Tag: merchandising show

The bane of the parent's wallet; this show usually has only a single reason for existence: to advertise the toy line it is based upon to the intended target audience. The variety of toys can range from accessories for girls and boys, to cards and figures or models. Most often the ability of the toys will be exaggerated or invokes magic to work in the anime. The toys's names will also be continuously repeated in the anime, often accompanied by flashy effects and loud shouting. Combined with an intricate story that typically involves an adventure or a tournament of sorts, it makes for an effective commercial.