JP2006338609A - Commodity selling system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a commodity selling system by which a purchaser of commodity can buy the commodity easily while the purchaser can confirm an actual commodity by looking real image photographed by a camera. <P>SOLUTION: In the commodity selling system provided with a camera which photographs commodities displayed at a store etc. and a server 20 which controls the camera through a communication network and acquires real images of the commodities from the camera, the server is constituted so that the orders of commodities are established through transmission of information performed between the terminal devices which sellers of commodities and purchasers of commodities possess. The server 20, while transmitting information including the real image of a commodity to be ordered photographed by a camera when the server transmits information concerning the order of the commodities from a purchaser terminal device 30 to a seller terminal device 15, transmits information including real image of a commodity to be ordered photographed by the camera also when the server transmits information concerning to order of the commodity from the seller terminal device 15 to the purchaser terminal device 30. <P>COPYRIGHT: (C)2007,JPO&INPIT

Description

  The present invention relates to a merchandise sales system for selling merchandise via a communication network such as the Internet.

  In recent years, the development of information communication and the Internet has been remarkable, and so-called online shopping through the Internet is also actively performed. Generally, the online shopping method currently used is that the product purchaser's own personal computer is connected to the Internet as a terminal device, and the web page ( Web store). The purchaser looks at the picture of the product displayed on the web page or searches for the product by the product name, product number code, etc., and if the desired product is found, it enters the “shopping basket” on the screen. . After that, when the purchased product is determined by final settlement, a payment method is selected and payment is made. The seller side delivers the product to the purchaser by a predetermined delivery method.

  In conventional online shopping, products on the web page are regularly updated on the seller side, but since real-time information is not displayed, for example, the number of stocks may not be displayed correctly. In addition, there are cases where you are worried about whether there is a product on the seller side, because you are worried about Internet problems that have increased in recent years.

  In addition, although photos and text information about products are displayed on the web page, the amount of information is limited due to restrictions on the screen, and it is not possible to fully know the characteristics of the product, so there is a gap between the photo product and the delivered product. There was also a case where a slight difference was felt.

  Therefore, for example, as shown in Patent Document 1, a system has been proposed in which a plurality of cameras are installed at a sales floor and a user can shop by looking at a raw video of a product.

 On the other hand, apart from online shopping like this, an automatic tracking camera that monitors the inside of the store and a control terminal are arranged on the Internet, and the camera is controlled by a remote PC, and the video taken by the camera is real-time. There is also a surveillance camera system for browsing. According to this system, for example, the inside of a store can be monitored in real time by remote operation.

JP 2003-168022 A

  The online shopping system described in the above-mentioned Patent Document 1 is a system that attempts to actually purchase products with different product characteristics such as freshness and quantity, such as fresh food, by actually checking the camera image, Also, the purchase method is to display the order code number on each product, and the purchaser confirms the order code number on the image and enters this number separately to confirm the order. is there. Therefore, unlike the conventional method of clicking the screen with a mouse or the like and putting it in the “shopping basket”, it requires a purchaser to perform an extra operation and is troublesome.

  Also, if a company currently selling at a store wants to open a web store and start online sales, it takes a lot of time and effort to build and update the website, so hesitates to enter There is also. In the case of a small-scale store or the like, there is also a problem that it is difficult to secure a sufficient space for installing a server device for opening a web store.

Furthermore, in the above-mentioned online shopping system, it is necessary for the store side to print out the order list and the store clerk needs to collect the products based on the order list. The correspondence between the order code printed in the order list and the actual product Since the relationship must be grasped, there is also a problem that it takes time to specify the product to be ordered.

  The present invention has been made for the purpose of solving the above-described conventional problems, and enables a purchaser of a product to check an actual product by looking at an actual image taken with a camera and to perform shopping with a simple operation. It is intended to provide a merchandise sales system that makes it possible to

  In order to achieve the above object, the present invention adopts as a solving means, a camera that captures a product displayed in a store or the like, and the camera is controlled via a communication network, and an actual image of the product is obtained from the camera. A server device to be acquired, and the server device is configured to be capable of information communication with a terminal device held by each of a merchandise seller and purchaser via a communication network, and the server device is a purchaser terminal device. A merchandise sales system for establishing a merchandise order through information communication between the merchant terminal device and the merchant terminal device, wherein the purchaser terminal device sends information on merchandise ordering to the merchant terminal device via the server device. And the seller terminal device is configured to send back information related to the order of the product to the purchaser terminal device via the server device, and the server device receives an order for the product from the purchaser terminal device. When transmitting information to the seller terminal device, the information including the actual image of the product to be ordered photographed by the camera is transmitted to the purchaser terminal device with information related to the order of the product from the seller terminal device. At the time of transmission, information including an actual image of a commodity to be ordered taken by the camera is transmitted. By adopting such a configuration, the seller terminal device can display the product ordered by the purchaser as a real image, and the purchaser terminal device can display the product ordered by the seller as a real image.

  In addition, when the server device receives inquiry information about a specific product from the purchaser terminal device, the product sales system described above provides guidance information including an actual image of the product photographed by the camera to the purchaser terminal device. Guidance information transmitting means for transmitting, and provisional order notifying means for transmitting a provisional order notification including an actual image of the product to the seller terminal device upon receipt of provisional order information relating to the product from the purchaser terminal device; Upon receipt of confirmation information for the temporary order of the product from the seller terminal device, confirmation notification means for transmitting a product confirmation notification including an actual image of the product to the purchaser terminal device; and the purchaser terminal device Order notification means for transmitting a formal order notification including an actual image of the product to the seller terminal device when receiving formal order information about the product from It is preferable that the formed. With such a configuration, since a formal order is made after a provisional order, it is possible to prevent a formal order from being made for a product that is out of stock. In addition, when a provisional order or a confirmation notification for the provisional order is performed, each terminal device can display an actual image of the product, so that both the purchaser and the seller can easily specify the product at each stage.

  In addition, when the server device receives instruction information on the shooting direction or magnification of the camera from the purchaser terminal device, the product sales system controls the camera based on the instruction information, and newly generates an image signal. It is preferable to adopt a configuration in which guidance information including an actual image is transmitted. Thereby, the purchaser can display and check the detailed image of the product on the purchaser terminal device, and can also browse other products.

  According to the product sales system according to the present invention, the seller side can easily specify the product ordered by the purchaser by the real image, and the purchaser side can easily specify the product ordered by the seller by the real image. become able to. Since it is not necessary for both the purchaser and the seller to specify the product based on the product list or the like, an order for the product can be established easily and quickly. In the case of this system, since the server device mediates information communication between the purchaser terminal device and the seller terminal device, there is no need to install the server device on the store side, and the company currently selling at the store Will be able to provide online shopping services without much effort and cost.

  Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the drawings. FIG. 1 is a diagram showing a configuration of a product sales system 1 according to the present invention. The product sales system 1 includes a camera system 8 installed in a store 10, a seller terminal device 15 owned by a seller of products in the store 10, and a purchaser terminal device 30 owned by a purchaser of products. And a server device 20 connected via a bidirectional communication network 2 such as a public line. Although FIG. 1 illustrates a case where one store is connected to the server device 20 for convenience, a plurality of stores may be connected to the server device 20.

  The camera system 8 is an existing system installed as a surveillance camera system in a store, for example, and includes a camera 11, a camera control device 12, a router 13, and a modem 14, and a plurality of cameras 11 are installed in the store. It may be installed. For example, the camera 11 is attached to the ceiling of the store, and can change the shooting direction by pan / tilt operation, and can change the shooting magnification of the image by zoom operation, and the product 9 displayed in the store 10 can be changed. A photograph is taken, and an actual image related to the product 9 is acquired as an image signal. The camera control device 12 controls the shooting direction and shooting magnification of the camera 11 and gives a shooting instruction to the camera 11, and the actual image of the product 9 obtained thereby is sent via the router 13, the modem 14 and the communication network 2. To the server device 20. Note that a plurality of camera control devices 12 can be connected to the router 13.

  The server device 20 is configured by, for example, a personal computer that performs arithmetic processing based on a predetermined program, and functions as a so-called web server, a function of remotely controlling the camera 11 installed in the store 10, and a purchaser terminal device 30. And a function as a relay that mediates information communication between the seller terminal device 15 and the seller terminal device 15. Further, the server device 20 includes a database 29 in which customer information, store information, and the like are registered.

  The seller terminal device 15 includes a display unit 16 and an operation unit 17. The purchaser terminal device 30 also includes a display unit 31 and an operation unit 32. Both the terminal devices 15 and 30 can display information on the display units 16 and 31 based on the screen information received from the server device 20, and when the actual image of the product 9 is received from the server device 20, the actual image is displayed on the display unit. 16 and 31. The terminal devices 15 and 30 can transmit various types of information to the server device 20 by operating the operation units 17 and 32, respectively. These terminal devices 15 and 30 can be realized by various devices such as a mobile phone, a PDA, and a personal computer. For example, as shown in FIG. 1, the seller terminal device 15 is a device that can be always carried by a seller such as a mobile phone, and when the information is received from the server device 20, the contents can be confirmed immediately. Is preferred.

  In the server device 20, for example, a web page is prepared for each product provided by each store 10, and a control code for controlling the camera 11 is associated with the web page of each product. This control code is for instructing the camera control device 12 about the shooting direction, the shooting magnification, and the like of the camera 11, and is for driving the camera 11 so that the product falls within the shooting range. The control code is set in advance according to the display position when the product is displayed at the store 10.

  In the product sales system 1, the purchaser terminal device 30 transmits information related to product ordering to the seller terminal device 15 via the server device 20, and the seller terminal device 15 relates to an order for the product via the server device 20. Information is returned to the purchaser terminal device 30. The server device 20 is configured to mediate transmission / reception of transaction information performed between the purchaser terminal device 30 and the seller terminal device 15 and generate information to be transmitted to the terminal devices 30 and 15. When information related to ordering of products from the purchaser terminal device 30 is transmitted to the seller terminal device 15, information including an actual image of the product to be ordered photographed by the camera 11 is generated and transmitted, and sales are also performed. Also when transmitting information related to an order for a product from the purchaser terminal device 15 to the purchaser terminal device 30, information including an actual image of the product targeted for order taken by the camera 11 is generated and transmitted. Hereinafter, an example of a specific operation in the product sales system 1 will be described.

  FIG. 2 is a diagram showing an operation and a flow of information in the product sales system 1. Based on the customer information registered in the database 29, the server device 20 distributes new product arrival information to the purchaser terminal device 30 in advance by an information distribution function such as a mail magazine. For example, in the customer information, for each product category, information about customers who are interested in products belonging to that category is registered, and if information about the arrival of products is obtained from the store, it is registered in that product category Delivery information is distributed to the purchaser terminal device 30 of the customer. The delivery information may be distributed by a device different from the server device 20.

  The server device 20 also controls the camera system 8 to acquire a real image of the product, and the information processing unit 24 transmits and receives transaction information between the purchaser terminal device 30 and the seller terminal device 15. And. The control unit 21 further includes a camera control unit 22 that controls the shooting direction, shooting magnification, and the like of the camera 11, and an image acquisition unit 23 that inputs a real image of a product shot by the camera 11. Further includes a guide information transmission unit 25, a provisional order notification unit 26, a confirmation notification unit 27, and a formal order notification unit 28.

  When the purchaser terminal device 30 receives the arrival information via the communication network 2, a commodity arrival information display screen 31 a is displayed on the display unit 31. Below the arrival information display screen 31a, a URL (Uniform Resource Locator) for accessing the guide information of the product is displayed. When the purchaser operates the operation unit 32 and clicks the URL, The product inquiry information is transmitted to the server device 20 ((a) of FIG. 2).

  When the server device 20 receives the product inquiry information from the purchaser terminal device 30, the guidance information transmission unit 25 causes the control means 21 to function based on the control code associated with the web page of the designated URL. And the camera control part 22 controls the camera 11, and the image acquisition part 23 acquires the real image of the goods of a web page. The actual image of the product acquired by the control means 21 is given to the guidance information transmission unit 25 and is temporarily held in the internal memory or the database 29 of the server device 20.

  When the guide information transmission unit 25 acquires the actual image of the product inquired from the purchaser terminal device 30, the guide information transmission unit 25 transmits the guide information including the actual image to the purchaser terminal device 30 as a web page ((b) of FIG. 2). When the purchaser terminal device 30 receives the product guide information, the display unit 31 displays a product guide screen 31b including an actual product image. Therefore, the purchaser can easily grasp the color, shape, texture, etc. of the product actually displayed at the store or the like.

In addition, an operation button for operating the camera 11 and a temporary order button for performing a temporary order when purchasing a product are displayed below the actual product image on the product guide screen 31b. When the purchaser wants to confirm the details of the product displayed on the product guide screen 31b or to view other exhibition products, the operation button in the screen 31b is clicked and the control means 21 of the server device 20 is accessed. Instruction information is transmitted ((k) in FIG. 2). When a new real image is acquired by the control means 21, the guide information transmitting unit 25 generates guide information including the real image and transmits it again to the purchaser terminal device 30 as a web page ((b) in FIG. 2). ). Note that when the server device 20 acquires a new actual image based on an instruction from the purchaser terminal device 30, the new actual image may be retained and the previous actual image may be deleted.

When the purchaser wishes to purchase the product displayed on the product guide screen 31b, the purchaser clicks the provisional order button in the screen 31b and transmits the provisional order information to the server device 20 ((( c)). In addition, when transmitting provisional order information, it is preferable that the purchaser be configured so that a question regarding a product can be input as text.

When the server device 20 receives the provisional order information from the purchaser terminal device 30, the provisional order notification unit 26 refers to the email address registered in the store information and confirms that the provisional order has been made to the seller terminal device 15. The notification shown is transmitted as an e-mail ((d) in FIG. 2). In this merchandise sales system 1, an e-mail is sent to the seller for the first time when the purchaser makes a tentative order. Until then, no information communication operation is imposed on the seller. This reduces the operational burden. When the seller terminal device 15 receives the electronic mail related to the temporary order, the temporary order mail display screen 16a is displayed on the display unit 16 thereof. A URL for accessing the detailed information of the temporary order is displayed below the temporary order mail display screen 16a. When the seller operates the operation unit 17 and clicks the URL, the URL is displayed on the server device 20. In contrast, provisional order inquiry information is transmitted ((e) of FIG. 2).

When the server device 20 receives the temporary order inquiry information from the seller terminal device 15, the temporary order notification unit 26 reads the actual image of the product that is the target of the temporary order, and generates a temporary order notification screen including the actual image. Then, it is sent to the seller terminal device 15 as a web page display screen of the designated URL ((f) in FIG. 2). When the seller terminal device 15 receives a provisional order notification of a product as a web page display screen, the display unit 16 displays a provisional order notification screen 16b including an actual image of the product. Therefore, the merchandise seller can easily specify which of the products actually displayed at the store or the like has been provisionally ordered. In addition, when the purchaser has input a question regarding the product, the question is displayed in text on the provisional order notification screen 16b.

On the provisional order notification screen 16b, a confirmation sending button is displayed below the actual image of the provisional order target product. When the seller can confirm the stock of the product and sell it, the confirmation sending button is displayed. Is clicked, and confirmation information for the temporary order of the product is transmitted to the server device 20 ((g) in FIG. 2). In addition, when there is a question about a product, it is preferable that the seller can input the answer to the question as text when transmitting the confirmation information.

When the server device 20 receives the confirmation information for the temporary order from the seller terminal device 15, the confirmation notification unit 27 reads the actual image of the product that is the target of the temporary order, generates a product confirmation notification screen including the actual image, It is sent to the purchaser terminal device 30 ((h) in FIG. 2). When the purchaser terminal device 30 receives the product confirmation notification, the display unit 31 displays a product confirmation screen 31c including an actual product image. Therefore, even at this time, the purchaser can confirm the purchase target product with a real image. An order button for placing a formal order is displayed below the product confirmation notification screen 31c. When the purchaser purchases a product, the purchaser clicks the order button to provide formal order information to the server device 20. Is transmitted ((i) of FIG. 2).

When the server device 20 receives the formal order information from the purchaser terminal device 30, the formal order notification unit 28 reads the actual image of the product that is the target of the formal order, generates a formal order notification including the actual image, and the seller. The data is sent to the terminal device 15 ((j) in FIG. 2). When the seller terminal device 15 receives the formal order notification, the display unit 16 displays an order screen 16c including an actual image of the product that is the official order target. Therefore, at this point in time, the seller can check the order target product with the real image. Then, the seller sends the product confirmed on the final order screen 16c to the purchaser by transportation means such as mail.

According to this merchandise sales system 1, the server device 20 is configured to mediate exchange of information regarding merchandise sales between the purchaser terminal measure 30 and the seller terminal device 15, and the server device 20 When information related to ordering of products from the seller terminal device 30 is transmitted to the seller terminal device 15, information including actual images of the products to be ordered photographed by the camera 11 is transmitted. Therefore, the product ordered by the purchaser can be easily confirmed by the seller using the actual image of the product, and the ordered product can be quickly identified. Further, the server device 20 also transmits information including an actual image of the order-targeted product photographed by the camera 11 when transmitting information related to the order of the product from the seller terminal device 15 to the purchaser terminal device 30. To do. For this reason, the purchaser terminal device 30 displays the actual image of the product that the seller has made an order for, so that the purchaser of the product can easily check whether the product has been ordered by the actual image. It is a system.

Further, when the product to be traded is configured to be specified by the actual image of the product actually displayed in the store or the like as in the product sales system 1, for example, the purchaser wishes to purchase the product, and the purchaser terminal When information related to product ordering is transmitted from the device 30, the store may already sell out the corresponding product. Therefore, in the merchandise sales system 1, a temporary order is first made from the purchaser terminal device 30, and the store side confirms the stock of the product that has been temporarily ordered, and then the seller terminal device 15 changes to the purchaser terminal device 30. Confirmation information is transmitted to the purchaser, and the purchaser confirms the product confirmation information and then places an official order. Therefore, when the product desired by the purchaser has been sold out, when the confirmation information is sent from the store side, the purchaser can be notified that it is sold out. The merchandise sales system 1 enables the purchaser and the seller at each stage by transmitting information including the actual image of the merchandise in the server device 20 in any information exchange of provisional order, merchandise confirmation and formal order. The product is configured to be easily specified.

  When the server device 20 in the merchandise sales system 1 receives the instruction information on the shooting direction or magnification of the camera 11 from the purchaser terminal device 30, the server device 20 controls the camera 11 based on the instruction information, and newly creates an image from the store side. Since it is configured to acquire the signal and transmit the guide information including the actual image of the product to the purchaser terminal device 15, the purchaser operates the purchaser terminal device 30, so that the details of the product and other information can be obtained. A product can be confirmed, and for example, one product desired to be purchased can be specified from among a large number of similar products displayed.

  In addition, since the product sales system 1 generates information for the server device 20 to provide to the purchaser terminal device 30, it is not necessary for a merchant currently selling in the store to install the server device independently. There is an advantage that online sales can be started relatively inexpensively.

  In addition, although the case where the camera 11 was installed in a store was illustrated in the above, it is not restricted to it, For example, you may install in the goods warehouse. Alternatively, a product may be provided in a studio or the like and provided as a dedicated camera for photographing the product.

It is a figure which shows the structure of the goods sales system which concerns on this invention. It is a figure which shows the operation | movement and information flow in a goods sales system.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Merchandise sales system 2 Communication network 11 Camera 15 Vendor terminal device 20 Server device 25 Guidance information transmission part (guidance information transmission means)
26 Temporary order notification section (provisional order notification means)
27 Confirmation notification part (confirmation notification means)
28 Formal Order Notifier (Order Notifier)
30 Purchaser terminal device

Claims (3)

A camera that shoots a product displayed in a store or the like, and a server device that controls the camera via a communication network and acquires a real image of the product from the camera, and the server device includes a seller of the product and It is configured so that information can be communicated with each terminal device held by each purchaser via a communication network, and the server device can place an order for goods via information communication between the purchaser terminal device and the seller terminal device. A product sales system that establishes
The purchaser terminal device transmits information related to ordering of products to the seller terminal device via the server device, and the seller terminal device returns information related to product orders to the purchaser terminal device via the server device. Composed of
When the server device transmits information related to ordering of products from the purchaser terminal device to the seller terminal device, the server device transmits information including an actual image of the product to be ordered photographed by the camera. A product sales system, comprising: transmitting information including an actual image of a product to be ordered, taken by the camera, when transmitting information about a product order received from the device to the purchaser terminal device. The server device
Upon receiving inquiry information of a specific product from the purchaser terminal device, guidance information transmission means for transmitting guidance information including an actual image of the product photographed by the camera to the purchaser terminal device;
Upon receiving provisional order information about the product from the purchaser terminal device, provisional order notification means for transmitting a provisional order notification including an actual image of the product to the seller terminal device;
Upon receipt of confirmation information for the temporary order of the product from the seller terminal device, confirmation notification means for transmitting a product confirmation notification including an actual image of the product to the purchaser terminal device;
An order notification unit configured to transmit a formal order notification including an actual image of the product to the seller terminal device when receiving formal order information regarding the product from the purchaser terminal device. Item 1. A product sales system.   When the server device receives the shooting direction or shooting magnification instruction information of the camera from the purchaser terminal device, the server device controls the camera based on the instruction information and newly acquires an image signal to include an actual image. 3. The merchandise sales system according to claim 1, wherein the guide information is transmitted.

Images