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Anti-consumption: An overview and research agenda
Journal of Business Research 62 (2):145--147 (2009)
Abstract
This introduction to the Journal of Business Research special issue on anti-consumption briefly defines and highlights the importance of anticonsumption research, provides an overview of the latest studies in the area, and suggests an agenda for future research on anti-consumption.Author Profiles
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Added to PP
2013-01-23
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2,844 (#3,185)
6 months
176 (#17,941)
2013-01-23
Downloads
2,844 (#3,185)
6 months
176 (#17,941)
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