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bank-dataset

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The data-set is related with direct marketing campaigns (were based on phone calls) of a banking institution. Often, more than one contact to the same client was required, in order to access if the product (bank term deposit) would be ('yes') or not ('no') subscribed. The goal is to predict if the client will subscribe a term deposit

  • Updated Dec 26, 2019
  • Jupyter Notebook

In this project, I built logistic regression model in RStudio to predict the probability of customers enroll in direct payroll deposit so that the bank can save their money and resources by contacting only customers that exhibit high probability and how best the bank can use my logistic regression model to help them strategize business goals.

  • Updated May 28, 2022
  • R

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