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EivindSavio committed Jan 24, 2023
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# GA4 - Item List & Promotion Attribution - SGTM Variable (Server)
**Google Analytics 4 (GA4)** has **Item List & Promotion reports**. But, unlike **Enhanced Ecommerce**, no revenue or conversions are attributed back to Promotion or Item Lists (at the time of creating this solution).
**Google Analytics 4 (GA4)** has **Item List & Promotion reports**. But, unlike **Enhanced Ecommerce**, no revenue or conversions are attributed back to Promotion or Item Lists (at the time of creating this Template solution).

This Variable for **Server-side GTM** makes it possible to attribute **GA4 Item List**, **Promotion** & **Search Term** to revenue or ecommerce Events (ex. purchase):
* Last Click Attribution
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![Firestore storage example](https://raw.githubusercontent.com/gtm-templates-knowit-experience/sgtm-ga4-ecom-item-list-promo-attribution/main/images/firestore-storage-example.png)

## Google Cloud, Firestore & Cloud Functions Setup
It’s recommended to create a [new Google Cloud Project](https://console.cloud.google.com/projectcreate) for the Firestore setup if you want an easier understanding of cost.
If you want an easier understanding of cost, it’s recommended to create a **[new Google Cloud Project](https://console.cloud.google.com/projectcreate)** for the Firestore setup.

### Firestore Setup
* Select a [Cloud Firestore mode](https://console.cloud.google.com/firestore/welcome)
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