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Utilizing Pandas data frames to analyze in-game purchasing data for Heroes of Pymoli video game.

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Background: Heroes of Pymoli

Fantasy

After a lot of hard work in the data wrangling mines, I've landed a job as Lead Analyst for an independent gaming company. I've been assigned the task of analyzing the data for their most recent fantasy game, Heroes of Pymoli.

Like many others in its genre, the game is free-to-play, but players are encouraged to purchase optional items that enhance their playing experience. As a first task, I will generate a report that breaks down the game's purchasing data into meaningful insights.

My final report will include each of the following:

Player Count

  • Total Number of Players
    Total Players

Purchasing Analysis (Total)

  • Number of Unique Items
  • Average Purchase Price
  • Total Number of Purchases
  • Total Revenue
    Purchase Analysis

Gender Demographics

  • Percentage and Count of Male Players
  • Percentage and Count of Female Players
  • Percentage and Count of Other / Non-Disclosed
    Gender Demographics

Purchasing Analysis by gender

  • Purchase Count
  • Average Purchase Price
  • Total Purchase Value
  • Average Purchase Total per Person by Gender
    Gender Purchasing Analysis

Age Demographics (4 year bins)

  • Purchase Count
  • Average Purchase Total per Person by Age Group
    Age Demographics

Top 5 Spenders by Total Purchase Value

  • SN
  • Purchase Count
  • Average Purchase Price
  • Total Purchase Value
    Top Spenders

5 Most Popular Items by Purchase Count

  • Item ID
  • Item Name
  • Purchase Count
  • Item Price
  • Total Purchase Value
    Most Popular Items

5 Most Profitable Items by Total Purchase Value

  • Item ID
  • Item Name
  • Purchase Count
  • Item Price
  • Total Purchase Value Most Profitable Items

Written Report

  • The average price of total purchases is $3.05.
  • The majority of the players who are purchasing items are male at approximately 84%.
  • Male average purchase price is below the average price at $3.02.
  • Most percentage of players are between the ages of 20-24 at approximately 45%.
  • Players between the ages of 35-39 spend more on average than other age groups at $3.60.
  • “Final Critic” was purchased the most at 13 times.

References

Mockaroo, LLC. (2021). Realistic Data Generator. https://www.mockaroo.com/


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Utilizing Pandas data frames to analyze in-game purchasing data for Heroes of Pymoli video game.

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