grooves 14a (only one shown) of the pair of locking portions 16a (only one shown). 56 is provided. On the upper surface of the product support table 56, there is provided a moving member 58 (for example, one that moves by utilizing a restoring force such as a leaf spring) that can move the product 46 in a direction orthogonal to the longitudinal direction of the engaging portion 16a. The movable member 58 can be placed to display the product 46 that is difficult to stand on its own or the product with a high turnover rate, and the product advance operation (movement in the arrow direction) can be easily performed.

FIG. 9 shows a product support base similar to the embodiment shown in FIG.
60 is provided. In this embodiment, both ends of the product support base 60 are engaged with the engagement grooves 16a orthogonal to the support base 60 via the engagement pieces 62. This product support base 60
According to this, by providing the fall prevention plate 64 on the upper surface thereof, it is possible to stably display fallen and slippery products such as bag products 66.

FIG. 10 shows another embodiment of the product display and display device according to the present invention. In this embodiment,
Locking holes 68a, 68b for attaching various kits to the partition plate 42
Each of them is provided with an additional function, and at least a pair of partition plates 42 is provided with a cover 70 configured to cover the front portion, both side portions and the bottom portion on the front surface of the product display shelf 30. It is locked. That is, in this embodiment, the partition plate 42 is formed with a plurality of locking holes 68a, 68b in front of and behind the partition plate 70 for locking the cover member 70, and the cover member 70 has both side plates 70 formed therein.
a, 70b, front plate 70c, bottom plate 70d, and both side plates 70a, 70b
And a locking piece 72 provided on the. Then, behind the partition plate 42, the rear plate 74 is locked to the other locking hole 68b formed in the partition plate 42 via the projecting pieces 76a, 76b provided on both side edges. The partition plates 42 on both sides, the cover 70, and the rear plate 74 locked behind the cover 70 form a box for displaying products.

Therefore, the cover 70 is attached to the locking hole 68a of the partition plate 42 to be attached to the front of the product display shelf 30, and the rear plate 74 is locked to the locking hole 68b on the rear side of the partition plate 42. By doing so, it becomes easy to display products for throwing in, such as pocket confectionery and seasonings, and the products are easy to see and their handling is extremely easy.

FIG. 11 shows still another embodiment of the product display and display device according to the present invention. In this embodiment, a display unit 1 having the same structure as the display member shown in FIG.
The locking portions 16 at the rear of 0 and 18 are configured and arranged by adhering to the product display shelf 30 with an adhesive tape 28 or the like.

As is apparent from the various embodiments described above, according to the device of the present invention, the structure of the basic equipment including the display portion, the support portion, and the partition plate is unified, and based on this, additional functions corresponding to various products can be provided. By combining and using the auxiliary equipments we have, even if the amount of information displayed increases due to product diversification, it is possible to respond appropriately by making the display part multifunctional, and also to provide various types of products. It can be displayed and stored in an orderly manner in accordance with the form, and can further promote the customer's willingness to purchase.

〔The invention's effect〕

As is apparent from the above-described embodiments, according to the product display and display device of the present invention, the product display shelf is fixed to the product display shelf and the product card can be inserted into the front surface of the product display shelf. In a product display and display device for a product display shelf that has a locking portion that is placed on the product display shelf at the rear, locks the product card up and down extending obliquely downward from the upper end of the locking portion A first display portion provided with a card locking portion for operating the first display portion, extending downwardly adjacent to the first display portion, and bending in a direction perpendicular to the first display portion. And a lower engaging portion formed in a U shape by bending the lower end portion of the second display portion to the rear surface side thereof, and a rear surface of the second display portion. An upper engaging portion formed so as to project above the lower engaging portion, A plate-shaped card pressing portion that can be brought into close contact with the surface of the display portion is provided, and the lower end of the card pressing portion is bent toward the back surface along the lower engaging portion of the second display portion so that the tip end portion thereof is bent. A card pressing plate configured to elastically press-engage with the upper engaging part of the second display part;
By engaging the bent lower end of the card pressing plate with the lower engaging part of the second display part, the card pressing part of the card pressing plate can be pivoted and separated at the lower end part of the second display part. With this configuration, the product display section for each display shelf placed in the sales floor can be made multi-functional to increase the amount of information displayed on the display section, and the product display sections have different angles. Information such as product type can be selectively set and displayed for each of the first and second display units, and the main information is displayed in the upper row (first display unit) in an effective angle with respect to the customer's eyes. The display effect can be improved by dividing the display into the lower part (second display portion), and various products can be set by appropriately selecting the display form of the display shelf according to the type.
Product handling becomes extremely easy, and the efficiency of store operations can be improved.

Particularly, in the device of the present invention, in the upper part of the display part (first display part), it is easy to concentrate the attention on the customer's line of sight from the angle of inclination, so this part is used effectively. It can be useful for sales promotion of products.

In this way, the display effect of the products in the sales floor can be improved, so that the customer's willingness to purchase can be improved, promotion of sales can be achieved, and activation in the sales floor can be achieved.

[Brief description of drawings]

1 to 3 show an embodiment of a product display and display device according to the present invention.
FIG. 3 is a sectional side view of an essential part of the device of the present invention in different mounting states, FIG. 3 is a perspective view of the essential part of the device shown in FIG. 2, and FIG. 4 is a perspective view showing another embodiment of the device of the present invention. FIG. 5 is a perspective view showing an embodiment of the partition plate locked to the locking portion of the display member, and FIG. 6 is a perspective view showing another embodiment of the partition plate locked to the locking portion of the display member. FIG. 7 is a perspective view showing a state in which a curved partition bar is locked to a locking portion of a display member, and FIG. 8 is a perspective view showing an embodiment in which a product support base is locked to a product display shelf,
FIG. 9 is a perspective view showing another embodiment in which a product support base is locked to a product display shelf as in FIG. 8, and FIG. 10 shows a cover and a rear plate in front of and behind the pair of partition plates. FIG. 11 is a perspective view showing the locked embodiment, and FIG. 11 is a side view showing still another embodiment of the product display and display device according to the present invention. 10 ... 1st display part, 11 ... Projection piece 12a, 12b ... Card locking part, 13, 17 ... Lower locking arm 14, 14a, 14b ... Locking groove, 15, 19 ... Upper part Locking arms 16, 16a, 16b ... Locking portion, 18 ... Second display portion 20a ... Lower locking portion, 20b ... Upper locking portion 21a, 21b ... Lower locking edge, 22 ... Card pressing plate 23a, 23b …… Upper locking edge, 24 …… Engaging part 26 …… Pressing part, 28 …… Adhesive tape 30 …… Product display shelf, 38 …… Supporting body 40 …… Display plate, 42, 48 …… Partition plates 44, 44a, 44b, 54, 62, 72 …… Locking piece 45 …… Protrusion, 46, 52, 66 …… Product 50 …… Partition bar, 56, 60 …… Product support 58… … Moveable member, 64 …… Tipping prevention plates 68a, 68b …… Locking holes, 70 …… Covers 70a, 70b …… Side plates, 70c …… Front plate 70d …… Bottom plate, 74 …… Rear plates 76a, 76b… … Protrusions

─────────────────────────────────────────────────── ─── Continuation of the front page (51) Int.Cl. ⁶ Identification code Internal reference number FI technical display location G09F 7/18 7610-5G

Claims (6)

[Claims] 1. A display unit, which is fixed to a product display shelf and has a structure in which a product card can be inserted, is provided at the front of the display unit, and a locking unit for mounting and fixing the product card on the product display shelf. In a product display and display device on a product display shelf provided, a first display unit having a card locking unit for locking a product card vertically extending obliquely downward from an upper end of the locking unit. And a second display portion that extends downwardly adjacent to the first display portion and is bent in the vertical direction with respect to the first display portion. A lower engaging portion formed by bending the lower end portion of the display portion toward the back surface thereof to form a U shape, and an upper engaging portion projecting above the lower engaging portion on the back surface of the second display portion. And a plate-shaped card pressing portion that can be brought into close contact with the surface of the second display portion. The lower end of the card retainer to the second
A card pressing plate which is bent along the lower engaging portion of the display portion so as to be elastically press-engaged at its tip end with the upper engaging portion of the second display portion. And a lower end bent portion of the card pressing plate and a lower engaging portion of the second display portion are engaged with each other, so that the card pressing portion of the card holding plate is located at the lower end portion of the second display portion. A product display and display device, which is configured to be rotatable and separated. 2. A locking groove is provided in an engaging portion provided on the product display shelf in the upper rear part of the first display portion, and a support is locked in the locking groove so as to be movable in the longitudinal direction. 2. The product display and display device according to claim 1, wherein the support is provided with a display plate that is rotatably supported on the front surfaces of the first display section and the second display section. 3. A locking groove is provided in an engaging portion provided on the product display shelf in the upper rear part of the first display portion, and the locking groove is movably locked in the longitudinal direction and is aligned with the longitudinal direction. The product display and display device according to claim 1, wherein a plurality of partition plates extending in a right angle direction are provided. 4. A locking groove is provided in an engaging portion provided on the product display shelf in the upper rear part of the first display portion, and is parallel to the locking groove on the opposite end of the product display shelf. A curved partition bar having engaging portions having engaging grooves arranged opposite to each other and having locking pieces at both ends for locking the locking portions so as to be movable in the longitudinal direction of the locking grooves between a pair of parallel locking grooves. The product display and display device according to claim 1 or 2, further comprising: 5. A locking groove is provided in an engaging portion provided on the product display shelf in the upper rear part of the first display portion, and the locking groove is parallel to the locking groove on the opposite end of the product display shelf. An engaging portion having an engaging groove is disposed so as to face each other, and an engaging piece is provided between the pair of parallel engaging grooves so as to be movable in the longitudinal direction of the engaging groove, and the engaging direction of the engaging groove is the same. An elongated plate-shaped product support stand that extends at a right angle to the product support stand is provided with a moving member that can be moved forward by the restoring force of a leaf spring on the upper surface of the product support stand. The product display and display device according to any one of claims 1 to 4, wherein the products to be placed are pressed and urged to move the products forward. 6. A front surface of a commodity display shelf, wherein a plurality of locking portions are arranged on a partition plate, and a cover for locking the locking portions of at least one pair of partition plates to cover the front portion, both side portions and the bottom portion is provided. The product display and display device according to claim 3, further comprising: a rear plate which is provided at the rear of the partition plate, and which is provided at the rear of the rear plate and which is engaged with the locking portion of the partition plate to form a box for storing the product together with the cover.