If you have a reporting client of which there is no plugin in for, you need to follow these steps to get your reports to be visible.

1. Firstly, if you haven't already, write the client.
2. Next you need to create a CCK content type to represent your client. Use Drupal site as an example.
3. Create any associated node types, like modules if required.
4. Create a Page layout for your node-type. This is done by creating a variant on the node_view template.
5. Using panels, layout your page, nesting any required data. For best results, clone the Drupal Site variant, and change the selection rule for your new content type.