1936 Ernest G. Wever & Charles W. Bray
1937 Karl Spencer Lashley
1938 Elmer A. Culler
1939 Carlyle Jacobsen
1940 Ernest R. Hilgard
1941 Clarence H. Graham
1942 B. F. Skinner
1943 Stanley Smith Stevens
1944 No Award
1945 Clark L. Hull
1946 No Award
1947 Wolfgang Kohler
1948 Haldan Keffer Hartline
1949 Walter R. Miles
1950 Curt P. Richter
1951 Frank A. Beach
1952 James J. Gibson
1953 Kenneth W. Spence
1954 Neal E. Miller
1955 Georg von Bekesy
1956 Harry F. Harlow
1957 Lorrin A. Riggs
1958 Donald O. Hebb
1959 Harry Helson
1960 Carl Pfaffmann
1961 Carl I. Hovland
1962 James Olds
1963 William K. Estes
1964 Benton J. Underwood
1965 William C. Young
1966 Floyd Ratliff
1967 Eliot Stellar
1968 Richard L. Solomon
1969 Roger W. Sperry
1970 Daniel S. Lehrman
1971 Leo M. Hurvich & Dorothea Jameson
1972 George A. Mille
1973 Delos D. Wickens
1974 Leo J. Postman
1975 Alvin M. Liberman & Franklin S. Cooper
1976 Wendell R. Garner
1977 Eleanor J. Gibson
1978 John Garcia
1979 Russell L. DeValois
1980 Abram Amsel
1981 Roger N. Shepard
1982 Endel Tulving
1983 Richard M. Held
1984 Eric R. Kandel
1985 David M. Green & John A. Swets
1986 Gordon H. Bower
1987 Hans Wallach
1988 Michael I. Posner
1989 Richard F. Thompson
1990 Anne M. Treisman
1991 Robert A. Rescorla & Alan R. Wagner
1992 Saul Sternberg
1993 James L. McClelland & David E. Rumelhart
1994 Isidore Gormezano
1995 Daniel Kahneman & Amos Tversky
1996 George Sperling
1997 M. E. Bitterman
1998 Mortimer Mishkin
1999 Richard Shiffrin
2000 Julian Hochberg
2001 Norman E. Spear
2002 Roger Ratcliff
2003 Carolyn Rovee-Collier
2004 Herbert Terrace
2005 John Anderson
2006 Charles Gallistel
2007 Larry Squire
2008 Henry Roediger III
2009 Daniel Schacter
2010 Elizabeth Loftus
2011 John Wixted
2012 Robert Nosofsky
2013 Barbara Dosher