JP2007219324A - Location information providing system, method and program - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a location infor mation providing system which functions a power pole as a medium for providing location information, displays a map of a place, where a power pole is located, by specifying the power pole, and allows a user to view a screen showing the route to the destination by inputting a destination. <P>SOLUTION: A location information providing system includes: a power pole location specifying means for specifying the location of the specified power pole by using the identification information of the specified power pole according to a power pole location information database storing the location of power poles; a map information acquisition means for acquiring information of a predetermined area in the vicinity of the location of the specified power pole according to a map information database storing map information; and an advertisement information acquisition means for acquiring advertisement information relating to the power pole. <P>COPYRIGHT: (C)2007,JPO&INPIT

Description

  The present invention relates to a position information providing system, method, and program for causing a power pole to function as a medium for providing position information, and in particular, to identify the position of the power pole based on the power pole identification information and display an advertisement related to the identified power pole. The present invention relates to a position information providing system, a method, and a program.

  2. Description of the Related Art Conventionally, position information and map information providing services using GPS (Global Positioning System) have been provided for cellular phones and the like. Car navigation systems are also implemented using GPS. A system for displaying advertisements such as restaurants in map information is provided as an Internet service.

  Further, as a technique for displaying an advertisement on map information so far, Patent Document 1 receives an information provision request from a mobile terminal, transmits it to the information provision site side via the Internet, and provides an information provision site via the Internet. A technology that manages the location information of each mobile terminal at the center that transmits the content of the information provided from the mobile device to the mobile terminal, and knows the advertising effect in advance when the advertisement is replaced and provided according to this location information Has proposed.

  Patent Document 2 proposes a technique that can charge a fee commensurate with the advertising effect with respect to a method of calculating a fee for an advertisement displayed on a mobile object such as a rental car that does not specify a travel route.

In addition, when a user who owns a GPS mobile phone moves, Patent Document 3 distributes advertising content corresponding to location registration to the GPS mobile phone, and discounts call charges for this distribution. In this way, the company provides technology related to an advertisement distribution method that realizes effective advertising and attracting customers.
JP 2002-230424 A JP 2002-259841 A JP 2003-16348 A

  However, with conventional technologies, mobile phones that do not have a GPS function cannot receive services. In addition, in the techniques proposed in Patent Documents 1 to 3, a position specifying method that uses GPS for specifying a position and does not use GPS is not discussed.

  The present invention has been made in view of the above-described circumstances, and has a GPS function only by inputting the identification information of the utility pole to the system using the utility pole installed in each place when specifying the position. An object of the present invention is to provide a position information providing system, method, and program capable of knowing position information without being accompanied by advertisements.

  In order to achieve the above object, a position information providing system according to the present invention is a position information providing system for acquiring position information of a power pole by using power pole identification information for identifying a power pole, and stores a position of a power pole. From the position information database, a predetermined area in the vicinity of the specified power pole position by means of a power pole position specifying means for specifying the position of the power pole using the identification information of the power pole and a map information database for storing map information. Map information acquisition means for acquiring the above information.

  According to the present invention, since position information and map information can be acquired simply by inputting power pole identification information without using GPS, a service is also provided to devices that do not support GPS. be able to. Moreover, since the said information can be obtained only by inputting the identification information of a telephone pole even if it is not in the place, a user can be provided with convenience.

  Preferably, from an advertisement information database for storing advertisement information, using the specified utility pole, advertisement information acquisition means for acquiring advertisement information related to the utility pole, and a browsing screen by combining the acquired map information and advertisement information And a browsing screen creation means for creating the screen.

  According to the present invention, it is possible to display advertisements such as nearby shops that are related to the position information on the screen that the user browses, so that both users and advertisers can be benefited. it can.

  In order to achieve the above object, a position information providing system according to the present invention is a utility pole that identifies the position of a utility pole from a utility pole position information database that stores the position of a utility pole using identification information of the utility pole obtained via a communication network. From the position specifying means, the map information database for storing the map information, the map information acquiring means for acquiring information on a predetermined area near the position of the specified power pole, and the advertisement information database for storing the advertisement information, Using the identified utility pole, advertisement information acquisition means for acquiring advertisement information related to the utility pole, browse screen creation means for synthesizing the acquired map information and advertisement information to create a browse screen, and created browse screen Browsing screen transmitting means for transmitting the message via a communication network.

  According to the present invention, since the user can obtain location information, map information, and advertisement information via a communication network, there is no need to carry a map or the like, and convenience for both the advertiser and the user increases. become.

  Preferably, the power pole position specifying means acquires position information of other power poles in the vicinity of the power pole using the specified position information of the power pole, and the browsing screen creating means is configured to acquire information on the vicinity of the acquired power pole. It is configured to have a function of synthesizing information on other electric poles on the created browsing screen using position information on other electric poles.

  According to the present invention, it is possible to know the position of a nearby utility pole on a map, which can provide convenience to the user. Moreover, convenience is enhanced by displaying the position of a nearby power pole on a map screen when it is desired to confirm the route.

  And a destination route calculation means for calculating a route based on destination information specified from the browsing screen, wherein the browsing screen creation means is configured to synthesize the calculated route to the destination on the browsing screen. It is also preferable to do this.

  According to the present invention, the user can obtain the high convenience because he / she can know the route to the destination only by inputting the identification number of the utility pole and the destination to the system without having a map. it can. In addition, when displaying a route indicating a route to a destination on a map, it is also convenient to display a power pole existing in the vicinity.

  The browsing screen creation means is preferably configured to display the advertisement screen for a predetermined time.

  According to the present invention, since an advertisement can be displayed to the extent that does not interfere with the user, a service that can satisfy both the user and the advertiser can be provided.

  More preferably, the browsing screen creation means is configured to randomly display a plurality of advertisement screens associated with the utility pole in one advertisement display.

  According to the present invention, when there are a plurality of advertisements, it is possible to provide the advertiser with equal opportunities for advertisement by performing random display.

  Furthermore, it is preferable that the predetermined advertisement display time is different depending on the advertisement fee.

  According to the present invention, it is possible to increase / decrease the time for displaying advertisements according to the advertisement fee to be paid, so that a flexible service can be provided to the advertiser.

  It is also preferable to include an advertisement fee calculation means for calculating an advertisement fee using an advertisement fee database that imposes an advertisement fee that varies depending on the position of the utility pole.

  According to the present invention, by determining the advertising fee depending on the location where the utility pole where the advertisement is performed is highly convenient, such as a corner, and the location where the establishment of use such as a back street is assumed to be lower, It is possible to set an advertising fee that is appropriate for the advertiser.

  More preferably, the advertisement fee calculation means may be configured to calculate an advertisement fee using the advertisement fee database that charges different fees depending on a time zone in which the advertisement is performed.

  ADVANTAGE OF THE INVENTION According to this invention, an appropriate service can be provided to an advertiser by setting an advertisement charge differently in a time zone in which human flow is intense and in a time zone in which human flow is low such as midnight.

  More preferably, the advertisement fee calculation means is configured to calculate the advertisement fee using an advertisement fee database that imposes an advertisement fee that varies depending on the electricity contract of the advertiser and the amount of power used.

  According to the present invention, it is possible to provide a discount service or the like to an advertiser who uses a large amount of electric power or has a large amount of electric power contract by making it possible to change the advertising fee according to the contract and usage of electricity. .

  Preferably, the browsing information creation means is configured to vary the size of the advertisement display screen according to the advertisement fee.

  According to the present invention, the screen for displaying the advertisement can be changed according to the advertisement fee, so that various requests from the advertiser can be met.

  Preferably, it is configured to include a meter reading position information specifying unit that specifies position information from a pull-in column connected to a meter that has performed power meter reading, and a meter reading result display unit that displays an advertisement together with the meter reading result. .

  According to the present invention, when notifying the meter reading result of power, an advertisement optimal for the metered position information can be provided to the user, so that a service suitable for the advertiser and the user can be provided. . Furthermore, since it can be provided via a network, it can be referred to later and convenience is increased.

  Preferably, each time an advertisement is displayed, the number of times the advertisement is displayed and the advertisement display recording means for saving the advertisement display time database in the advertisement display record database, and advertisement display during a predetermined period or a specified period. And an advertisement display frequency notification means for notifying the number of display times performed.

  According to the present invention, since it is possible to notify the advertiser of the number of times the advertisement has been displayed, it is possible to give the advertiser an opportunity to calculate the effect of performing the advertisement.

  Preferably, the notification of the number of times the advertisement has been performed is configured to use at least one method of e-mail, FAX, telephone, and WEB browsing screen.

  According to the present invention, since a plurality of notification options can be given to the advertiser, it is possible to deal with various advertisers.

  Preferably, the content of the advertisement is received via a communication network using HTTP, and the advertisement information receiving means for storing the received content in the advertisement information database is provided.

  According to the present invention, the advertisement information can be registered and corrected by the WEB browser, so that it is possible to easily register or change the advertisement content and to investigate the effect of the advertisement. Is possible.

  In order to achieve the above object, a location information providing method according to the present invention is a method of transmitting map information as a browsing screen through a communication network using identification information of a utility pole, and identifying a utility pole obtained via a communication network. From the utility pole position information database for storing the position of the utility pole using information, the utility pole position specifying step for specifying the position of the utility pole and the map information database for storing map information are determined in advance in the vicinity of the specified utility pole position. A map information acquisition step of acquiring information on the area, an advertisement information acquisition step of acquiring advertisement information related to the utility pole from the advertisement information database storing advertisement information, using the specified utility pole, and the acquired map A browsing screen creation step to create a browsing screen by combining information and advertisement information, and the created browsing screen to the communication network Characterized in that it comprises a viewing screen transmitting step of transmitting via chromatography click, the.

  In order to achieve the above object, a location information providing program according to the present invention is a program that operates on a computer that transmits map information as a browsing screen via a communication network by using identification information of a utility pole, via the communication network. From the utility pole position information database that stores the position of the utility pole using the identification information of the obtained utility pole, the utility pole position identification process that identifies the position of the utility pole, and the map information database that saves the map information, the position of the identified utility pole A map information acquisition process for acquiring information on a predetermined area in the vicinity; an advertisement information acquisition process for acquiring advertisement information related to the power pole from the advertisement information database for storing the advertisement information using the specified power pole; A browsing screen creation process for creating a browsing screen by combining the acquired map information and advertisement information; A viewing screen transmission processing for transmitting through the communication network the list screen, and wherein the operating on computer.

  According to the present invention, the position can be specified simply by inputting the identification information of the power poles installed in various places, and the map information of the specified position, the current position, and the advertisement information in the vicinity of the position are displayed on the mobile phone. Since it can be displayed on the screen, it is possible to obtain location information and map information even with a mobile phone that does not have a GPS function. If you go there, you can purchase local specialties without having to carry a booklet with local information such as maps and special products, and it will benefit both the local shops and visitors. be able to.

  Embodiments of the present invention will be described below. FIG. 1 shows a location information providing system 1 according to the first embodiment of the present invention, a user terminal 5 such as a personal computer used by a user to access the system, and information operation of the system from an external network. A functional block diagram of an operation terminal 3 such as a personal computer or a workstation and a mobile phone 7 capable of accessing the Internet is shown. Here, the user terminal 5 may be a portable terminal such as a PDA (Personal Digital Assistance) that can access the present system via a network.

  In FIG. 1, a location information providing system 1 is configured to be connected to an operation terminal 3 and a user terminal 5 via a communication network 4, and is connected to a mobile phone 7 via a mobile network 6 and a base station. Yes. The mobile phone 7 is a mobile phone capable of browsing mail and WEB, and via the mobile network 6 and further via the communication network 4, the position information providing system 1 and POP (Post Office Protocol) for browsing mail and WEB are used. Communication such as a mail protocol and HTTP (HyperText Transfer Protocol) is performed.

  Here, the location information providing system 1 is managed and operated by an electric power company that handles utility poles or a service provider.

  The position information providing system 1 includes a transmission / reception unit 12 for transmitting / receiving data via the communication network 4, a central processing unit 13 for processing data received from the transmission / reception unit 12, and various other processes, It comprises a storage unit 14 for storing data, an input unit 15 for inputting / outputting data to / from the central processing unit 13 and a display unit 16. The input unit 15 and the display unit 16 are parts having a man-machine interface function. The transmission / reception unit 12 has a communication protocol conversion function and an interface function related to connection with the communication network 4.

  Further, the central processing unit 13 is a transmission / reception processing means (function) 131 that exchanges data with the transmission / reception unit 12, and an input / output processing means (function) 132 that exchanges data with the input unit 15 or the display unit 16. Information registration / collection means (function) 133 for registering or collecting information such as user information, map information, and advertisement information received via the input / output processing means (function) 132 or the transmission / reception processing means 131. The power pole position specifying means (function) 134 having a function of extracting the position information such as the latitude and longitude of the power pole specified by the power pole identification information, and the map where the power pole specified by the power pole identification information is located Map information acquisition means (function) 135 having a function of acquiring the bitmap map and the like, advertisement information associated with the extracted utility pole ID of the utility pole An advertisement information acquisition means (function) 136 having a function to acquire, and a map of the vicinity where the utility pole exists on the screen of the user's operation terminal 5 by the user of the location information providing system 1 inputting the identification information of the utility pole Browsing screen creation means (function) 137 having a function of creating a browsing screen for displaying information, and advertising fee calculation means (function) 138 having a function of calculating a different advertising fee depending on the position of the utility pole for advertising and the display time of the advertisement. And destination route calculation means (function) 139 having a function of calculating the route from the utility pole specified by the identification information of the utility pole to the input destination and displaying it on the map.

  In addition, the storage unit 14 includes a user database (DB) 151 that stores information such as addresses, names, telephone numbers, and e-mail addresses of users of the location information providing system 1 including users who advertise. An electric pole position information database (DB) 152 for storing position information and the like, a map information database (DB) 153 for storing map information including the position of the electric pole, and an advertisement information database for storing advertisements performed by the position information providing system 1 ( DB) 154, and an advertisement fee database (DB) 155 for storing the fees of advertisements classified by rank.

  Similarly, the operation terminal 3, the user terminal 5, and the mobile phone 7 respectively transmit and receive data 32 and 52 for transmitting and receiving data via the communication network 4, and further in the case of the mobile phone 7 via the mobile network 6. 72, central processing units 33, 53, 73 for processing data from the transmission / reception units 32, 52, 72, an input unit 35 for inputting / outputting data to / from the central processing units 33, 53, 73, 55 and 75 and display parts 36, 56, and 76.

  The user terminal 5 and the mobile phone 7 are respectively provided with mail receiving means (functions) 57 and 77 for receiving mail from the position information providing system 1 and WEB access having a function for accessing the position information providing system 1 through the WEB. Means (functions) 58 and 78 are included.

  The communication network 4 is a communication that connects the position information providing system 1, the operation terminal 3, the user terminal 5, and the mobile network 6 using a dedicated communication network or a predetermined communication protocol for a line borrowed from a communication carrier. It is a net. For example, it is possible to use lines such as ADSL (Asymmetric Digital Subscriber Line), FTTH (Fiber To The Home), CATV (Community Antenna TeleVision), and wide area LAN (Local Area Network). The mobile network 6 is a network provided by a mobile communication carrier, and can send and receive e-mails, browse the web on the Internet, and the like via the communication network 4.

  FIG. 2 shows a data configuration example of the user DB 151 that stores information on advertisers and users who make advertisements to the location information providing system 1. In the user DB 151, “user name”, “address”, “phone number” including a mobile phone, “e-mail address”, “user ID” necessary for using the location information providing system 1, "Password", "Power contract details" such as the number of contracts for power, "Power usage" such as last month and last month, "Presence / absence of advertisement" indicating whether or not advertising is being performed, and advertising Stores one or more “advertisement IDs” indicating the contents of the advertisement.

  In this embodiment, the DB of the user and the DB of the advertiser who is the user who performs the advertisement are not separated, but the database is configured separately such as the user DB and the advertiser DB. It is also possible.

  FIG. 3 shows a data configuration example of the utility pole position information DB 152 that stores the position information of the utility pole. In the utility pole position information DB 152, the “utility pole identification name” or “usage pole identification number” for identifying the utility pole, the “address”, “latitude”, “longitude” of the utility pole, the “next utility pole ID” present nearby, and the utility pole Multiple “advertising IDs” associated with each other, “map information ID” indicating map information including the location where the utility pole is located, whether the location where the utility pole is located is a corner, facing a main street, back street, etc. “Location conditions”, which are indicators of good location conditions, are stored.

  FIG. 4 shows a data configuration example of the map information DB 153 that stores a map as bitmap information. In addition to the map, the map information DB 153 may have information such as information on buildings on the map and road conditions. The map information DB 153 is managed for each map information ID, and includes a “map number” that uniquely indicates the map, for example, “latitude” and “longitude” at the center of the map, a small scale map, and a medium scale ratio. The links to the map and the map with a large scale ratio, "Link to a map with a small scale ratio", "Link to a map with a small scale ratio", and "Link to a map with a large scale ratio" are saved. As shown in FIG. 4, for example, map information stored as a bitmap exists at the link destination to the map.

  FIG. 5 is a data configuration example of the advertisement information DB 154 that stores advertisement information to be displayed when the map information or the like is displayed on the screen in the position information providing system 1. The advertisement information DB is managed for each advertisement ID, and “advertiser name”, “link to advertisement contents” that is a link such as a bitmap file indicating the advertisement, “advertisement fee” that is a usage fee of the advertisement, “Pole ID” indicating the utility pole to be advertised, “Advertisement time zone” indicating the time zone in which the advertisement is performed, “Advertising rank” indicating the size of the advertisement on the screen, the length of time for displaying the advertisement, etc. The “display time extension (% value)” used for extending the advertisement display by paying the advertisement fee for each advertisement is stored. Before the “link to advertisement content”, there is advertisement screen information such as a bitmap file format representing an actual advertisement displayed on the browsing screen.

  FIG. 6 is a data configuration example of the advertisement fee DB 155 for storing advertisement usage fees and the like. "Advertisement ID registration link" that indicates the link to the advertising fee and multiple advertisement IDs registered in that rank for each rank of advertisement, "Advertisement size" that indicates the display size of the advertisement, and display of the advertisement to be displayed An “advertisement display time” indicating the time and an “advertisement time zone” for displaying the advertisement are stored.

  FIG. 7 shows an example in which identification information for identifying a power pole affixed to a power pole is attached to the power pole, and “Hiroshima (stem) 1” which is an example of the identification information, and the identification information of the power pole is input to map information The WEB destination registration screen when displaying is displayed. The utility pole identification information F22 for identifying the utility pole is affixed to the utility pole F21. In the case of FIG. 7, “Hiroshima (stem) 1” is described as an example. In the WEB destination registration screen example on the right side of FIG. 7, “Hiroshima (trunk) 1” is input to the location information providing system 1 in the description column F24 of the current position in the frame F23 of the WEB screen, and the destination description column In F25, “Chuo-ku, Hiroshima City XX 2-chome” is entered. By inputting the current position in F24 and the destination in F25 and pressing the transmission button F26, the information is transmitted to the position information providing system 1.

  FIG. 8 is an example of a login screen to the position information providing system 1. This is an example of an input screen that needs to be logged into the location information providing system 1 before moving to the destination input screen shown in FIG. It is possible to log in by inputting the user ID of the user in the description field F31 and the password in the description field F32 and pressing the transmission button F34. The return button F33 is a button for returning to the previous screen, and the menu button F35 is a button to be pressed when using other functions. Although not specifically shown in the present embodiment, the location information providing system 1 can be accessed using a WEB browser on a personal computer using the Internet, but a screen on a mobile phone is displayed on the screen.

  FIG. 9 is a map information screen displayed by designating telephone pole identification information. The utility pole identified in FIG. 9 is an asterisk F91.

  FIG. 10 is an example of a screen on which a power pole existing in the vicinity of a designated power pole is displayed on a map. What is indicated by a circle F101 in the drawing represents a nearby utility pole.

  FIG. 11 is an example of the map information screen displayed when the destination is designated in FIG. An asterisk F112 is the current position, and an asterisk F113 represents the destination. A route on the way is indicated by an arrow F111.

  FIG. 12 shows a screen displaying an advertisement when displaying map information. The advertisement F121 is continuously displayed for a specified time in a specified size.

The position information providing system 1 in the first embodiment is configured as described above, and the operation thereof will be described below using a flowchart and the like.
[1. Registration of information]

  FIG. 13 is a flowchart showing a processing procedure of an operation for registering information used in the position information providing system 1. User information of users who use this location information providing service and users who provide advertisements, map information of small / medium / large scale maps, various advertising information, etc. are registered in advance. Direct registration is performed using a keyboard and a screen connected to the input unit 15 and the display unit 16 of the providing system 1. It is also possible to register a new map or register a user even during the service. This operation is performed by the information registration / collection means 133.

  It is possible to set not only from the keyboard connected directly to the position information providing system 1 but also through the network. In both cases, the operation of FIG. 13 is started after checking the ID and password of the user who is the operator. If the ID or password does not match, this operation cannot be performed. In the case of passing through a network, it is desirable to use a protocol such as SSH (Secure SHell) that enhances security and encrypts ID and password transmission and data transmission / reception information.

  In the following description, a processing procedure when registration is performed using a keyboard directly connected to the position information providing system 1 will be described with reference to FIG. When inputting via a network, it can be performed from the operation terminal 3, for example.

  An operator such as a system administrator inputs using the keyboard, and the input unit 15 notifies the central processing unit 13 of the input to input the ID and password, and logs in to the system. Registration of the user information, the map information of the small / medium / large scale map, and various advertising information is requested using the screen and the keyboard (S131b). Upon receiving the request (S131a), the information registration / collection means 133 creates an input screen for user information, map information, and various types of advertisement information, and displays it on the screen handled by the operator through the display unit 16 (S132a).

  The operator inputs user information, map information, and various types of advertisement information using the keyboard while viewing the screen (S132b). The input information is notified to the information registration / collection means 133 via the input unit 15 (S133b). The information registration collecting unit 133 registers the input user information, map information, and various advertisement information in the user DB 151, the map information DB 153, and the advertisement information DB 154, respectively (S134a). Next, the information registration / collection means 133 creates a screen for selecting whether to continue or end the input and displays it on the screen (S135a).

Next, looking at the screen displayed on the screen (S134b), the information selected by the operator is notified from the input unit 15 to the information registration collecting means 133 (S135b, S136a). If the end is selected, this routine ends. If continuation is selected (no route of S137a), the process returns to step S132a and the above operation is repeated until the end of the process is selected.
[2. Overall operation flow]

  FIG. 14 is a flowchart illustrating a series of overall flows of services provided by the location information providing system 1. When the user terminal accesses the WEB site of the location information providing system 1, the location information providing system 1 creates a browsing screen and transmits it to the user terminal (S141a). The user terminal that has received the browsing screen (S141b) displays the received browsing screen. When the operator, who is a user on the browsing screen, selects and inputs power pole identification information and a map scale ratio and transmits (S142b), the positional information providing system 1 receives the received power pole identification information and map scale. The “map information acquisition routine” is started using the rate as a parameter (S143a) to obtain map information.

  Next, the “position information acquisition routine” is started using the identification information of the utility pole as a parameter (S144a) to obtain the position information of the utility pole. Next, the “advertisement information acquisition routine” is started with the utility pole ID for identifying the utility pole as a parameter (S145a), and the advertisement information associated with the utility pole is obtained. Next, a “browsing screen creation routine” is started using the obtained map information, position information, and advertisement information (S146a) to create a browsing screen, and the user terminal using the created browsing screen by the operator (S146a).

  Since the created browsing screen includes buttons such as “return” and “menu” as shown in FIGS. 9 to 12, the user views the displayed browsing screen (S 143 b) and then returns to “Return”. By pressing the “” button, it is possible to return to the screen for inputting the telephone pole identification information again. In this embodiment, when the user selects (S144b) and presses the received (S147a) button information to determine the button information and presses “return”, the process returns to step S141a, and the “return” button is pressed. Repeat the above process until there is no more. If it is determined that the “return” button has been pressed, the process ends (no route in S148a).

By the above operation, the user inputs the power pole identification information attached to the power pole to the position information providing system 1 and transmits it, so that the position information providing system 1 acquires the position of the power pole, and the map information on which the power pole is located. The advertisement information currently performed with respect to a utility pole is acquired, a browsing screen is created, and the browsing screen containing map information and advertising information can be provided to a user.
[3. Map information acquisition]

FIG. 15 is a flowchart showing a processing procedure of an operation of a “map information acquisition routine” for acquiring map information based on the identification information of the utility pole. This operation is an operation performed by the map information acquisition unit 135. First, the utility pole ID is obtained by referring to the utility pole position information DB 152 based on the inputted utility pole identification information (S151). Next, map information ID is acquired with reference to utility pole position information DB152 using acquired utility pole ID (S152). Next, a map bitmap that matches the latitude and longitude and the acquired map scale ratio is acquired using the acquired map information ID and the map scale ratio. The map information of the place where the utility pole is located is acquired by such a processing procedure.
[4. Power pole location]

  FIG. 16 is a flowchart showing a processing procedure of an operation of “electric pole position specifying routine” for specifying the position information of the electric pole based on the identification information of the electric pole. This operation is an operation performed by the utility pole position specifying unit 134. Based on the input identification information of the power pole, the power pole position information DB 152 is referred to, and longitude and position information are acquired (S161). Based on the input identification information of the utility pole, the utility pole position information DB is referred to and the map information ID is acquired (S162). Next, it is determined whether or not to obtain the position of a nearby utility pole (S163). If it is not necessary to acquire information on nearby power poles, the process ends.

When acquiring information on a nearby utility pole (yes route in S163), the utility pole ID of the next utility pole is obtained from the utility pole position information DB 152 (S164). It is determined whether or not the position of the utility pole specified by the next utility pole ID exists in the browsing screen (S165), and if not, the process ends. If it exists, the position information of the utility pole is stored in the buffer (S166), the next utility pole ID is designated (S167), the process returns to step S164, and the process is repeated until the utility pole does not exist in the browsing screen.
The next power pole ID is a power pole closest to the corresponding power pole stored in the power pole position information DB 152 in advance. The buffer is an area for storing a value obtained in the next process, and a detailed configuration is not described in the present embodiment. By this processing procedure, the position of the power pole is specified, the power pole existing in the browsing screen is extracted, and a list of power poles existing on the browsing screen is output to the buffer.
[5. Acquisition of advertising information]

  FIG. 17 is a flowchart showing a processing procedure of an “advertisement information acquisition routine” for specifying advertisement information by a utility pole ID. This operation is an operation performed by the advertisement information acquisition unit 136. The advertisement ID is obtained by referring to the utility pole position information DB 152 from the inputted utility pole ID, and the advertisement content, advertisement time zone, advertisement rank, etc. are obtained by referring to the advertisement information DB using the obtained advertisement ID (S171).

  It is determined whether or not the acquired advertisement information is within the advertisement time (S172). If the advertisement information is within the advertisement time, referring to the advertisement rank table illustrated in FIG. Time is acquired and output (S173). If it is not within the advertisement time (no route of S172), the process proceeds to step S174. Next, it is determined whether or not all advertisements have been searched (S174). If not, the next advertisement is designated and the process returns to step S171 to repeat the process until all advertisements are completed.

  If all advertisements have been processed (yes route in S174), it is determined whether to display the advertisements randomly (S176). When the display is not random (no route in S176), the advertisement ID with the smallest display count is selected (S178). In the case of random display, a random function is called, and one is selected from a plurality of outputted advertisements, and one is randomly selected (S177).

In the present embodiment, when the selection is not random, the advertisement with the smallest number of display times is selected, but other methods such as selecting the advertisement with the longest non-selected time are also possible. One advertisement is displayed at a time, but a plurality of advertisements can be selected and displayed on the browsing screen. In this case, it is configured so that one advertisement display or a plurality of display can be selected at a time.
[6. Create browsing screen]

  FIG. 19 is a flowchart showing the processing procedure of the “browsing screen creation routine” for creating a browsing screen to be shown to the user. This operation is performed by the browsing screen creation means 137. First, the extracted one or more utility pole information is added to the acquired map information (S191). The acquired advertisement information is arranged at an appropriate location in the map information (S192), and a browsing screen is output (S193). The browsing screen output routine transmits screen information to the user terminal 5 used by the user in accordance with the communication protocol.

  Next, a timer is started to display an advertisement for the display time of the advertisement rank table in FIG. 18 (S194). Although a detailed description of starting the timer is not given here, it is performed by starting a timer routine possessed by an OS (Operating System). After returning from the timer activation, a browsing screen from which the advertisement has been deleted is created (S195), the browsing screen is output again (S196), and the process ends. In this way, a browsing screen including advertisement information is created and provided to the user of the position information providing system 1.

FIG. 9 shows a screen in which the “menu” button at the bottom of the screen is pressed, and an item “redisplay” exists in the menu. By designating this “redisplay”, the advertisement can be displayed again. When “scale ratio” is designated from the menu button, the map can be displayed at several scale ratios such as 1 / 5,000 and 1 / 10,000. In this case, the user can also specify the scale ratio by a value.
[7. Calculation of advertising fee]

  FIG. 20 is a flowchart showing a processing procedure of the operation of an “advertisement fee calculation routine” for calculating an advertisement fee necessary for performing an advertisement. This operation is an operation performed by the advertisement fee calculation means 138. The operation of calculating the advertisement fee when placing an advertisement will be described below with reference to FIG. The advertisement rank is acquired from the advertisement information DB 154 using the advertisement ID as a parameter (S201). Next, the advertisement fee is acquired from the advertisement fee DB 155 using the advertisement rank as a parameter (S202). The amount of this advertisement fee varies depending on the size of the advertisement, the display time of the advertisement, and the advertisement time zone.

The location condition is acquired from the utility pole position information DB 152, and the% value of the addition / reduction fee is acquired (S203). From the advertisement information DB 154, the% value of the additional charge for display time extension is acquired (S204). Next, a power contract and usage amount are acquired from the user DB 151, and an increase / decrease rate of the advertising fee is calculated (S205). Next, as an advertising fee,
Advertising fee = (Advertising rank fee) x (1 + (Location condition% value + Display time extension% value +% change rate due to electricity contract and usage) / 100)
(S207) and the process is terminated. The advertisement fee is obtained by such a processing procedure.

Further, the advertising fee is calculated from the user DB 151 shown in FIG. 2 in consideration of the power contract details of the advertiser who is the user and the past power consumption. For example, when the contract power amount is higher than the average, or when the average value of the past power consumption is higher than the overall average value, the amount is calculated and the advertisement fee is reduced.
[8. Calculation of destination route]

  FIG. 21 is a flowchart showing the processing procedure of the “destination route calculation routine” for calculating the route from the current position to the destination when the current position and the target value are designated. This operation is performed by the destination route calculation means 139.

  First, the current position and the position of the destination are plotted on a map (S211). Directions are branched by roads and sidewalks (S212). In the case of a road, the road with the shortest distance connecting two points on the map is searched (S213), and the searched route is written on the road on the map (S214). In the case of a sidewalk, the shortest sidewalk connecting two points on the map is searched (S215), and the searched route is written on the sidewalk on the map (S216). In this way, the route from the current position to the destination can be output to the screen in the case of roads and sidewalks.

In the destination route calculation routine, the scale of the map to be displayed is determined by default, for example, 1 / 5,000 is selected, and the map is specified by specifying “scale ratio” from the “menu” button. The route can be displayed by changing the scale ratio.
The first embodiment of the present invention is configured and operates as described above.

  According to the present invention, only by accessing the position information providing system 1 and inputting identification information for identifying a utility pole, the map information of the location where the utility pole is located, the location of the utility pole in the vicinity of the utility pole, and the utility pole Can be viewed from the user's terminal via the communication network 4 as a browsing screen, and by specifying the destination, the route from the current position to the destination is recorded on the map Therefore, accurate map information can be displayed on the user's screen without using GPS using a familiar utility pole. Therefore, even when a personal computer is used as a user terminal and when a mobile phone is used, map information can be obtained without relying on GPS, and finely detailed services can be provided even to relatively old mobile phones.

  Next, a second embodiment will be described below. FIG. 22 is a functional block diagram of the position information providing system 1, the operation terminal 3, the user terminal 5, and the mobile phone 7 according to the second embodiment of the present invention. In the second embodiment, as shown in FIG. 22, the advertisement display record database (DB) 156, the advertisement display recording means 140 for recording the displayed advertisement, and the advertisement display count for notifying the advertiser of the number of displayed advertisements. The difference from the first embodiment is that a notification unit 141 and an advertisement information receiving unit 142 that can register advertisement information from the WEB screen are added. The detailed contents and operation of the newly added means and database will be described below.

  FIG. 23 is a data configuration example of the advertisement display record DB 156 that records the number of advertisements that have been displayed. This advertisement display record DB 156 is organized for each advertisement ID and stores (records) the number of times of display in the date and time zone. In the present embodiment, the number of times advertisements are displayed every hour is stored.

FIG. 24 is a diagram showing an overall operation flow in which an “advertisement display recording routine” (S241a) is added to the first embodiment shown in FIG. Except for step S241a, the processing procedure is the same as that in FIG.
[9. Record of advertisement display]

FIG. 25 is a flowchart showing a detailed operation procedure of the “advertisement display recording routine” having a function of recording the displayed advertisement in the advertisement display record DB 156 added in FIG. This operation is an operation performed by the advertisement display recording unit 140. First, the date and time zone when the advertisement is performed are acquired (S251). Next, the number of times is added to the date and time of the advertisement display in the corresponding advertisement ID column of the advertisement display record DB 156 (S252). This routine is performed every time an advertisement is displayed. In this way, each time an advertisement is displayed, the number of times the display is performed on the date and time zone of the advertisement display in the advertisement display record DB 156 is added.
[10. Notification of ad impressions]

  FIG. 26 is a flowchart showing an operational procedure of an “advertisement display count notification routine” having a function of acquiring the advertisement display count from the advertisement display record DB 156 that records the number of times the advertisement is displayed and notifying the advertiser. This operation is an operation performed by the advertisement display frequency notification means 141. This routine can be started on time, for example, once a month. It is determined whether the designated user has issued an advertisement (S261). If no advertisement has been issued, the process proceeds to step S267.

  If an advertisement is being issued, the advertisement ID of the corresponding user is acquired (S262), the advertisement display record DB is referenced using the advertisement ID, date and number of times data is acquired, and stored in the buffer (S263). ). Next, it is determined whether or not all advertisement IDs have been processed (S264). If not, the process returns to step S262 and the above process is repeated until all advertisement processes are completed. When processing of all advertisement IDs is completed, the date, time zone, and number of times that advertisements are performed for each advertisement ID are collected (S265), and the "user corresponding advertisement display frequency notification routine" is activated (S266). To notify the advertiser of the number of ad impressions.

Next, it is determined whether or not the processing for all users has been completed (S267). If the processing has not been completed, the next user is designated (S268), and the processing returns to step S261 to complete the processing for all users. Repeat the above process. When the processing of all users is completed (yes route in S267), the processing of this routine is terminated. The number of advertisements displayed in such a processing procedure is notified to the advertiser every day and every hour.
[11. Notification of the number of advertisements displayed for users]

  FIG. 27 is a flowchart showing a detailed operation procedure of the “user-related advertisement display count notification routine” having a function of notifying the display count advertised for each advertiser. FIG. 28 is a configuration example of the user-corresponding advertisement display count notification destination table, which stores a notification method desired by the advertiser.

  First, the notification method desired by the advertiser, who is the user, is acquired from the “user corresponding advertisement display frequency notification destination table” shown in FIG. 28 (S271). Next, the process branches according to the notification method (S272). In this embodiment, four types of notification are registered as notification methods: “notification by mail”, “notification by WEB”, “notification by FAX”, and notification by “phone”. First, in “notification by mail”, the created file is encrypted (S273), attached to the created mail and transmitted, and then the process proceeds to step S27C. Alternatively, the notification message may be written in the body of the email without being encrypted.

  In the case of “notification by WEB”, the created file is arranged in a place where it can be referred to by a URL (S275). Next, a URL that can refer to the created file is included in the mail and transmitted (S276), and the process proceeds to step S27C. At this time, the mail itself may be encrypted as in the case of “notification by mail”. In the case of “FAX notification”, the created file is printed out electronically (S277), FAX information is created (S278), and a notification message created for the destination FAX number is transmitted using the FAX protocol. (S279), the process proceeds to step S27C.

  In the case of notification by telephone, the notification content including the advertisement display frequency is created as an audio file (S27A), the destination is called, and the audio information including the notification content generated when the address responds is reproduced to reproduce the advertisement display frequency. Is notified (S27B).

In step S27C, it is determined whether processing for all destinations has been completed (S27C). If not completed, the next advertiser is designated (S27D), and the process returns to step S271 to complete processing for all advertisers. Repeat the process until If the processing for all destinations is completed (yes route of S27C), this routine is terminated.
[12. Registration of advertisement information by WEB]

  FIG. 29 is a flowchart showing an operational procedure of an “advertisement information reception routine” having a function of registering an advertisement via a communication network using the HTTP protocol when an advertiser changes or newly registers an advertisement content. is there. This operation is performed by the advertisement information receiving unit 142.

  First, the advertiser designates a URL (Uniform Resource Locator) that can register advertisement information using the HTTP protocol by using the user terminal 5 and accesses the location information providing system 1 (S291b). Receiving the access (S291a), the advertisement information receiving means 142 in the location information providing system 1 creates and transmits a browsing screen requesting the user ID and password to the accessing user (S292a).

  The user ID and password entered by the advertiser by seeing the screen of the user ID and password received and displayed (S292b) are encrypted from the user terminal and notified to the location information providing system 1 (S293b). . The advertisement information receiving unit 142 compares the received user ID and password with the user ID and password registered in the user DB 151 to determine whether they match (S294a).

If they do not match, the process returns to step S292a to repeat the process of creating and transmitting a screen prompting the user ID and password to be input again. If they match, a screen for inputting advertisement information is created and transmitted to the user's terminal (S295a). A file name indicating advertisement information is designated on the received and displayed screen (S294b) and transmitted (S295b). The advertisement information receiving means 142 that has received the advertisement information (S296a) acquires the advertisement ID from the user ID (S297a), and receives the received advertisement information, for example, an image file created by a bitmap, etc. Register in the corresponding column of DB154. In this way, advertisement information can be registered via the Internet using the HTTP protocol. In this embodiment, the process ends when one registration / correction is completed, but the process can be continuously performed. It is also possible to register a plurality of advertisement information at a time.
The second embodiment of the present invention is configured and operates as described above.

  According to the present embodiment, the position information providing system 1 can notify the advertiser of the number of times of advertisement performed every day and every hour, and can easily transmit the advertisement information using the WEB browser. Since it is possible to register or modify new information, it is possible to provide support for customer acquisition by advertising by investigating the date and time when the advertisement is displayed, and registering / modifying advertising information It is possible to support the acquisition of new customers by updating the advertisement efficiently from the above.

Next, a third embodiment will be described below. FIG. 30 is a functional block diagram of the position information providing system 1, the operation terminal 3, the user terminal 5, and the mobile phone 7 according to the third embodiment of the present invention. In the third embodiment, as shown in FIG. 30, the meter reading position information specifying means 143 for acquiring the position information of the power user's home measured at the time of meter reading, the result of meter reading is printed out and the web browsing screen is displayed. The first embodiment is that meter reading result display means 144 that is provided so that it can be accessed above, and an instrument specific number database (DB) 157 that stores inherent information of the instrument at the power user's house are added. And is a different part. The detailed contents and operation of the newly added means and database will be described below.
[13. Advertise on meter reading result information]

  FIG. 31 is a data configuration example of the instrument unique number DB 157 that stores the instrument unique information of the power user's house. The instrument unique number DB 157 is assigned with a unique number of the instrument installed in the user's house, and stores the connected utility pole ID (that is, the service pole ID) and the name of the installed user. From this instrument unique number DB 157, the utility pole ID (that is, the service pole ID) can be obtained from the power user's home.

  FIG. 32 shows a processing procedure of the operation of the “meter reading position information specifying routine” having a function of obtaining a power pole ID (that is, a retracted pole ID) for identifying a power pole from an instrument unique number as position information of the metered power user's house. It is a flowchart. This will be described below with reference to FIG. A utility pole ID (that is, a service pole ID) is obtained from information on the power user's house using the instrument specific number DB 157 shown in FIG. 31 (S321). Next, the position of the utility pole is specified from the utility pole position information DB 152 by the acquired utility pole ID (that is, the retracted pole ID).

  As described above, the person in charge of power meter reading confirms the user name and device unique number arranged in advance in meter reading order, inputs and displays the corresponding meter reading result, and inputs the meter reading result. is there.

FIG. 33 is a flowchart showing a processing procedure of an operation of a “meter reading result display routine” that prints out or outputs the result to the WEB screen when reading is performed at the power user's home. This will be described below with reference to FIG. First, a “meter reading position information specifying routine” is started (S331). The advertising pole information is acquired by referring to the utility pole position information DB 152 using the acquired utility pole ID (S332). Next, advertisement information is posted together with the result of meter reading and printed out as a result of meter reading (S333). Further, when the meter reading result is disclosed on the WEB or the like, the advertisement information may be linked to the reading screen for the meter reading result information.
The third embodiment of the present invention is configured and operates as described above.

  According to the present embodiment, when printing out the power meter reading result, the position information providing system 1 can publish an advertisement and print it out together, and publish the meter reading result information on the web. In this case, it is possible to link to the public information and place an advertisement. Therefore, an advertisement close to the location of the power user can be automatically output in the report of the result of meter reading of the power user. It will provide a useful advertising medium for primary and power users.

  Although the mobile phone 7 is used in the embodiment of the present invention, it can also be performed using a PDA (Personal Digital Assistance) as a mobile terminal. It is also possible to check the location and advertisement information remotely with a personal computer in the house even if the telephone pole is not actually located.

It is a functional block diagram of the positional information provision system concerning the 1st Embodiment of this invention. It is a data structural example of user DB of FIG. It is a data structural example of the utility pole position information DB of FIG. It is a data structural example of map information DB of FIG. It is a data structural example of advertisement information DB of FIG. It is an example of a data structure of advertising fee DB of FIG. It is the pasting example of the identification information of the utility pole concerning the 1st Embodiment of this invention, and the example of a destination registration screen. It is an example of the login screen concerning the 1st Embodiment of this invention. It is an example of a display of the present position concerning the 1st embodiment of the present invention. It is an example of a display of the present position concerning the 1st embodiment of the present invention. It is a display example of the route to the destination concerning the 1st embodiment of the present invention. It is an example of an advertisement display concerning the 1st embodiment of the present invention. It is a flowchart which shows the process sequence which the information registration collection means of FIG. 1 performs. It is a figure which shows the example of the flow of the whole operation | movement in 1st Embodiment. It is a flowchart which shows the process sequence which the map information acquisition means of FIG. 1 performs. It is a flowchart which shows the process sequence which the utility pole position specification means of FIG. 1 performs. It is a flowchart which shows the process sequence which the advertisement information acquisition means of FIG. 1 performs. It is a data structural example of the advertisement rank table in the 1st Embodiment of this invention. It is a flowchart which shows the process sequence which the browsing screen preparation means of FIG. 1 performs. It is a flowchart which shows the process sequence which the advertising fee calculation means of FIG. 1 performs. It is a flowchart which shows the process sequence which the destination route calculation means of FIG. 1 performs. It is a functional block diagram of the positional information provision system concerning the 2nd Embodiment of this invention. It is a data structural example of advertisement display recording DB of FIG. It is a figure which shows the example of the flow of the whole operation | movement in 2nd Embodiment. It is a flowchart which shows the process sequence which the advertisement display recording means of FIG. 22 performs. It is a flowchart which shows the process sequence which the advertisement display frequency notification means of FIG. 22 performs. It is a flowchart which shows the process sequence of a user corresponding | compatible advertisement display frequency notification routine concerning the 2nd Embodiment of this invention. It is a structural example of the user corresponding | compatible advertisement display frequency notification destination table in the 2nd Embodiment of this invention. It is a flowchart which shows the process sequence which the advertisement information receiving means of FIG. 22 performs. It is a functional block diagram of the positional information provision system concerning the 3rd Embodiment of this invention. FIG. 31 is a data configuration example of a service line DB in FIG. 30. FIG. It is a flowchart which shows the process sequence which the position information specific | specification means at the time of meter-reading of FIG. 30 performs. It is a flowchart which shows the process sequence which the meter-reading result display means of FIG. 30 performs.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Position information provision system 3 Operation terminal 4 Communication network 5 User terminal 6 Mobile network 7 Mobile telephone 12 32 52 72 Transmission / reception part 13 33 53 73 Central processing part 15 35 55 75 Input part 16 36 56 76 Display part 14 Storage part 131 Transmission / reception processing means 132 Input / output processing means 133 Information registration / collection means 134 Telephone pole position specifying means 135 Map information acquisition means 136 Advertising information acquisition means 137 Viewing screen creation means 138 Advertising fee calculation means 139 Destination route calculation means 140 Advertisement display recording means 141 Advertisement display frequency notification means 142 Advertisement information receiving means 143 Meter reading position information specifying means 144 Meter reading result display means 151 User (database) DB
152 Telephone pole position information (database) DB
153 Map information (database) DB
154 Advertising information (database) DB
155 Advertising fee (database) DB
156 Advertisement display record (database) DB
157 Instrument specific number (database) DB
57 77 Mail receiving means 58 78 WEB access means

Claims (18)

A position information providing system for acquiring position information of a power pole by using power pole identification information for identifying a power pole,
From the utility pole position information database that stores the position of the utility pole, the utility pole position specifying means for specifying the position of the utility pole using the identification information of the utility pole,
Map information acquisition means for acquiring information of a predetermined area in the vicinity of the position of the specified power pole from a map information database for storing map information;
A position information providing system characterized by comprising: From an advertisement information database for storing advertisement information, using the specified utility pole, advertisement information acquisition means for acquiring advertisement information related to the utility pole;
Browsing screen creation means for creating a browsing screen by combining the acquired map information and advertisement information;
The position information providing system according to claim 1, further comprising: From the utility pole location information database that stores the location of the utility pole using the identification information of the utility pole obtained via the communication network, the utility pole location specifying means for specifying the location of the utility pole,
Map information acquisition means for acquiring information of a predetermined area in the vicinity of the position of the specified power pole from a map information database for storing map information;
From an advertisement information database for storing advertisement information, using the specified utility pole, advertisement information acquisition means for acquiring advertisement information related to the utility pole;
Browsing screen creation means for creating a browsing screen by combining the acquired map information and advertisement information;
Browsing screen transmission means for transmitting the created browsing screen via a communication network;
A position information providing system characterized by comprising: The power pole position specifying means acquires position information of other power poles in the vicinity of the power pole using the specified power pole position information,
The browsing screen creation means has a function of combining information on other electric poles with the created browsing screen using position information of other electric poles in the vicinity of the acquired electric pole. 3. The position information providing system according to 3. Destination route calculation means for calculating the route according to the destination information specified from the browsing screen,
The position information providing system according to any one of claims 2 to 4, wherein the browsing screen creation unit synthesizes the calculated route to the destination on the browsing screen.   The position information providing system according to any one of claims 2 to 5, wherein the browsing screen creation means displays an advertisement screen for a predetermined time.   The position information providing system according to any one of claims 2 to 6, wherein the browsing screen creation means randomly displays a plurality of advertisement screens associated with the utility pole in one advertisement display.   The position information providing system according to claim 6, wherein a display time of the predetermined advertisement varies depending on an advertisement fee. An advertising fee calculation means for calculating an advertising fee using an advertising fee database that imposes different advertising fees depending on the position of the utility pole;
The position information providing system according to any one of claims 2 to 8, further comprising:   The position information providing system according to any one of claims 2 to 9, wherein the advertisement fee calculation means calculates an advertisement fee using the advertisement fee database that imposes a different fee depending on a time zone in which the advertisement is performed. .   11. The advertisement fee calculation means calculates an advertisement fee using an advertisement fee database that imposes an advertisement fee that varies depending on an electricity contract of an advertiser and the amount of power used. Location information providing system described in 1.   The position information providing system according to any one of claims 2 to 11, wherein the browsing information creating means varies the size of the advertisement display screen according to the advertisement fee. A meter reading position information specifying means for specifying position information from a pull-in column connected to a meter that has performed power meter reading,
A meter reading result display means for displaying an advertisement together with the meter reading result;
The position information providing system according to any one of claims 2 to 12, further comprising: An advertisement display recording means for storing the number of times an advertisement is displayed every time an advertisement is displayed and the time period when the advertisement is performed in an advertisement display record database;
An advertisement impression number notifying means for notifying the number of times an advertisement is displayed during a predetermined period or a specified period;
The position information providing system according to any one of claims 2 to 13, further comprising:   The position information providing system according to claim 14, wherein the notification of the number of times the advertisement has been made and the notification of the time zone use at least one method of e-mail, FAX, telephone, and WEB browsing screen. An advertisement information receiving means for receiving the contents of the advertisement using HTTP using a communication network and storing the received contents in the advertisement information database;
The position information providing system according to any one of claims 2 to 15, further comprising: A method of transmitting map information as a browsing screen through a communication network by identification information of a power pole,
From the utility pole location information database that stores the location of the utility pole using the identification information of the utility pole obtained via the communication network, the utility pole location identifying step for identifying the location of the utility pole,
From a map information database for storing map information, a map information acquisition step for acquiring information of a predetermined area in the vicinity of the position of the identified utility pole;
From the advertisement information database for storing advertisement information, using the specified utility pole, an advertisement information acquisition step for acquiring advertisement information related to the utility pole;
A browsing screen creation step of creating a browsing screen by combining the acquired map information and advertisement information;
A browsing screen transmission step of transmitting the created browsing screen via a communication network;
A location information providing method comprising: A program that operates on a computer that transmits map information as a browsing screen through a communication network according to identification information of a utility pole,
From the utility pole location information database that stores the location of the utility pole using the identification information of the utility pole obtained via the communication network, the utility pole location specifying process to identify the location of the utility pole,
Map information acquisition processing for acquiring information of a predetermined area in the vicinity of the position of the specified power pole from a map information database for storing map information;
From the advertisement information database for storing advertisement information, using the specified utility pole, advertisement information acquisition processing for acquiring advertisement information related to the utility pole;
Browsing screen creation processing for creating a browsing screen by combining the acquired map information and advertisement information;
Browsing screen transmission processing for transmitting the created browsing screen via a communication network;
Position information providing program for operating a computer on a computer.