Abstract

This article aims to elucidate, albeit in a preliminary way, the concept of liquidity in Zygmunt Bauman and its effects onsociety. The deductive-inductive method will be used. As for the methodology, this will be of a bibliographic nature. This study is in line with what the sociologist Zygmunt Bauman (1925-2017), in his texts, postulates that Modernity can be divided into two phases: Solid Modernity and Liquid Modernity. The first began in the 15th century and lasted until the 19th century; the second began in the 20th century and continues to the present time. To describe modern society from the end of the 20th century, Bauman uses the metaphor of 'liquidity', aiming to point out that the contemporary world is going through a period of uncertainty, ephemerality and instabilities. According to Bauman, the modern ideal coined between the 15th and 19th centuries postulated the primacy of reason and the autonomy of capitalist man and such assumptions led society to liquid modernity. In this liquid “contemporaneity”, nothing is lasting, everything is volatile, ephemeral; consumption is the social parameter, whether of the individual, the family, the State or religion.