JPH0538673Y2 - - Google Patents

Description

[Detailed description of the invention] (Industrial application field) This invention relates to a sample sheet for cosmetics that is particularly suitable for mail-order sales.

(Conventional technology) Cosmetics are necessities for women, but
There is also a kind of preference element, and when it comes to make-up, each person can combine colors to their liking.

However, many women are not interested in the color of cosmetics that matches their skin color and foundation, especially the total color coordination of the three basic colors: cheek color, lip color, and eye shadow. The reality is that people strongly desire advice from professional consultants and use that advice as a reference when applying makeup.

Therefore, in over-the-counter sales and door-to-door sales, where customers can directly interact with customers, people with specialized knowledge coordinate cosmetics that match the person's skin color from among the many colors available. They sell cosmetics by selecting color combinations and giving advice.

However, in mail-order sales, such direct contact is not possible, so consumers find it inconvenient and uneasy to select the colors of the three cosmetics mentioned above. There are various printed color schemes, but the colors may differ slightly from the actual cosmetics, which makes this even more popular.

Therefore, it is necessary for the sales side to provide samples to consumers as appropriate, but in this respect, the three sample products of cheek color, lip color, and eye shadow, which are the basis of conventional color coordination, are individually printed on plastic or celluloid. There were no more than cosmetics stored in synthetic resin pallets.

(Problems to be solved by the invention) However, such conventional techniques have the following problems.

First of all, simple pallets made of plastic or celluloid can break during shipping, or
There is a risk of cracking and damage.

Furthermore, the sealability is not perfect, and there is a risk that the contents may leak out of the container or the cosmetics themselves may dry out and shrivel.

Moreover, each cosmetic product is packaged in a separate container, so in response to the customer's skin color specification, the seller can select several combinations of cheek color, lip color, and eye shadow, and then ship these to the customer. In this case, the only option is to send the individual pallets in combination, which is time-consuming and cannot be handled quickly. Moreover, a separate explanation etc. for instructing such combinations is required, forcing the adoption of a complicated system.

Furthermore, when teaching total color coordination that includes clothing, a separate color scheme chart and guides and instructions for this are also required.
In the end, it is very time-consuming for the sales side, and on the other hand, it becomes very difficult for the consumer side to understand.

(Means for solving the problem) This idea was made in view of the above points, and consists of combining three types of cosmetics, cheek color, lip color, and eye shadow, in advance according to the skin color and foundation color. This problem is solved by providing a sample sheet for cosmetics in which the sample sheet is placed in a recess provided on the surface of a mount such as cardboard.

Specifically, we adopted the following configuration.

That is, a foundation color is arranged on a part of the surface of a suitable mount, and an actual cosmetic cheek color to be combined with the foundation color is placed in a plurality of recesses provided on the surface of the mount.
Add lip color and eye shadow separately,
Furthermore, a transparent thin film made of synthetic resin is sealed from above, and a part of the thin film made of synthetic resin is left free. It is characterized by being arranged appropriately.

In order to arrange the foundation color on a part of the surface of the mount, it may be displayed by printing directly on the mount, or a printed piece may be attached to the mount.

Examples of the mount include cardboard whose surface is coated with vinyl. In order to provide the recessed portions on the surface thereof, for example, a frame made of a similar material may be adhered to the surface of the sheet, or an appropriate convex shape may be formed by pressing.

In order to seal with a transparent synthetic resin thin film and leave a part of it free, for example, by heat-sealing or crimping a very thin film of soft synthetic resin except for that part. good.

The arrangement of the cheek color storage section, lip color storage section, and eye shadow storage section on the mount should be such that the cheek color storage section, lip color storage section, and eye shadow storage section are arranged vertically and horizontally in that order, so that they are arranged in an orderly manner that is easy to see. do it.

In this case, there may be a plurality of colors of each cosmetic product to be combined. Therefore, examples include arranging cosmetics from a small number to a large number, or radially arranging a small number of cosmetics in a concentric circle with similar cosmetics.

The selection of colors to be combined includes, for example, a harmonious color scheme in color theory plus an aesthetic color scheme that matches the sensibilities of modern people.

It is also possible to propose a cosmetic sample sheet in which a coordinate color of clothing to be combined with these cheek colors, lip colors, and eye shadows is arranged on a part of the surface of the cosmetic sample sheet configured in this way.

Coordinating colors for clothing to be combined with cheek colors, lip colors, and eye shades may be printed directly on the backing paper, or printed pieces may be attached to the backing paper, as in the case of the foundation color described above. As for how to arrange them, for example, in order to correspond to combinations, it is possible to arrange them in the same row at the end of the color arrangement of cosmetics as one row.

(Function) Sample cheek color, lip color,
The ink cartridge fits into the recess of the mount and is sealed with a thin transparent synthetic resin film.
The actual color of each cosmetic product can be visually confirmed, and color schemes and coordination based on the actual cosmetic colors can be immediately understood.

Therefore, three basic cosmetics that match the foundation color arranged on the mount are selected in advance,
If the products are provided in the cheek color storage section, lip color storage section, and eye shadow storage section, the consumer can immediately recognize the color coordination of the cosmetics that matches the foundation color.

Moreover, since a part of the synthetic resin thin film is free, it forms a so-called grip part, and if you peel off the thin film with your fingertips, you can immediately remove the contents of the cosmetics.
In other words, a free sample can be used.

Furthermore, since these samples fit into the recesses on the mount and are sealed with a synthetic resin thin film, they will not dry out and will not be damaged by impact or the like. Also, since it is flat as a whole, it can be placed in an envelope as is.

If a color that coordinates with clothing that should be combined with cheek color, lip color, or eye shadow is placed on a part of the surface of the sheet, it is also possible to immediately recognize the coordination with clothing when makeup in such colors is applied. .

(Example) An example of this invention will be described below with reference to the drawings.

FIG. 1 shows a perspective view of the present embodiment, and numeral 1 is a sheet of rectangular cardboard that serves as a mount and is coated with vinyl on both sides. In this example, the bending line 2
It has an equally divided bifold structure. A foundation color display section 3 in which a foundation color is printed in a rectangular section is located at a part of the surface edge of the sheet 1.

A cheek color storage area, a lip color storage area, and an eye shadow storage area are arranged on the sheet 1. In this embodiment, as shown in FIG. 1, one color for cheek color and one color for lip color are arranged. Two colors and six eyeshadow colors are arranged in combination, so that from one side of the sheet 1 there is a cheek color storage section 4, then a lip color storage section 5, 6.
are arranged in a vertical column, eye shadow storage sections 7 and 8 are arranged in one set horizontally, eye storage sections 9 and 10 are arranged in a horizontal set, and eye shadow storage sections 11 and 12 are arranged in a horizontal set in a horizontal row.

For example, the configuration of the cosmetics storage section 11 for the eyeshadow storage section 11 will be explained based on FIG. A perforated frame board 14 of the same size is stacked and pasted on top of it, an eye shadow 15 is placed in it, and a transparent synthetic resin thin film 16 is applied over it to the knob part 17.
It was crimped except for.

Other cheek color storage areas 4, lip color storage areas 5, etc. have similar configurations, and sample cheek colors and lip colors are stored in the recesses, respectively.

Furthermore, in this embodiment, on the right side of each set of eyeshadow storage areas, 10 clothing colors that match these colors are selected and displayed in oval compartments, and the coordination display area is displayed. 18,
19,20.

In this example, the combinations of the colors of these cosmetics and the colors of clothing are divided into three systems: basic, chic, and vivid.

Furthermore, there is a foundation color display section 3, a storage section for each cosmetic product, and a coordinate color display section 1.
Necessary characters such as ``Foundation'' and ``Cheek Color'' are printed near the number 8, respectively, as shown in FIG. In addition, in this example, one cheek color, two lip colors, and six eye shadow colors are combined, giving a total of 12 combinations, but in order to make this easier to understand, the lip color storage parts 5 and 6 are combined. On the left side, a display line 21 is printed spanning these and having circles at both ends, and on the other hand, a similar display line 22 is printed on the left side of the eye shadow storage sections 7, 9, and 11. In order to make it even easier to understand, horizontal lines, such as those often used in family trees, may be added in addition to this.

This embodiment is constructed as described above, and by folding the sheet 1 along the folding line 2 when mailing it, the thin film 16 on the surface of the storage section of each cosmetic product can be protected, and the thin film 16 can be protected from impact or the like. This can prevent the thin film from tearing.

Therefore, the consumer who receives this can immediately understand the colors and combinations of cheek color, lip color, and eye shadow that match the foundation color display section 3, and what is more, when the thin film is peeled off from the knob, it can be seen as a sample product. cheek color,
You can try out lip color and eye shadow cosmetics.

Furthermore, the coordination display sections 18, 19, and 20 display the colors of clothing that match in each combination, which is convenient.

Therefore, if the seller prepares in advance a sheet containing cheek colors, lip colors, and eye shadows that match the colors of each foundation color in each storage section, it is possible to receive, for example, mail from a customer.
When a skin or foundation color is specified over the phone, samples of a combination of cheek color, lip color, and eye shadow that match the color can be immediately sent by mail or the like.

(Effects of the invention) According to this invention, there is no risk of damage due to breakage or cracking during mailing, and since it is airtight, the contents will not leak out of the container. The cosmetics themselves will not dry out. Moreover, since it has an overall flat shape, it is suitable for mailing.

In addition, if you prepare sheets containing cheek colors, lip colors, and eye shadows that match the colors of various foundation colors in each storage section, customers can, for example, contact you by mail or phone to check your skin color or foundation color. When a color is specified, samples of a combination of cheek color, lip color, and eye shadow that match the color can be immediately sent by mail or the like.

On the other hand, the consumer who receives this can immediately understand the colors and combinations of cheek color, lip color, and eye shadow that match the foundation color, and what's more, by peeling off the thin film from the knob, the user can see the actual cheek color, lip color, and eye shadow color as a sample. You can try out Aishiyadou's cosmetics.

In addition, for items with coordinating colors for clothing, the color of the clothing that matches the color combination of each cosmetic product is also displayed, so the total coordination can be understood immediately.

Therefore, the sample sheet for cosmetics according to this invention has various effects particularly suitable for mail order sales. Of course, considering its flat shape, it can be stored in stores and door-to-door sales.
Convenient to carry.

[Brief explanation of the drawing]

Each figure relates to an embodiment of this invention, and FIG. 1 is a perspective view, and FIG. 2 is a longitudinal cross-sectional view of the eye shadow storage section. In the figure, 1 is the seat, 3 is the foundation color display section, 4 is the cheek color storage section, 5, 6
are lip collar storage compartments, 7, 8, 9, 10, respectively.
11 and 12 are eye shadow storage parts, 13 is a bottom plate, 14 is a frame plate, 16 is a thin film, 17 is a knob part,
Reference numerals 18, 19 and 20 are coordinate color display sections, respectively, and 21 and 22 are display lines, respectively.

Claims (1)

[Claims for Utility Model Registration] (1) A foundation color should be arranged on a part of the surface of an appropriate mount, and the foundation color should be combined into a plurality of recesses provided on the surface of the mount. Cheek color, lip color, and eye shadow are placed in each separately, and then sealed with a transparent synthetic resin thin film, and a part of the synthetic resin thin film is left free. , a lip color storage section, and an eyeshadow storage section are appropriately arranged on a mount. (2) The sample sheet for cosmetics according to claim (1), characterized in that a coordinate color of clothing to be combined with cheek color, lip color, and eye shadow is arranged on a part of the surface of the sheet.