CN106170105A - A kind of Multi net voting marketing video service device and method - Google Patents

A kind of Multi net voting marketing video service device and method Download PDF

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Publication number
CN106170105A
CN106170105A CN201610196894.5A CN201610196894A CN106170105A CN 106170105 A CN106170105 A CN 106170105A CN 201610196894 A CN201610196894 A CN 201610196894A CN 106170105 A CN106170105 A CN 106170105A
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China
Prior art keywords
video
service device
streaming media
playback terminal
marketing
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CN201610196894.5A
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Chinese (zh)
Inventor
郭文平
曾崇哲
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Guangzhou Haiyu Wisdom Mdt Infotech Ltd
Sun Yat Sen University
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Guangzhou Haiyu Wisdom Mdt Infotech Ltd
Sun Yat Sen University
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Priority to CN201610196894.5A priority Critical patent/CN106170105A/en
Publication of CN106170105A publication Critical patent/CN106170105A/en
Pending legal-status Critical Current

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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/47815Electronic shopping
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/234Processing of video elementary streams, e.g. splicing of video streams or manipulating encoded video stream scene graphs
    • H04N21/2343Processing of video elementary streams, e.g. splicing of video streams or manipulating encoded video stream scene graphs involving reformatting operations of video signals for distribution or compliance with end-user requests or end-user device requirements
    • H04N21/234309Processing of video elementary streams, e.g. splicing of video streams or manipulating encoded video stream scene graphs involving reformatting operations of video signals for distribution or compliance with end-user requests or end-user device requirements by transcoding between formats or standards, e.g. from MPEG-2 to MPEG-4 or from Quicktime to Realvideo
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/238Interfacing the downstream path of the transmission network, e.g. adapting the transmission rate of a video stream to network bandwidth; Processing of multiplex streams
    • H04N21/23805Controlling the feeding rate to the network, e.g. by controlling the video pump
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/254Management at additional data server, e.g. shopping server, rights management server
    • H04N21/2542Management at additional data server, e.g. shopping server, rights management server for selling goods, e.g. TV shopping
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/85Assembly of content; Generation of multimedia applications
    • H04N21/858Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot
    • H04N21/8586Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot by using a URL

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  • Engineering & Computer Science (AREA)
  • Signal Processing (AREA)
  • Multimedia (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Databases & Information Systems (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

The present invention relates to a kind of Multi net voting marketing video service device, provide end, playback terminal, network transmission device, video service device including video, video service device includes: access device, control device, streaming media service device, conversion equipment.Business video service unit of the present invention provides end subscriber media content to distribute through one-stop automatically conversion process by the video it converged, realizing video provides end subscriber easily under arbitrary network, issue video, sharing video frequency to any terminal, make the numerous mobile subscribers of covering of market content.And realize accessing terminal viewing video and have reasonable fluency, definition, integrity degree, it is ensured that user can easily obtain video whenever and wherever possible and provide visual commercial information and the visual services content of end subscriber;Solve the common problem that when electricity business uses media marketing, Video processing is difficult, distribution is difficult, provide the Video service of high efficient and reliable for commercial activity, make video electronic commercial affairs become simple and convenient.

Description

A kind of Multi net voting marketing video service device and method
Technical field
The invention belongs to ecommerce medium technique application, be specifically related to a kind of Multi net voting marketing video service device And method.
Background technology
Ecommerce is an information revolution of commercial field, economic activity, working method and the life style to the mankind Create the impact of essence;Advertising, interactive communication, test factory, false proof trace to the source, exhibition etc. uses video to have preferably Effect;Suning easily purchases in the recent period, store, Jingdone district is proposed the concept that video is done shopping the most successively, and the cooperation between video and electricity business may Thus launching, in internet industry, two segmentation field videos and electricity business, have the trend of combination.
Along with the development of mobile net mutually, obtain information by mobile phone and have become as a kind of custom;Mobile e-business is one The market that individual development potentiality is huge, has development prospect, and businessman also wants to utilize this entrance of mobile phone to publicize oneself by network Product, extend the after-sale service of oneself;The Limited information contained owing to mobile phone screen is little, video promotional is easier to by consumer Accept, have irreplaceable advantage, such as product that demonstration is installed at certain situation video.
The application of the marketing using mobile video to be means has occurred in that solution, such as application number CN201220187424.X, Authorization Notice No. CN202548914U, publication date 2012.04.28, utility model disclose one Network sale system, including including promotional card, accesses terminal, smart card, card reader, transmitting device, Web services apparatus, application clothes Business device, invents for solving the difficult problem of existing network selling, and is used widely in Chinese's business card item, Yong Hutong Overscanning Quick Response Code obtains the url address of wap webpage and watches the promotional videos that businessman issues.
Authorization Notice No. CN202102503U, publication date: 2012.01.04, utility model patent, audio-visual product sell System, including carrier, accesses terminal, transporter, audio and video server, audio and video server, can reach the sale of articles for daily use with The network selling of audio-video product organically combines, thus creates the doulbe-sides' victory of articles for daily use and audio-video product.
Owing to mobile terminal performance is different, mobile Internet limited bandwidth, wide variety that ability to play difference accesses have Wifi, 3G, 4G, network speed is unstable, and the media causing the Internet abundant can not be play the most on mobile terminals.Various mobile whole Difference between video format, coding, agreement, transmission and network that end is supported is huge, and it is big that technology realizes difficulty, and cost is high, needs Service is just provided that after carrying out adaptive transcoding for various mobile terminals.
Foregoing a kind of network sale system and sale system for audio/video products, video to be realized is off the net at mobile interchange Propagation, present stage, this video conversion process was based on manual operation: video distribution person needs by the way of different Obtaining relevant media resource, the convert queue that then media resource adds to switching software is changed, and finally will obtain Streaming Media add to correspondence webpage, this method efficiency is low, human input is big, operation cost is high, transcoding time length, timeliness Property is delayed.
The video that the most pre-transcoding processes exports with constant code rate, runs into the network of fluctuation, and terminal processing capacity is not Foot, the video processed still there will be Caton phenomenon, and problem above limits this network sale system and given play to bigger valency Value, makes the use of system be restricted, and these problems do not solve to have a strong impact on the propagation of media marketing system for content.
By the innate advantage audio frequency apparatus of mobile device, camera device, sound card equipment, provide more preferable for client Promotional display, allow client obtain direct, remarkable experience, promote degree of belief and the transaction success rate of both parties;For Huge mobile subscriber, develops mobile marketing strategy, and bringing more business opportunity is the eager desire of businessman.Video content is moving The Internet good transmission, involves media compression technology and network transmission technology, and media automatically process to be distributed medium and small with multi-screen For the practitioner in Enterprise's Electronic Commercial field, threshold is high, becomes the fundamental issue for the video marketing of restriction businessman.
Summary of the invention
In consideration of it, in order to overcome the problems referred to above, it is an object of the invention to provide a kind of Multi net voting marketing video service device And method, when solving electricity business's video marketing, Video processing needs setup cost manually high, and treatment effect is paid no attention to and thought of high cost; Realize first terminal user easily under arbitrary network, issue video, sharing video frequency to any terminal, make the covering of market content Numerous mobile subscribers;And realize accessing terminal viewing video and have reasonable fluency and definition, integrity degree, it is ensured that user Can easily obtain visual commercial information and the visual services content of first terminal user whenever and wherever possible;Solve electricity business and use media The common problem that during marketing, the distribution of Video processing difficulty is difficult, provides the Video service of high efficient and reliable for commercial activity, makes video electricity Sub-commercial affairs become simple and convenient.The concrete scheme of the present invention is as follows for achieving the above object:
A kind of Multi net voting marketing video service device, provides end including the video providing business video, plays business video Playback terminal and network transmission device, also include that video service device, described video service device include:
Access device, described access device receives the access request sent from playback terminal, and described access request carries The end message of playback terminal, the network information and url address;
Control device, described control device is pushed to streaming media server the url address received from described access device, And the video content downloaded from described streaming media service device, the end message of playback terminal, the network information are submitted to conversion Device processes;And play the beginning and ending time according to the playback terminal received from described streaming media service device, control described conversion The conversion process of device;
Streaming media service device, the url address information that described streaming media service device is asked according to playback terminal is downloaded Video content, and the video content downloaded is submitted to conversion equipment, after receiving conversion optimization from described conversion equipment Video flowing, by the masterplate real-time release preset to web or wap;
Conversion equipment, the video content that streaming media service device is downloaded by described conversion equipment is according to the terminal of playback terminal Information, the network information are changed according to predetermined rule, and the video content changed is submitted to streaming media service device It is distributed.
Preferably, described conversion equipment includes format analysis processing module, coded treatment module, real-time modular converter and caching Module, with the type according to playback terminal, screen size, operating system, resolution and ability to play, changes video content The video stream data play for applicable playback terminal.
Preferably, described streaming media service device includes network self-adapting module, according to playback terminal at current time Network downstream transmission speed, chooses and is less than and with the immediate code check of network downstream transmission speed at that time as to playback terminal The code check of pushing video flow data, with dynamic code rate by video stream data output to adapt to the network speed broadcasting speed of current time, With optimum video playing quality, and playback terminal provides streaming media service.
Preferably, described control device includes time control module, according to the broadcasting received from streaming media service device The terminal plays beginning and ending time, controlling the conversion process of conversion equipment, the conversion process making conversion equipment is Tong Bu with reproduction time, or Change by broadcasting demand, to improve the capacity of concurrent transcoding.
Preferably, described streaming media service device includes media Broadcast Control module, makes the broadcasting viewing of playback terminal to drag Dynamic progress bar.
Preferably, described video service device also includes the carrier for recording played terminal data.
A kind of Multi net voting marketing video service method, comprises the following steps:
A, access device receive playing request, and described access request carries end message and the network information of playback terminal With asked video url address, and newly-built convert task;
After B, streaming media service device obtain corresponding video content according to the url address asked that control device pushes Submit conversion equipment to;
The video content that streaming media service device is downloaded by C, conversion equipment is believed according to end message, the network of playback terminal Breath is changed according to predetermined rule;
Video content after D, conversion submits streaming media service device to;
E, streaming media service device accept conversion after optimize after video flowing, according to certain issue rules by preset Web, wap template real-time release.
Preferably, described step E comprises the following steps:
The network template that EA, basis pre-set, is filled into the files in stream media after conversion the relevant position of template;
EB, using populated template as Homepage Publishing.
Preferably, in described step C, operating system, the browser of described conversion process automatic adaptation playback terminal, carry Player, by user social contact flat-bed format sharing video frequency, the marketing being realized businessman by the user social contact platform of scale is taken The covering of business content, meets and shares whenever and wherever possible and broadcasting demand.
Preferably, described playback terminal embedding media application module, it is achieved mobile video order, mobile video are live or move Dynamic video sharing.
Multi net voting marketing video service device that the present invention provides and method and conventional pin sale system or phonotape and videotape marketing system Compare, owing to employing the media processor of intelligent and high-efficiency, it is achieved video provide end subscriber easily under arbitrary network to appoint Meaning playback terminal issues video, it is achieved that video sharing, the numerous mobile subscribers of covering of market content;And realize playback terminal sight See that video has reasonable fluency and definition, integrity degree, it is ensured that playback terminal user can easily obtain whenever and wherever possible and regard Frequency provides visual commercial information and the visual services content of end subscriber.Solve Video processing difficulty distribution difficulty during businessman's media marketing Common problem.Provide the Video service of high efficient and reliable for commercial activity, make based on the Internet, mobile Internet video electronic business Business becomes simple and convenient.
Accompanying drawing explanation
Accompanying drawing described herein is used for providing a further understanding of the present invention, constitutes the part of the application, not Constitute inappropriate limitation of the present invention, in the accompanying drawings:
Fig. 1 is the network structure of embodiment of the present invention Multi net voting marketing video service device;
Fig. 2 is the applicating flow chart of embodiment of the present invention business video service unit;
Fig. 3 is that embodiment of the present invention media handling optimizes partial process view.
Detailed description of the invention
The present invention is described in detail, in the illustrative examples of this present invention below in conjunction with accompanying drawing and specific embodiment And explanation is used for explaining the present invention, but not as a limitation of the invention.
Idea of the invention is that the media Integrated Processing Unit using a kind of high efficiency smart, make business video service unit institute Converge businessman's media content distribute through one-stop automatically conversion process, it is achieved businessman easily under arbitrary network to arbitrarily Terminal is issued video, sharing video frequency, is made the numerous mobile subscribers of covering of market content.And realize accessing terminal viewing video to have Reasonable fluency, definition, integrity degree, it is ensured that user can easily obtain the bussiness imformation of businessman and visual whenever and wherever possible Service content;When solving the marketing of conventional businessman, Video processing is difficult, distribute difficult common problem, provides for commercial activity and efficiently may be used The Video service leaned on.
Embodiment
Fig. 1 shows the network structure of a kind of Multi net voting of present invention marketing video service device, including providing business video Video provide end 110 (mainly pc113, it is also possible to be the smart mobile phone 111 of pad112 and band camera function), network transmit Device 120 (Internet, modem, WIFI, mobile communication network 2G, 3G, 4G), commerce and trade video service device 130 (WEB application server 131, Content Management publisher server 132, media integrated treatment server 133, media integrated treatment clothes Business device 134, media integrated treatment server 135, media integrated treatment server 136), playback terminal 140 (mobile phone 141pad142PC143), video provides end 110 to be regarded, by business video service unit 130, the businessman's media content converged Frequency through one-stop automatically conversion process distribute, issue on web and wap, it is achieved businessman easily under arbitrary network to appoint Meaning terminal issues video.Relative to conventional pin sale system, sale system for audio/video products, due to many Video processing dresses specially Put so that market content propagate network be not limited only to the Internet, can cover especially WIFI, mobile communication network 2G, 3G, 4G;And heavier mobile intelligent terminal can be covered through process.Realize video provide end subscriber easily under arbitrary network to Arbitrarily terminal issues video, and market content covers numerous mobile subscribers.
Fig. 2 shows the application flow structure of a kind of Multi net voting of present invention marketing video service device, including:
Businessman's marketing service video content 210: merchant advertisement video 211, Products Information video 212, product operation instruction Video 213, businessman's monitor video 214, service marketing 215, media converging device 220;
Media contents management distributing device 230: include the self-defined sorter of video management device 231, video 232, on Pass video-unit 233, information delivery apparatus 234;
Media Integrated Processing Unit 240, including:
Access device 241, described access device at least includes http access unit, storage access unit, safe unit.With Meet multiple business analogue video demand in commercial activity.Described access device 241 receives the access sent from playback terminal and asks Asking, described access request carries the end message of playback terminal, the network information and url address;
Control device 242, described control device 242 is pushed to from the url address that described access device 241 receives flow matchmaker Body server, and the video content downloaded from described streaming media service device, the end message of playback terminal, the network information are carried Give conversion equipment to process;And play the beginning and ending time according to the playback terminal received from described streaming media service device, control The conversion process of described conversion equipment;
Streaming media service device 243, the url address letter that described streaming media service device 243 is asked according to playback terminal Breath foradownloaded video content, and the video content downloaded is submitted to conversion equipment, from described conversion equipment, receive conversion excellent Video flowing after change, by the masterplate real-time release preset to web or wap;
Conversion equipment 244, the video content that streaming media service device 243 is downloaded by described conversion equipment 244 is according to broadcasting The end message of terminal, the network information are changed according to predetermined rule, and submit to the video content changed flow matchmaker Body service unit 243 is distributed.
Standard interface 250;
Visualization marketing acquisition 260: include platform merchant portal web261, platform businessman wap262, electronic commerce gate 263, exhibition trade fair 264, SNS interactive marketing 265, paper media 266.Platform businessman door it is published to after the market content optimization of businessman On the web261 of family, his selection of land can also be published to platform businessman wap262, electronic commerce gate 263, exhibition trade fair 264, SNS In interactive marketing 265, paper media 266, extend marketing channel the most larger.
A kind of Multi net voting marketing video service method, comprises the following steps:
A, access device 241 receive such as platform businessman wap262 playing request, and described access request carries playback terminal End message and the network information and asked video url address, and newly-built convert task;
The url address asked that B, streaming media service device 243 push according to control device 242 obtains corresponding video Conversion equipment 244 is submitted to after content;
The video content that streaming media service device 243 is downloaded by C, conversion equipment 244 according to the end message of playback terminal, The network information is changed according to predetermined rule;
Video content after D, conversion submits streaming media service device 243 to;
Video flowing after optimizing after the acceptance conversion of E, streaming media service device 243, according to certain issue rules by presetting Web, wap template real-time release.
Preferably, described step E comprises the following steps:
The network template that EA, basis pre-set, is filled into the files in stream media after conversion the relevant position of template;
EB, using populated template as Homepage Publishing.
Preferably, in described step C, operating system, the browser of described conversion process automatic adaptation playback terminal, carry Player, by user social contact flat-bed format sharing video frequency, the marketing being realized businessman by the user social contact platform of scale is taken The covering of business content, meets and shares whenever and wherever possible and broadcasting demand.
Described playback terminal embedding media application module, it is achieved mobile video order, mobile video be live or mobile video Share.
Through above-mentioned steps, when commerce and trade video service device 130 overcomes electricity business's media marketing, Video processing needs artificial hand The problem that dynamic setup cost is high, can make the automatization of marketing activity media handling.
In the present embodiment scheme, described conversion equipment 244 includes format analysis processing module, coded treatment module, changes in real time Module and cache module, with the type according to playback terminal, screen size, operating system, resolution and ability to play, will Video content is converted to be suitable for the video stream data that playback terminal is play.
In the present embodiment scheme, described streaming media service device 243 includes network self-adapting module, exists according to playback terminal The network downstream transmission speed of current time, choose less than and with network downstream transmission speed immediate code check conduct at that time To the code check of playback terminal pushing video flow data, with dynamic code rate, video stream data is exported with the network speed adapting to current time Broadcasting speed, with optimum video playing quality, and playback terminal provides streaming media service.When playing, stream device is to play speed Speed that rate adapts pushes Streaming Media, it is to avoid accesses terminal and receives too much data and have little time process and cause loss of data, sternly Ghost image rings media play effect, it is ensured that play the integrity degree of content;Can avoid wasting simultaneously and process the calculating resource consumed soon. Transcoding parameter is done Real-time and Dynamic and adjusts by type according to terminal, screen size, network condition etc., video definition, fluency All there is preferably guarantee.According to the network downstream transmission speed at current time, Intelligent Dynamic adjusts code check, is adapted to complex wave Dynamic network so that video source provides end subscriber easily to issue video to any terminal, make market content under arbitrary network Cover numerous mobile subscribers;And realize accessing terminal viewing video and have reasonable fluency and definition, integrity degree.
In the present embodiment scheme, described control device 242 includes time control module, according to from streaming media service device The playback terminal that 243 receive plays the beginning and ending time, controls the conversion process of conversion equipment 244, makes the conversion of conversion equipment 244 Process is Tong Bu with reproduction time, or changes by broadcasting demand, to improve the capacity of concurrent transcoding.Can be greatly saved in video Hold the required resource expended of all conversions such as: storage, CDN, management, network operation cost, time etc..According to decoding time point Control transcoding speed, it is not necessary to use BlueDrama agreement, preferably compatible terminal, thus realize exempting to fill broadcasting in real time of client Put, greatly reduce video playback and use threshold;Described playing module can be conveniently embedded businesses application interface, makes Mobile video application and e-commerce industry application seamless merge;Transcoding speed is controlled, it is not necessary to use net according to decoding time point Network session protocol, thus realize exempting from the real-time play of client, preferably compatible terminal, wechat, QQ, webpage etc. can be passed through each Kind of mode sharing video frequency realizes the covering of the marketing service content of businessman quickly through the user platform of scale, meet at any time with Ground is shared and broadcasting demand.
In the present embodiment scheme, described streaming media service device 243 includes media Broadcast Control module, makes the broadcasting of playback terminal Viewing can drag progress bar.Facilitate the use of commercial activity, such as user when watching certain assembling video, drag progress Bar, repeats to watch required picture, controls the rhythm of service media.
In the present embodiment scheme, described video service device also includes the carrier for recording played terminal data.This note It is for accessing the marketing of Multi net voting video and service unit that terminal data is put in recorded broadcast;Obtain video source for playback terminal user to carry Entrance for the wap webpage that end subscriber is issued.Described carrier can be airtight packing box, and described user data is documented in Packing box inner surface, in the described user data such as paper media is documented in packing box or paper media surface, facilitate user from other approach Obtain Video service.
Fig. 3 is the preferred flow chart of media handling part of the present invention
Media conversion device obtains convert requests, and described access request carries end message and the net of access terminal Network information and asked video url identify;
Convert requests determines according to the broadcast state accessing terminal
According to terminal and network information conversion process: format analysis processing, coded treatment, real-time transcoding, can binding cache strategy Streaming media transcoding high multiplexing process focus, is all to change media content to compare with conventional conversion, changes by broadcasting demand, and The capacity of concurrent transcoding can be improved.The required resource expended of conversion can be greatly saved such as: storage, CDN, management, network Operation cost, time etc..
The stream completing conversion carries out terminal adaptation, Network adaptation, dragging process to Streaming Media device.
Calculate the broadcasting speed of present terminal under current network conditions, push the Media Stream being suitable for current network conditions.
Media Stream after optimizing is published on web, wap.
According to the network template pre-set, the files in stream media after conversion is filled into the relevant position of template;
The related text of video content webpage and picture are filled into the relevant position of template;
Using populated template as Homepage Publishing.
Such scheme realizes accessing terminal viewing video reasonable fluency and definition;Can realize exempting from visitor's end to broadcast Put;Dragging can be realized process, meet the needs of business activity business.
The speed propelling movement Streaming Media that device adapts is flowed with playback rate, it is to avoid access terminal and receive when may be implemented in broadcasting Too much data have little time process and cause loss of data, have a strong impact on media play effect, it is ensured that play the integrity degree of content, with Time can avoid wasting the calculating resource that too fast process is consumed.
Such scheme can realize video source provides end subscriber easily to issue video, battalion to any terminal under arbitrary network The numerous mobile subscribers of covering of pin content;And realize accessing terminal viewing video and have reasonable fluency and definition, complete Whole degree, it is ensured that playback terminal user can easily obtain video source whenever and wherever possible and provide the visual commercial information of end subscriber and visual Service content.Solve Video processing during electricity business's media marketing difficult, the common problem that distribution is difficult.
The technical scheme provided the embodiment of the present invention above is described in detail, specific case used herein Principle and embodiment to the embodiment of the present invention are set forth, and the explanation of above example is only applicable to help to understand this The principle of inventive embodiments;Simultaneously for one of ordinary skill in the art, according to the embodiment of the present invention, in specific embodiment party All will change in formula and range of application, in sum, this specification content should not be construed as limitation of the present invention.

Claims (10)

1. a Multi net voting marketing video service device, provides end including the video providing business video, plays business video Playback terminal and network transmission device, it is characterised in that:
Also include that video service device, described video service device include:
Access device, described access device receives the access request sent from playback terminal, and described access request carries broadcasting The end message of terminal, the network information and url address;
Control device, described control device is pushed to streaming media server the url address received from described access device, and will Conversion equipment is submitted to from the video content of described streaming media service device download, the end message of playback terminal, the network information Process;And play the beginning and ending time according to the playback terminal received from described streaming media service device, control described conversion equipment Conversion process;
Streaming media service device, the url address information foradownloaded video that described streaming media service device is asked according to playback terminal Content, and the video content downloaded is submitted to conversion equipment, from described conversion equipment, receive the video after conversion optimizes Stream, by the masterplate real-time release preset to web or wap;
Conversion equipment, the video content that streaming media service device is downloaded by described conversion equipment is believed according to the terminal of playback terminal Breath, the network information are changed according to predetermined rule, and the video content changed is submitted to streaming media service device enter Row distribution.
2. a kind of Multi net voting marketing video service device as claimed in claim 1, it is characterised in that:
Described conversion equipment includes format analysis processing module, coded treatment module, real-time modular converter and cache module, with basis The type of playback terminal, screen size, operating system, resolution and ability to play, be converted to video content be suitable for broadcasting The video stream data of terminal plays.
3. a kind of Multi net voting marketing video service device as claimed in claim 1, it is characterised in that:
Described streaming media service device includes network self-adapting module, transmits at the network downstream of current time according to playback terminal Speed, chooses and is less than and with the immediate code check of network downstream transmission speed at that time as to playback terminal pushing video fluxion According to code check, with dynamic code rate by video stream data output to adapt to the network speed broadcasting speed of current time, with optimum video Play quality, and playback terminal offer streaming media service.
4. a kind of Multi net voting marketing video service device as claimed in claim 1, it is characterised in that:
Described control device includes time control module, plays start-stop according to the playback terminal received from streaming media service device Time, controlling the conversion process of conversion equipment, the conversion process making conversion equipment is Tong Bu with reproduction time, or turns by broadcasting demand Change, to improve the capacity of concurrent transcoding.
5. a kind of Multi net voting marketing video service device as claimed in claim 1, it is characterised in that:
Described streaming media service device includes media Broadcast Control module, makes the broadcasting viewing of playback terminal can drag progress bar.
6. a kind of Multi net voting marketing video service device as claimed in claim 1, it is characterised in that:
Described video service device also includes the carrier for recording played terminal data.
7. a Multi net voting marketing video service method, it is characterised in that comprise the following steps:
A, access device receive playing request, and described access request carries the end message of playback terminal and the network information and institute Request video url address, and newly-built convert task;
B, streaming media service device are submitted to after obtaining corresponding video content according to the url address asked that control device pushes Conversion equipment;
The video content that streaming media service device is downloaded by C, conversion equipment is pressed according to end message, the network information of playback terminal Change according to predetermined rule;
Video content after D, conversion submits streaming media service device to;
E, streaming media service device accept conversion after optimize after video flowing, according to certain issue rules by preset web, Wap template real-time release.
8. a kind of Multi net voting marketing video service method as claimed in claim 7, it is characterised in that described step E includes following Step:
The network template that EA, basis pre-set, is filled into the files in stream media after conversion the relevant position of template;
EB, using populated template as Homepage Publishing.
9. a kind of Multi net voting marketing video service method as claimed in claim 7, it is characterised in that:
In described step C, operating system, the browser of described conversion process automatic adaptation playback terminal, carry player, pass through User social contact flat-bed format sharing video frequency, realizes the covering of marketing service content of businessman by the user social contact platform of scale Lid, meets and shares whenever and wherever possible and broadcasting demand.
10. a kind of Multi net voting marketing video service method as claimed in claim 7, it is characterised in that:
Described playback terminal embedding media application module, it is achieved mobile video order, mobile video are live or mobile video is shared.
CN201610196894.5A 2016-03-31 2016-03-31 A kind of Multi net voting marketing video service device and method Pending CN106170105A (en)

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