I am Shobha - I lead the Transport Data Team at Gojek. Previously I worked as a product analyst at Microsoft. I love digging into data to solve the mysteries of user pain points and how to improve their product experience. I have 9+ years of experience working in the data ecosystem - data analyst, data engineer, business intelligence engineer, product analyst - you name it!

Product analytics, metrics development, user engagement, product growth, user funnels, churn/retention analysis, marketing analytics, user segmentation, product strategy, insights, MIS reporting, multi-channel campaigning, user experience, experimentation

PowerBI, Tableau, SAP BusinessObjects

SQL, Python 3, R, SCOPE, Perl, Unix scripting, HTML5, CSS (Basics)

Data pipelines, ETL, Informatica, Pentaho, TIBCO Business Works

Machine Learning, Predictive Modelling, NLP, Statistics, A/B Testing

Microsoft SQLserver, PostGreSQL, Teradata, Oracle, Sybase IQ, DB2, MongoDB, CosmosDB

Docker, Git, Azure, VScode, Vim, Sublime Text, Excel, Jira, Avocado, Airflow, Autosys, Control-M, Tivoli, Mixpanel, Braze

👉 Building recommender systems

👉 Julia Programming Language for analytics

👉 Spark Programming

I’m looking to collaborate on solving interesting data problems.

Ask me about data science, data engineering, analytics, experimentation, product growth and engagement.

"In God we trust, the rest bring data" - W Edwards Deming

"It is our choices, that show what we truly are, far more than our abilities" - Albus Dumbledore