CN103092962A - Method and system for releasing Internet information - Google Patents
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Abstract
The invention provides a method and a system for releasing Internet information. The method includes the following steps through an input method platform: obtaining input contents input by a user in a network input box, obtaining one or a plurality of associated contents corresponding to the input contents and information service data corresponding to each input content and the associated content is used for representing contents which are possibly continuously input after the input contents and the information service data include information service contents, displaying the one or the plurality of associated contents, and displaying the information service contents corresponding to the at least one of associated content. The method and the system for releasing the Internet information are capable of increasing the information obtaining efficiency of a user.
Description
Technical Field
The invention relates to the technical field of internet information processing, in particular to a method and a system for issuing internet information.
Background
With the popularization of the internet, various internet enterprises provide more and more abundant internet products. Since internet products are mainly information services composed of information data, how to provide information data of internet products to users becomes a hot issue at present.
As a typical internet product, existing search engines publish information related to a query sequence through a search result list page, which typically opens up a special column on the search result list page for publishing information link addresses related to search keywords.
In practical applications, a user typically enters a query sequence into a search box, presses an enter key to obtain a corresponding search result list page, and finally clicks an information link address in the search result list page to view related information. Therefore, the user often needs to input the query sequence, press the enter key, search and confirm on the search information page to acquire the required information, which not only affects the information acquisition efficiency, but also reduces the user experience.
In summary, one of the technical problems that needs to be urgently solved by those skilled in the art is: how to improve the information acquisition efficiency of a user.
Disclosure of Invention
The technical problem to be solved by the invention is to provide a method and a system for publishing internet information, which can improve the information acquisition efficiency of users.
In order to solve the problems, the invention discloses a method for publishing internet information, which comprises the following steps through an input method platform:
acquiring input content of a user in a network input box;
acquiring one or more associated contents corresponding to the input content and information service data corresponding to each associated content; the associated content is used for representing content which can be input continuously after the input content, and the information service data comprises information service content;
and displaying the one or more associated contents, and displaying the information service content corresponding to at least one of the associated contents.
Preferably, the information service data further includes a presentation style corresponding to the information service contents;
the displaying of the information service content corresponding to at least one of the associated contents further comprises: and displaying the information service content according to the corresponding display style.
Preferably, the step of acquiring one or more associated contents corresponding to the input content and information service data corresponding to each associated content includes:
sending the input content to an information server, and receiving one or more associated contents corresponding to the input content and information service data corresponding to each associated content returned by the information server;
or,
according to the input content, performing matching query in an association service library to obtain one or more association contents matched with the input content; sending the one or more associated contents to an information server, and receiving information service data corresponding to each associated content returned by the information server;
or,
according to the input content, performing matching query in an association service library to obtain one or more association contents matched with the input content; and performing matching query in an information service library according to query contents formed by the input contents and the associated contents to obtain information service data matched with the query contents.
Preferably, the method further comprises: collecting the environment information of the network input box; the environment information includes at least one or more of the following: the process name of the program where the network input box is located, the handle of the network input box and the website corresponding to the network input box;
the step of acquiring one or more associated contents corresponding to the input content and information service data corresponding to each associated content includes: and acquiring one or more associated contents corresponding to the input content under the environment information and information service data corresponding to each associated content.
Preferably, the step of presenting the one or more associated contents includes: displaying the one or more associative contents in an input method window;
the step of presenting the information service content corresponding to at least one of the associated contents according to the corresponding presentation style includes:
acquiring the association content of the current association content focus according to the received movement behavior information of the user for the association content focus in the input method window;
and displaying the information service content corresponding to the association content where the current association content focus is located in the input method window according to the corresponding display style.
Preferably, the method further comprises:
and outputting the associated content corresponding to the selection behavior information to the network input box according to the received selection behavior information of the user aiming at the displayed associated content.
Preferably, the method further comprises:
and loading the webpage or multimedia content or map content corresponding to the displayed information service content according to the received loading behavior information of the user aiming at the displayed information service content.
Preferably, the method further comprises:
recording the loading behavior information, the corresponding input content and the information service content together with the presentation style to a user behavior record;
adjusting the information service content by analyzing the user behavior record, wherein the corresponding adjusting process comprises the following steps:
and counting the loading rate of certain information service content of each presentation style in the user behavior record, and determining the optimal presentation style of the information service content by analyzing the loading rate of the information service content of each presentation style at the occurrence time of different input contents.
Preferably, the method further comprises:
recording user behavior data before the corresponding information service content disappears aiming at the input content;
and adjusting the display sequence of a plurality of information service contents and a plurality of associated contents corresponding to the input contents by analyzing the recorded user behavior data.
On the other hand, the invention also discloses a system for publishing internet information, which is configured on the input method platform and comprises the following steps:
an input content acquisition unit for acquiring the input content of the user in the network input box;
the association and resource data acquisition unit is used for acquiring one or more association contents corresponding to the input content and information service data corresponding to each association content; the associated content is used for representing content which can be input continuously after the input content, and the information service data comprises information service content;
a first presentation unit configured to present the one or more associated contents; and
and the second display unit is used for displaying the information service content corresponding to at least one of the associated contents.
Preferably, the information service data further includes a presentation style corresponding to the information service contents;
the second presentation unit further includes: and the style presentation subunit is used for presenting the information service content according to the corresponding presentation style.
Preferably, the association and resource data obtaining unit includes:
the first acquisition subunit is used for sending the input content to an information server and receiving one or more associated contents corresponding to the input content returned by the information server and information service data corresponding to each associated content;
or,
the second acquisition subunit is used for performing matching query in an association service library according to the input content to acquire one or more association contents matched with the input content; sending the one or more associated contents to an information server, and receiving information service data corresponding to each associated content returned by the information server;
or,
the third acquisition subunit is used for performing matching query in an association service library according to the input content to acquire one or more association contents matched with the input content; and performing matching query in an information service library according to query contents formed by the input contents and the associated contents to obtain information service data matched with the query contents.
Preferably, the system further comprises: the acquisition unit is used for acquiring the environmental information of the network input box; the environment information includes at least one or more of the following: the process name of the program where the network input box is located, the handle of the network input box and the website corresponding to the network input box;
the association and resource data obtaining unit includes: and the environment corresponding data acquisition subunit is used for acquiring one or more associated contents corresponding to the input content under the environment information and information service data corresponding to each associated content.
Preferably, the first presentation unit is specifically configured to present the one or more associated contents in an input method window;
the second presentation unit includes:
the current associated content acquiring subunit is configured to acquire the associated content where the current associated content focus is located according to the received movement behavior information of the user for the associated content focus in the input method window;
and the current information service content acquisition subunit is used for displaying the information service content corresponding to the association content at the current association content focus in the input method window according to the corresponding display style.
Preferably, the system further comprises:
and the associated content output unit is used for outputting the associated content corresponding to the selection behavior information to the network input box according to the received selection behavior information of the user aiming at the displayed associated content.
Preferably, the system further comprises:
and the loading unit is used for loading the webpage or the multimedia content or the map content corresponding to the displayed information service content according to the received loading behavior information of the user aiming at the displayed information service content.
Preferably, the system further comprises:
the first behavior data recording unit is used for recording the loading behavior information, the corresponding input content and the information service content together with the presentation style to a user behavior record;
a first adjusting unit, configured to adjust the information service content by analyzing the user behavior record, where a corresponding adjusting process includes:
and counting the loading rate of certain information service content of each presentation style in the user behavior record, and determining the optimal presentation style of the information service content by analyzing the loading rate of the information service content of each presentation style at the occurrence time of different input contents.
Preferably, the system further comprises:
the second behavior data recording unit is used for recording user behavior data before the corresponding information service content disappears aiming at the input content;
and the second adjusting unit is used for adjusting the display sequence of the plurality of information service contents and the plurality of associated contents corresponding to the input contents by analyzing the recorded user behavior data.
Compared with the prior art, the invention has the following advantages:
the method comprises the steps that an input method platform is selected as a publishing platform of internet information, specifically, aiming at input contents generated by a user in a network input box, the input method platform provides the corresponding one or more associated contents and information service contents corresponding to at least one of the associated contents for the user; on one hand, as the input intention of the user, the associated content can be used for representing the content which is likely to be continuously input after the input content, so that the user can see the associated content to be input in advance and can output one of the associated contents to the network input box by selecting, thereby saving the operation of continuously inputting by the user, reducing the input cost for acquiring the required resource information by the user, improving the information acquisition efficiency of the user and improving the use experience of the user; on the other hand, as the information requirement corresponding to the input intention of the user, the information service content corresponding to the association content can be used for representing various resource information associated with the combination of the input content of the user and the association content, and for the user, the required resource information can be obtained without continuously inputting and pressing an enter key and searching and confirming the search information page, so that the information obtaining efficiency of the user can be improved, and the use experience of the user can be improved;
in addition, because the input method platform is necessary software for character input, the user quantity of the input method is often very huge (larger than that of a search engine), so compared with the search engine in the prior art, the invention provides an internet information distribution way closer to the user, which can be popularized to more users, thereby increasing the user range of internet information distribution.
Drawings
Fig. 1 is a flowchart of an embodiment 1 of a method for publishing internet information according to the present invention;
FIG. 2 is an example of displaying the one or more associated contents and displaying the information service contents corresponding to at least one of the associated contents according to the corresponding display style according to the present invention;
fig. 3 is a flowchart of embodiment 2 of a method for publishing internet information according to the present invention;
fig. 4 is a block diagram of an embodiment of a system for distributing internet information according to the present invention.
Detailed Description
In order to make the aforementioned objects, features and advantages of the present invention comprehensible, embodiments accompanied with figures are described in further detail below.
Referring to fig. 1, a flowchart of an embodiment 1 of the method for publishing internet information according to the present invention is shown, which may specifically perform the following steps through an input method platform (input method client):
in practical applications, a user may enter a sequence of queries in various network entry boxes to obtain their desired information by accessing or searching. For example, a user may directly input a web address in an address bar of a browser to access a web page, or input a query sequence to search; the method can also search in a special search box or a search tool bound on the browser; or, inputting a query sequence in an input field on a homepage of a search engine website for searching; or, an address bar providing a special service on a search engine page, such as an address bar specially searching music and pictures; or, inputting a query sequence in an input column bound on the website navigation for searching; or, when browsing the web page content in the browser, after selecting a segment of characters by the left mouse button, clicking the right mouse button, and clicking buttons such as 'x search' in the right mouse button menu, and searching by taking the selected content as a query sequence; and so on. In short, the network input box of the present invention may be any interface capable of receiving the user input content and searching the network resource according to the user input content, and the present invention does not limit the specific network input box.
In order to maintain semantic integrity, in the embodiment of the present invention, the input content may specifically be used to represent all input contents generated by the user in the network input box, and may be generated through one input operation by the user or through multiple input operations by the user; for example, the user can generate three words of 'violation check' in the network input box through one input operation, or can input 'violation' first and then input 'check'. In addition, besides the input operation, the user can also generate the input content in the network input box through operations such as pasting, and the embodiment of the invention does not limit the specific operation adopted by the user to generate the input content in the network input box.
For example, the candidate items selected by the user in the input method platform and output to the network input box may be recorded, so that the cumulatively recorded candidate items selected by the user may be used as the input content of the user in the network input box before the user presses the enter key for searching. Wherein, the candidate item can be obtained by converting the coded character string input by the user. The present invention does not need to be limited to the code conversion rules (wubi, pinyin, etc.) or the language types (english, chinese, japanese, korean, etc.) of the input method system.
For another example, the present invention may also obtain the input content of the user in the network input box from the input method platform through the handle of the network input box and an API (Application Programming Interface) of the operating system. Because the input method platform usually transmits the candidate selected by the user to the network input box through an operating system API (e.g. setwindows), the invention can obtain the input content of the user in the network input box through the handle of the network input box and the API of the operating system (e.g. getwindows).
It is understood that the present invention does not limit the specific method for the specific input method platform to obtain the input content of the user in the network input box.
102, acquiring one or more associated contents corresponding to the input content and information service data corresponding to each associated content; the associated content may be used to represent content that may be input continuously after the input content, and the information service data may specifically include information service content and a corresponding presentation style;
the embodiment of the present invention may provide the following scheme for acquiring one or more associated contents corresponding to the input content and information service data corresponding to each associated content:
acquisition scheme 1,
The obtaining scheme 1 is to obtain the associated content and the information service data based on interaction between the input method platform and the information server, and specifically may include:
step S101, the input method platform sends the input content to an information server, and receives one or more associated contents corresponding to the input content and information service data corresponding to each associated content returned by the information server.
In practical application, the input method platform can send the input content to the information server in a request form, and the information server is mainly used for providing the association content of the input content and the information service data corresponding to the association content according to the request of the input method.
Taking the search engine as an information server as an example, since the search log of the search engine usually records the query sequence of the user, the content which is likely to be continuously input after the input content and has a probability greater than or equal to a preset probability threshold can be obtained based on a probability statistical rule, and is taken as the associated content. For example, in an application example of the present invention, the search logs may be analyzed to obtain search frequencies of all query sequences beginning with the input content, and a probability that the user may continue to input other content after generating the input content in the network input box is counted according to the search frequencies, and if the probability is greater than or equal to a certain probability threshold, the corresponding other content that continues to be input is taken as the associated content. It should be noted that, in the embodiment of the present invention, a specific method for acquiring one or more associated contents corresponding to the input content by a specific information server is not limited.
The information service data corresponding to each associated content can be used for representing various resource information which is associated with the input content of the user and the query content formed by the associated content and is matched with the search requirement of the user; for example: comment information (such as pinyin labels), news information, entertainment information, advertising information, life service information and the like, wherein the entertainment information can specifically comprise information such as constellations, movies and the like, and the life service information can specifically comprise download information, weather information, lottery information, map information and the like; the embodiment of the present invention does not limit the specific resource information.
Taking the advertisement information as an example, in a specific implementation, the information server may maintain an advertisement information base, where the advertisement information base is used to maintain a corresponding relationship between advertisement words and advertisement information, and if a query content composed of the input content and the associated content hits the advertisement information base, corresponding advertisement information is obtained. Of course, the present invention does not limit the specific method for the specific information server to obtain the information service data corresponding to each associated content.
The information service data may specifically include information service content and a corresponding presentation style. The information service content may include one or more of the following elements: pictures, text, audio, video, user interaction elements, etc. The information of the text elements may specifically include text, font size, font color, whether underlining exists, whether mouse is suspended, whether click effect exists, links corresponding to the click effect, and the like; the information of the picture element may specifically include an image, whether the picture is a dynamic picture, whether a mouse is hovering, whether a click effect is generated, and the like; the user interaction elements may specifically include input boxes, buttons, draggable map elements, and the like. The presentation style may specifically include: typesetting, alignment (left aligned, right aligned, top aligned, bottom aligned, etc.), and the like.
In practical application, the information server may represent the information service data in the form of an XML (extensible markup Language) code, and transmit the information service data to the input method platform, and the input method platform obtains the corresponding information service data by analyzing the XML code.
Acquisition scheme 2,
In the obtaining scheme 2, the obtaining of the associated content is performed by the input method platform, and the obtaining of the information service data is performed based on interaction between the input method platform and the information server, which may specifically include:
step S201, the input method platform carries out matching query in an association service library according to the input content so as to obtain one or more association contents matched with the input content;
the embodiment of the invention can provide the following data sources of the association service library:
data source 1,
In one embodiment of the invention, the input method platform may automatically calculate the associative content according to a word-grouping algorithm or word phrases and provide the associative content to the user for selection. For example, the next associative content may be formed according to the last word or phrase in the input content (the formed associative content does not require the user to input any encoded string). Usually, the association content provided by these input method platforms and the last word or phrase in the input content have a connection relation in the input method lexicon or can form a word. For example, if the input content is "violation check", then the next association content "inquiry" can be formed according to the "check", or if the input content is "jingdong", then the next association content "shopping mall" can be formed according to the "jingdong", and so on.
Data source 2,
In another embodiment of the present invention, the input method platform may define in advance a correspondence between the input content and the associated content; and when the input method platform judges that the input content which accords with the pre-definition appears in the network input box, providing the associated content corresponding to the user so that the user can obtain as much input content as possible with as few input actions as possible.
It should be noted that, in practical applications, the input content that needs to be maintained by the association service library can be customized by the information provider. For example, if an information provider customizes the input content of "kyoto", the data source 2 may be used to define the association content such as "shopping mall", "online shopping mall", "mobile phone", "special price", "digital code" for the input content in advance; for another example, if an information provider customizes the input content of "express query", the data source 2 may be used to define the association content such as "query circular", "query number circular" and the like in advance for the input content. It is to be understood that the embodiment of the present invention does not limit the correspondence relationship between the specific input content and the associated content.
Step S202, the input method platform sends the one or more associated contents to an information server and receives information service data corresponding to each associated content returned by the information server.
It should be noted that the information server in step S202 may be unrelated to customization of the input content, for example, it may be a default search engine; it may also be related to customization of the input content, which may be, for example, an information server corresponding to an information provider that customizes the current input content.
Acquisition scheme 3,
In the acquisition scheme 3, the acquisition of the associated content and the information service data by the input method platform may specifically include:
step S301, the input method platform carries out matching query in an association service library according to the input content so as to obtain association content matched with the input content;
since the implementation process of step S301 is similar to that of step S201, it is not described herein and reference may be made to each other.
And step S302, the input method platform carries out matching query in an information service library according to query contents formed by the input contents and the associated contents so as to obtain information service data matched with the query contents.
In practical application, an information provider can periodically issue information service data or information service content to an input method platform, and meanwhile, inquiry content corresponding to the information service data or the information service content is issued, and the input method platform carries out construction and maintenance of an information service library according to the issued data. After receiving the delivered information service content, the input method platform also needs to determine the presentation style of the information service content.
And 103, displaying the one or more associated contents, and displaying the information service content corresponding to at least one of the associated contents.
In a preferred embodiment of the present invention, the one or more associated contents are presented, and the information service content corresponding to at least one of the associated contents is presented according to the corresponding presentation style.
On one hand, the associated content can be used for representing content which is likely to be input continuously after the input content, and the user can select one of the associated contents to be output to the network input box, so that the operation of continuous input can be omitted, the input cost for the user to obtain required resource information is reduced, the information obtaining efficiency of the user is improved, and the use experience of the user is improved; on the other hand, the information service content corresponding to the association content can be used for representing various resource information associated with the combination of the user input content and the association content, and for the user, the required resource information can be obtained without continuously inputting and pressing an enter key and searching and confirming the information searching page, so that the information obtaining efficiency of the user can be improved, and the use experience of the user can be improved.
In the embodiment of the present invention, the one or more associated contents and the information service content corresponding to a certain associated content may all be displayed in an input method window, where the one or more associated contents and the information service content corresponding to a certain associated content may use the same or different input method windows. For example, both of them may be displayed in the input method main window (that is, two regions for displaying the one or more associated contents and the information service content corresponding to a certain associated content may be divided in the input method main window); for another example, the one or more associated contents may be displayed in the input method main window, and the information service content corresponding to a certain associated content may be displayed in the input method auxiliary window; the input method main window is used for representing an existing window used for showing word candidate items, and the input method auxiliary window is used for representing a newly added window. It is to be understood that the present invention does not limit the one or more associated contents and the specific display area of the information service content corresponding to a certain associated content.
Assuming that the input content in the search bar obtained in step 101 is "express query", the 3 associated contents obtained in step 102 are "query", "inquiry number query" and "round robin", respectively, and the information service data corresponding to each associated content is obtained in step 102; referring to fig. 2, an example of presenting the one or more associated contents and presenting the information service contents corresponding to at least one of the associated contents according to a corresponding presentation style according to the present invention is shown, wherein the 3 associated contents are presented in the input method main window 201, each associated content has a corresponding number, and the information service contents corresponding to the associated content with the number 1 are presented in the input method subsidiary window 202; here, the associated content numbered 1 corresponding to the presented information service content is displayed in bold.
It is understood that the information service content corresponding to one of the associated content may be designated as the default content presented in the input method attachment window. For example, in an application example of the present invention, by default, the information service content corresponding to the first associated content is presented in the input method attachment window.
In a preferred embodiment of the present invention, the step of presenting the one or more associated contents may specifically include: displaying the one or more associative contents in an input method window;
the step of presenting the information service content corresponding to at least one of the associated contents according to the corresponding presentation style may further include:
step S401, acquiring the association content of the current association content focus according to the received movement behavior information of the user for the association content focus in the input method window;
and a substep S402 of displaying the information service content corresponding to the association content at which the current association content focus is located in the input method window according to the corresponding display style.
In the embodiment of the present invention, the associated content focus in the input method window may be used to indicate the associated content currently highlighted (e.g., bold display, red display, underline display, etc.), where the associated content focus generally has a corresponding parameter value, and the user may generate the movement behavior information through a direction key on a keyboard to change the parameter value of the associated content focus; and each associated content has a one-to-one correspondence with the parameter value of the associated content focus, so the movement behavior information can play a role in positioning the associated content.
Taking the input method main window 201 of fig. 2 as an example, the initial associated content focus is "query" for the associated content, the parameter value of the initial associated content focus is 1, and each time the user presses a direction key "→", and the parameter value of the associated content focus is increased by 1, the input method platform will move the position of the associated content focus to the next associated content, that is, the associated content corresponding to the current parameter value, and take it as the current associated content; and, the input method platform redraws the input method main window 201 according to the current associated content to reflect the position change of the focus of the associated content. Similarly, the input method sub-window 202 is redrawn to display information service content associated with the combination of the user's input content and the current associated content.
In a preferred embodiment of the present invention, the method may further include:
step S501, outputting the association content corresponding to the selection behavior information to the network input box according to the received selection behavior information of the user for the displayed association content.
For example, in the case of fig. 2, the user may output "query circular" to the network input box through the number key 3; or, the association content of 'round asking' is moved by moving the direction key, and the 'round asking' is output to the network input box by the space key.
According to the normal input process, "round-robin" requires a plurality of input operations and input costs of the user, for example, the user needs to input "xun" and screen "poll" first, and then input "yuantong" and screen "round-robin" to obtain "round-robin"; the association content displayed by the embodiment of the invention can save the operation of continuous input of the user and reduce the input cost of the user for acquiring the required resource information, thereby improving the information acquisition efficiency of the user and improving the use experience of the user.
In a preferred embodiment of the present invention, the method may further include:
step S601, loading a webpage or multimedia content or map content corresponding to the displayed information service content according to the received loading behavior information of the user aiming at the displayed information service content; the loading behavior comprises click behavior or key press behavior.
It should be noted that the displayed information service content generally includes corresponding link information, and the "query immediately" button shown in fig. 2 is a link information; in this way, the user can load the web page corresponding to the displayed information service content by clicking the "query immediately" button.
In addition, the displayed information service content may include user interaction elements such as an input box, a button, a draggable map element, and the like, and the user may also generate loading behavior information for the displayed information service content according to one or more of the user interaction elements.
For example, in an application example of the present invention, the rendered information service content may include multimedia content on a player such as a music player or a video player, and the user interaction elements in the rendered information service content may specifically include a series of buttons related to play control, such as a play button, a pause button, a volume adjustment button, and the like; then, the user can load the corresponding multimedia content by clicking the play button, and can perform play control through the corresponding button after loading.
In another application example of the present invention, the user interaction elements in the displayed information service content may specifically include an input box and a button, and a user may input a text in the input box and click the button, so as to load a web page corresponding to the displayed information service content. For example, the user inputs the number of the express waybill of a certain express company in the input box, and clicks the "query" button, so that the corresponding logistics information can be queried.
In another application example of the present invention, the user interaction elements in the presented information service content may specifically include a draggable map element; for example, if street view data is currently presented near a restaurant, the user may zoom in or out on the street view data or move the street view data according to the draggable map element.
According to a normal searching process, if a user wants to acquire resource information corresponding to an inquiry sequence of 'express inquiry round-through', the user needs to input a complete 'express inquiry round-through' and press a enter key to acquire the required resource information; the association content displayed in the embodiment of the invention can save the operation of continuing inputting by the user, reduce the input cost of acquiring the required resource information by the user, and simultaneously the information service content displayed in the embodiment of the invention can save the operation of pressing an enter key and searching and confirming in the search information page by the user.
In some embodiments of the present invention, the input method platform may further provide a shortcut key to link information in the displayed information service content, for example, the input method platform may use a numeric key "0" as the shortcut key, and a user pressing the numeric key "0" is equivalent to triggering the link information in the displayed information service content, so as to load a web page corresponding to the displayed information service content. Of course, the embodiments of the present invention do not limit the specific shortcut keys.
In a preferred embodiment of the present invention, the method may further include:
step S701, recording the selection behavior information, the corresponding association content and the input content to a user behavior record;
step S702, adjusting the display sequence of a plurality of associated contents corresponding to the input contents by analyzing the user behavior record.
When the input content corresponds to a plurality of associated contents, the plurality of associated contents often have a certain presentation order, in practical application, the input method platform or the information server may employ various ordering strategies to order the presentation order of the plurality of associated contents, the embodiment of the present invention does not limit a specific ordering strategy, and a scheme of adjusting the presentation order of the plurality of associated contents according to user behavior data is mainly introduced here.
In an application example of the present invention, for a certain input content in the user behavior record, the occurrence frequency of the associated content corresponding to the input content in the user behavior record may be counted, and the plurality of associated contents corresponding to the input content may be sorted according to the counted occurrence frequency, where the sorting result is the display order of the plurality of associated contents corresponding to the input content.
In another application example of the present invention, corresponding sorting weights may be given to a plurality of associated contents corresponding to the input content according to the counted occurrence times, and then the plurality of associated contents corresponding to the input content are sorted according to the original sorting policy and the current sorting weight, where the sorting result is the display order of the plurality of associated contents corresponding to the input content.
It is to be understood that, in the embodiment of the present invention, a specific scheme for adjusting the presentation order of the plurality of associated contents corresponding to the input content is not limited.
In a preferred embodiment of the present invention, the method may further include:
step S801, recording the loading behavior information matched with the step 601, the corresponding input content and the information service content and the presentation style to a user behavior record;
step S802, adjusting the information service content by analyzing the user behavior record, where the corresponding adjustment process may specifically include:
step S802A, counting the loading rate of certain information service content in each presentation style in the user behavior record, and determining the optimal presentation style of the information service content by analyzing the loading rate of the information service content in each presentation style at the occurrence time of different input content.
The preferred embodiment may improve the publishing manner of the internet information according to the user behavior data to enhance the user experience, where the publishing manner may specifically include the presentation style of the information service content related to step 802A.
In a specific implementation, more than two presentation styles can be set for the same information service content, and the optimal presentation style of the information service content is determined by analyzing the loading rate of the information service content of each presentation style; the presentation style with the highest loading rate is generally more popular with users, and thus corresponds to the best presentation style of the information service content.
In still another preferred embodiment of the present invention, the method may further include:
step S901, recording user behavior data before the corresponding information service content disappears aiming at the input content;
step S902, adjusting a display sequence of a plurality of information service contents and a plurality of associated contents corresponding to the input content by analyzing the recorded user behavior data.
For example, the input content is "conutting", and the corresponding 3 information service contents and the corresponding display sequence thereof are respectively: 1. the you and you watch on line 2. the potato watches on line 3. love the strange online watching; assuming that the recorded user behavior data indicates that the loading times of 3 are much greater than the loading times of 1 and 2, then 3 can be adjusted to bit 1; furthermore, since the associated content and the information service content are in one-to-one correspondence, the presentation order of the 3 associated contents corresponding to the 3 information service contents also needs to be adjusted correspondingly.
The invention has the following advantages:
firstly, selecting an input method platform as a publishing platform of internet information, specifically, aiming at input contents generated by a user in a network input box, providing the corresponding one or more associated contents and information service contents corresponding to at least one of the associated contents for the user by the input method platform; on one hand, as the input intention of the user, the associated content can be used for representing the content which is likely to be continuously input after the input content, so that the user can see the associated content to be input in advance and can output one of the associated contents to the network input box by selecting the associated content, the continuous input operation of the user can be omitted, the input cost of the user for acquiring the required resource information is reduced, the information acquisition efficiency of the user is improved, and the use experience of the user is improved; on the other hand, as the information requirement corresponding to the input intention of the user, the information service content corresponding to the association content can be used for representing various resource information associated with the combination of the input content of the user and the association content, and for the user, the required resource information can be obtained without continuously inputting and pressing an enter key and searching and confirming the search information page, so that the information obtaining efficiency of the user can be improved, and the use experience of the user can be improved;
secondly, because the input method platform is necessary software for character input, the user quantity of the input method is often very huge (larger than that of a search engine), so compared with the search engine in the prior art, the invention provides an internet information publishing way closer to the user, which can be popularized to more users, thereby increasing the user range of internet information publishing;
moreover, the display of the association content and the corresponding information service content is carried out after the user generates the input content in the network input frame (namely after the input process is finished), but not in the input process of the user, so that the user can be prevented from not seeing the association content and the corresponding information service content displayed in the input process due to too fast typing;
in addition, in consideration of the diversity of user input intentions and information requirements, the information service content presented by the invention can be switched along with the switching of the focus of the associated content, so that the invention can present diversified resource information which is changed along with the user input intentions.
Referring to fig. 3, a flowchart of embodiment 2 of the method for publishing internet information according to the present invention is shown, which may specifically perform the following steps through an input method platform:
301, acquiring input contents of a user in a network input box;
step 302, collecting the environment information of the network input box; the environment information may include at least one or more of the following: the process name of the program where the network input box is located, the handle of the network input box and the website corresponding to the network input box;
step 303, acquiring one or more associated contents corresponding to the input content under the environment information and information service data corresponding to each associated content;
and step 304, displaying the one or more associated contents, and displaying the information service content corresponding to at least one of the associated contents.
When the network input box is in different environment information, the user input intention and the information requirement corresponding to the user input intention are different. For example, when the network input box is an "Baidu search box" and an "Baidu music search box", the information requirements of the user are obviously different, the former is to acquire various types of information, and the latter is to acquire music types of information; for another example, when the network input box is a "Baidu search box" and a QQ dialog window, the input intentions of the user are obviously different, the former is for searching, and the latter is for instant messaging.
The embodiment automatically acquires the environment information of the network input box, and acquires one or more associated contents corresponding to the input content under the environment information and information service data corresponding to each associated content to provide the associated contents and the information service contents which accord with the environment information for the user, so that the provided associated contents accord with the input intention of the user better, the provided information service contents accord with the information requirements of the user better, and the accuracy of information publishing is improved.
In the implementation of the invention, the environment information of the network input box can be understood as the environment information of the input content.
The scheme for acquiring the one or more associated contents corresponding to the input content under the environment information and the information service data corresponding to each associated content in method embodiment 2 is similar to the scheme for acquiring the one or more associated contents corresponding to the input content and the information service data corresponding to each associated content in method embodiment 1, and specifically, the scheme for acquiring in method embodiment 2 can be obtained by additionally considering specific environment information when the scheme for acquiring in method embodiment 1 is implemented.
For example, in the obtaining scheme 1, the search engine may also record, in the search log, the website information where the query sequence of the user is located, so that the content that is under the website information of the input content and has a probability that is possibly input continuously after the input content that is greater than or equal to the probability threshold may be obtained based on a probability statistical rule as the association content; in the acquisition scheme 1, the advertisement information base may be configured to maintain a correspondence relationship between advertisement words, input environments, and advertisement information, and if query content composed of the input content and the associated content and environment information of the query content hit the advertisement information base, corresponding advertisement information may be obtained. For another example, in the acquisition scheme 2, the association service library may define in advance the input content, the correspondence between the environmental information of the input content and the association content, and the like.
By applying the method embodiment 2, when the network input box is in different environment information, the associated content and the corresponding information service content provided to the user are often different. For example, when the user 1 inputs "conutus" in the "Baidu search box", the embodiment of the present invention may provide the associated content as "pass", the information service content corresponding to the pass "is video information of" televisa conutus, "which includes corresponding link information", and when the user 2 inputs "conutus" in the "Baidu music search box", the embodiment of the present invention may provide the associated content as "pass subject song", the information service content corresponding to the pass subject song "is" subject song information of "televisa conutus," which includes corresponding link information ".
In a word, the method embodiment 2 can provide the associated content and the information service content which accord with the environmental information for the user, so that the provided associated content accords with the input intention of the user better, the provided information service content accords with the information requirement of the user better, and the accuracy of information publishing is improved.
In a preferred embodiment of the present invention, the method may further include:
step S1001, recording the behavior information selected in step S501 and the corresponding associated content, input content and environment information into a user behavior record;
step S1002, adjusting a display sequence of a plurality of associated contents corresponding to the input content in a certain environment information by analyzing the user behavior record.
When the input content corresponds to a plurality of associated contents under certain environment information, the plurality of associated contents often have a certain presentation sequence, and the presentation sequence of the plurality of associated contents can be adjusted according to the user behavior data. Since the adjustment process is similar to the adjustment process of steps S701 to S702, the adjustment process can be referred to each other, and is not described herein.
Corresponding to the foregoing method embodiment, the present invention further provides a system for publishing internet information, which is configured on an input method platform and includes, by reference to a structure diagram shown in fig. 4:
an input content acquiring unit 401, configured to acquire input content of a user in a network input box;
an association and resource data acquiring unit 402, configured to acquire one or more association contents corresponding to the input content and information service data corresponding to each association content; the associated content is used for representing content which can be input continuously after the input content, and the information service data comprises information service content;
a first presentation unit 403 for presenting the one or more associated contents; and
the second presentation unit 404 is configured to present information service content corresponding to at least one of the associated contents.
In a preferred embodiment of the present invention, the information service data may further include a presentation style corresponding to the information service contents;
the second presentation unit 402 may further include: and the style presentation subunit is used for presenting the information service content according to the corresponding presentation style.
In another preferred embodiment of the present invention, the association and resource data acquisition unit may specifically include one or more of the following sub-units:
the first acquisition subunit is used for sending the input content to an information server and receiving one or more associated contents corresponding to the input content returned by the information server and information service data corresponding to each associated content;
the second acquisition subunit is used for performing matching query in an association service library according to the input content to acquire one or more association contents matched with the input content; sending the one or more associated contents to an information server, and receiving information service data corresponding to each associated content returned by the information server;
and
the third acquisition subunit is used for performing matching query in an association service library according to the input content to acquire one or more association contents matched with the input content; and performing matching query in an information service library according to query contents formed by the input contents and the associated contents to obtain information service data matched with the query contents.
In still another preferred embodiment of the present invention, the system may further include: the acquisition unit is used for acquiring the environmental information of the network input box; the environment information may include at least one or more of the following: the process name of the program where the network input box is located, the handle of the network input box and the website corresponding to the network input box;
the association and resource data obtaining unit 402 may specifically include: and the environment corresponding data acquisition subunit is used for acquiring one or more associated contents corresponding to the input content under the environment information and information service data corresponding to each associated content.
In a preferred embodiment of the present invention, the first presenting unit 403 is specifically configured to present the one or more associated contents in an input method window;
the second presenting unit 404 may specifically include:
the current associated content acquiring subunit is configured to acquire the associated content where the current associated content focus is located according to the received movement behavior information of the user for the associated content focus in the input method window;
and the current information service content acquisition subunit is used for displaying the information service content corresponding to the association content at the current association content focus in the input method window according to the corresponding display style.
In another preferred embodiment of the present invention, the system may further include:
and the associated content output unit is used for outputting the associated content corresponding to the selection behavior information to the network input box according to the received selection behavior information of the user aiming at the displayed associated content.
In still another preferred embodiment of the present invention, the system may further include:
and the loading unit is used for loading the webpage or the multimedia content or the map content corresponding to the displayed information service content according to the received loading behavior information of the user aiming at the displayed information service content.
In a preferred embodiment of the present invention, the system may further include:
the first behavior data recording unit is used for recording the loading behavior information, the corresponding input content and the information service content together with the presentation style to a user behavior record;
a first adjusting unit, configured to adjust the information service content by analyzing the user behavior record, where a corresponding adjusting process includes:
and counting the loading rate of certain information service content of each presentation style in the user behavior record, and determining the optimal presentation style of the information service content by analyzing the loading rate of the information service content of each presentation style at the occurrence time of different input contents.
In another preferred embodiment of the present invention, the system may further include:
the second behavior data recording unit is used for recording user behavior data before the corresponding information service content disappears aiming at the input content;
and the second adjusting unit is used for adjusting the display sequence of the plurality of information service contents and the plurality of associated contents corresponding to the input contents by analyzing the recorded user behavior data.
The embodiments in the present specification are described in a progressive manner, each embodiment focuses on differences from other embodiments, and the same and similar parts among the embodiments are referred to each other. For the system embodiment, since it is basically similar to the method embodiment, the description is simple, and for the relevant points, refer to the partial description of the method embodiment.
As will be appreciated by one skilled in the art, embodiments of the present invention may be provided as a method, system, or computer program product. Accordingly, the present invention may take the form of an entirely hardware embodiment, an entirely software embodiment or an embodiment combining software and hardware aspects. Furthermore, the present invention may take the form of a computer program product embodied on one or more computer-usable storage media (including, but not limited to, disk storage, CD-ROM, optical storage, and the like) having computer-usable program code embodied therein.
The present invention is described with reference to flowchart illustrations and/or block diagrams of methods, apparatus (systems), and computer program products according to embodiments of the invention. It will be understood that each flow and/or block of the flow diagrams and/or block diagrams, and combinations of flows and/or blocks in the flow diagrams and/or block diagrams, can be implemented by computer program instructions. These computer program instructions may be provided to a processor of a general purpose computer, special purpose computer, embedded processor, or other programmable data processing apparatus to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable data processing apparatus, create means for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be stored in a computer-readable memory that can direct a computer or other programmable data processing apparatus to function in a particular manner, such that the instructions stored in the computer-readable memory produce an article of manufacture including instruction means which implement the function specified in the flowchart flow or flows and/or block diagram block or blocks.
These computer program instructions may also be loaded onto a computer or other programmable data processing apparatus to cause a series of operational steps to be performed on the computer or other programmable apparatus to produce a computer implemented process such that the instructions which execute on the computer or other programmable apparatus provide steps for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
While preferred embodiments of the present invention have been described, additional variations and modifications in those embodiments may occur to those skilled in the art once they learn of the basic inventive concepts. Therefore, it is intended that the appended claims be interpreted as including preferred embodiments and all such alterations and modifications as fall within the scope of the invention.
The method and the system for publishing internet information provided by the invention are introduced in detail, a specific example is applied in the text to explain the principle and the implementation mode of the invention, and the description of the embodiment is only used for helping to understand the method and the core idea of the invention; meanwhile, for a person skilled in the art, according to the idea of the present invention, there may be variations in the specific embodiments and the application scope, and in summary, the content of the present specification should not be construed as a limitation to the present invention.
Claims (18)
1. A method for publishing internet information is characterized in that the following steps are carried out through an input method platform:
acquiring input content of a user in a network input box;
acquiring one or more associated contents corresponding to the input content and information service data corresponding to each associated content; the associated content is used for representing content which can be input continuously after the input content, and the information service data comprises information service content;
and displaying the one or more associated contents, and displaying the information service content corresponding to at least one of the associated contents.
2. The method of claim 1, wherein the information service data further comprises a presentation style corresponding to information service content;
the displaying of the information service content corresponding to at least one of the associated contents further comprises: and displaying the information service content according to the corresponding display style.
3. The method of claim 2, wherein the step of obtaining one or more associated contents corresponding to the input content and information service data corresponding to each associated content comprises:
sending the input content to an information server, and receiving one or more associated contents corresponding to the input content and information service data corresponding to each associated content returned by the information server;
or,
according to the input content, performing matching query in an association service library to obtain one or more association contents matched with the input content; sending the one or more associated contents to an information server, and receiving information service data corresponding to each associated content returned by the information server;
or,
according to the input content, performing matching query in an association service library to obtain one or more association contents matched with the input content; and performing matching query in an information service library according to query contents formed by the input contents and the associated contents to obtain information service data matched with the query contents.
4. The method of claim 2, further comprising: collecting the environment information of the network input box; the environment information includes at least one or more of the following: the process name of the program where the network input box is located, the handle of the network input box and the website corresponding to the network input box;
the step of acquiring one or more associated contents corresponding to the input content and information service data corresponding to each associated content includes: and acquiring one or more associated contents corresponding to the input content under the environment information and information service data corresponding to each associated content.
5. The method of any of claims 2 to 4, wherein the step of presenting the one or more associations comprises: displaying the one or more associative contents in an input method window;
the step of presenting the information service content corresponding to at least one of the associated contents according to the corresponding presentation style includes:
acquiring the association content of the current association content focus according to the received movement behavior information of the user for the association content focus in the input method window;
and displaying the information service content corresponding to the association content where the current association content focus is located in the input method window according to the corresponding display style.
6. The method of any of claims 1 to 4, further comprising:
and outputting the associated content corresponding to the selection behavior information to the network input box according to the received selection behavior information of the user aiming at the displayed associated content.
7. The method of any of claims 2 to 4, further comprising:
and loading the webpage or multimedia content or map content corresponding to the displayed information service content according to the received loading behavior information of the user aiming at the displayed information service content.
8. The method of claim 7, further comprising:
recording the loading behavior information, the corresponding input content and the information service content together with the presentation style to a user behavior record;
adjusting the information service content by analyzing the user behavior record, wherein the corresponding adjusting process comprises the following steps:
and counting the loading rate of certain information service content of each presentation style in the user behavior record, and determining the optimal presentation style of the information service content by analyzing the loading rate of the information service content of each presentation style at the occurrence time of different input contents.
9. The method of claim 7, further comprising:
recording user behavior data before the corresponding information service content disappears aiming at the input content;
and adjusting the display sequence of a plurality of information service contents and a plurality of associated contents corresponding to the input contents by analyzing the recorded user behavior data.
10. A system for publishing internet information, configured on an input method platform, comprising:
an input content acquisition unit for acquiring the input content of the user in the network input box;
the association and resource data acquisition unit is used for acquiring one or more association contents corresponding to the input content and information service data corresponding to each association content; the associated content is used for representing content which can be input continuously after the input content, and the information service data comprises information service content;
a first presentation unit configured to present the one or more associated contents; and
and the second display unit is used for displaying the information service content corresponding to at least one of the associated contents.
11. The system of claim 10, wherein the information service data further includes presentation styles corresponding to information service content;
the second presentation unit further includes: and the style presentation subunit is used for presenting the information service content according to the corresponding presentation style.
12. The system of claim 11, wherein the association and resource data acquisition unit comprises:
the first acquisition subunit is used for sending the input content to an information server and receiving one or more associated contents corresponding to the input content returned by the information server and information service data corresponding to each associated content;
or,
the second acquisition subunit is used for performing matching query in an association service library according to the input content to acquire one or more association contents matched with the input content; sending the one or more associated contents to an information server, and receiving information service data corresponding to each associated content returned by the information server;
or,
the third acquisition subunit is used for performing matching query in an association service library according to the input content to acquire one or more association contents matched with the input content; and performing matching query in an information service library according to query contents formed by the input contents and the associated contents to obtain information service data matched with the query contents.
13. The system of claim 11, further comprising: the acquisition unit is used for acquiring the environmental information of the network input box; the environment information includes at least one or more of the following: the process name of the program where the network input box is located, the handle of the network input box and the website corresponding to the network input box;
the association and resource data obtaining unit includes: and the environment corresponding data acquisition subunit is used for acquiring one or more associated contents corresponding to the input content under the environment information and information service data corresponding to each associated content.
14. The system according to any one of claims 11 to 13, wherein the first presentation unit is specifically configured to present the one or more associated contents in an input method window;
the second presentation unit includes:
the current associated content acquiring subunit is configured to acquire the associated content where the current associated content focus is located according to the received movement behavior information of the user for the associated content focus in the input method window;
and the current information service content acquisition subunit is used for displaying the information service content corresponding to the association content at the current association content focus in the input method window according to the corresponding display style.
15. The system of any one of claims 10 to 13, further comprising:
and the associated content output unit is used for outputting the associated content corresponding to the selection behavior information to the network input box according to the received selection behavior information of the user aiming at the displayed associated content.
16. The system of any one of claims 11 to 13, further comprising:
and the loading unit is used for loading the webpage or the multimedia content or the map content corresponding to the displayed information service content according to the received loading behavior information of the user aiming at the displayed information service content.
17. The system of claim 16, further comprising:
the first behavior data recording unit is used for recording the loading behavior information, the corresponding input content and the information service content together with the presentation style to a user behavior record;
a first adjusting unit, configured to adjust the information service content by analyzing the user behavior record, where a corresponding adjusting process includes:
and counting the loading rate of certain information service content of each presentation style in the user behavior record, and determining the optimal presentation style of the information service content by analyzing the loading rate of the information service content of each presentation style at the occurrence time of different input contents.
18. The system of claim 16, further comprising:
the second behavior data recording unit is used for recording user behavior data before the corresponding information service content disappears aiming at the input content;
and the second adjusting unit is used for adjusting the display sequence of the plurality of information service contents and the plurality of associated contents corresponding to the input contents by analyzing the recorded user behavior data.
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CN105045409A (en) * | 2015-07-17 | 2015-11-11 | 百度在线网络技术(北京)有限公司 | Input method and apparatus |
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