JP2010125849A - Living calendar having advertising medium function - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a living calendar used on a desk having the constitution of paper triangular cylinder body, in which a rear surface of the triangular cylinder body, which is not used before, is used as the space of advertising information of the company, and which is effective as an advertising product. <P>SOLUTION: Rectangular three display surfaces 5, 5, 5 formed by dividing fold lines 4, 4 and abutting together on the surface 2A of a rectangular calendar paper are bent into triangular cylinder along the fold lines 4, 4 and both ends 6, 6 thereof are abutted. An insertion piece 7 of one side end 6 is inserted into the insertion slit of the side edges 8 of the other side end 6 so as to be removably connected. The living calendar 1 in which the three display surfaces 5, 5, 5 are triangular cylinder side surfaces is assembled and is erected on a table to use. When looking the advertising information of the company printed on the rear surface of the paper, the insertion piece 7 can be easily returned to its original rectangular shape by inserting and extracting, so as to read the rear surface. <P>COPYRIGHT: (C)2010,JPO&INPIT

Description

  TECHNICAL FIELD The present invention relates to a living calendar that is a calendar centered on living culture information that is used on a living room or dining room table, and particularly relates to a paper living calendar that is suitable as a corporate advertising article for customers. It is.

  Conventionally, since a calendar is a daily necessities, it is used by being hung on a wall or placed on a table, and is provided with a company name as a corporate advertising article.

  However, since the calendar hanging on the wall is required to be decorative, a large space is required for photographs and paintings, and there is a limited space available for corporate advertising information in addition to the company name.

  In addition, the desk calendar used on the table is compact so as not to take up space and is three-dimensional for easy viewing, but all of them are mainly calendar displays and can be used for corporate advertising information. Space is limited.

  There is also a paper desk calendar proposal (see Japanese Patent Application Laid-Open No. 2007-168207) in which a polygonal pyramid calendar is assembled by folding from paper, but paper solid objects are easily damaged for handling and transportation. Since it takes time and effort, it is distributed from the company in the form of paper, and it is considered that the customer can fold it and assemble it into a polygonal cone.

  The proposal of the above-mentioned polygonal pyramid calendar uses regular hexagonal paper in which six regular triangular display surfaces are distributed in the radial direction, and there is one location between the six regular triangular display surfaces. There are 5 cuts and 5 folds, and on the front and back of the six regular triangular display surfaces that are continuous from the cuts, calendars for January to June and July to December are sequentially placed. It is printed, and the crease is folded and assembled into a regular triangular to regular pentagonal pyramid, so that the calendar for 3 to 5 months can be viewed in multiple directions, and the front and back sides of the paper are turned over. This is a desktop calendar with a polygonal pyramid that can display a calendar for one year. However, the above proposed three-dimensionalization has a polygonal pyramid shape and is turned over on both sides of the front and back sides of the paper. The information display surface It is effective as a means of increasing.

  JP 2007-168207 A

  As described above, various attempts have been made to use a calendar as a corporate advertising medium. However, since no suitable means for increasing the space available for advertising information has been found, it is satisfactory as an advertising medium. There has been a demand for providing a calendar that is more utilized than ever as an advertising medium.

  In order to achieve the above-mentioned object, the present invention employs a configuration in which a three-dimensional desk calendar is assembled by folding from a sheet, which can increase the space for advertisement information at low cost, taking advantage of the prior art. However, as a three-dimensional calendar made of paper, there is a problem of providing effective three-dimensional means in terms of the shape of the paper, how to fold and assemble, and the effective three-dimensional shape.

  Next, the present invention uses the surface of this paper-made three-dimensional calendar as a living calendar centered on life culture information, and the back side that has not been used since it cannot be directly viewed from the front side is used as a space for corporate advertising information. Providing a means of easily transmitting to a customer advertising information of a company that is intended to be actively used but cannot be directly viewed on the back side is an issue.

  As a means for solving the above-mentioned problems, the present invention provides a living calendar made of paper and a triangular cylindrical body, and is a living room suitable as an advertising medium by integrating the following various means. It is intended to provide a calendar.

  Also, the present invention is an attempt to assemble a three-dimensional cylindrical body by folding it from a rectangular paper as a means for effectively making a paper triangular cylindrical calendar. The rectangular main part of the paper is divided by a crease line, and three rectangular display surfaces are formed side by side on the front and back sides, and both ends of the main part are connected to each other so as to be freely connected. A short trapezoidal insertion piece is provided at the center of the side end, and a small trapezoidal side edge portion is provided at the other side end, and the insertion piece corresponds to the center of the fold of the side edge portion. The insertion slit is opened.

  In addition, as a means for effectively using the display surface of the paper triangular cylindrical calendar, the present invention uses the display surface on the front side for the appearance of a living calendar, but the display surface on the back side is used for advertising information space. Life that is intended to be used effectively for interactive advertising information to customers, and that combines the calendar display on the three display surfaces of the calendar paper with a calendar on the center display surface and preferred illustrations and essays on the left and right display surfaces. Culture information and corporate advertising messages are printed respectively. The three display surfaces on the back of the paper have interactive advertisement information from the company to the customer on the left and right display surfaces, and the interactive advertisement information on the central display surface. In response, the customer sends a facsimile transmission form for each response to produce and provide a characteristic rectangular calendar paper.

  In addition, the present invention is an effective means for assembling a triangular living room calendar, with the front side of the paper facing forward, the folds of the three display surfaces and side edges are sequentially folded toward the back side, and the side edges are displayed oppositely. Overlay the back side of the surface, fold it into a triangular tube by abutting both side edges, then fold the insertion piece on the side edge and insert it into the insertion slit on the side edge to connect the three indications on the surface of the calendar paper A living calendar having a triangular cylindrical body with the front side faced is assembled and used while standing upright on a table.

  In addition, in order to save time and labor for assembling and transporting the living room calendar of the triangular tube, the present invention distributes it from the company to the customer in the form of rectangular calendar paper, and the customer folds the living room of the triangular tube. Although it is designed to be assembled on a calendar, it is particularly easy to fold the calendar paper by making a line in the crease line.

  In addition, since the present invention folds the calendar paper and assembles the triangular cylindrical body of the living calendar, as a solution to the fact that the advertising information of the company on the back side of the paper cannot be viewed directly from the front side on the back side of the triangular cylindrical body, It is configured to connect the both ends of the triangular tube so that it can be freely detached, and the customer picks up the living calendar directly, pulls out the inserted piece from the insertion slit on the side edge, and then simply disconnects and bends it. Open the paper in a flat shape and return it to its original rectangular shape, so that you can see the back of the calendar paper that was on the back of the triangle tube, and interactive advertising information from the company printed on the back Is transmitted to customers.

  In addition, the present invention is configured so that a customer can immediately respond to interactive advertisement information transmitted from a company by using a facsimile facsimile for response printed on the back side of the living calendar. .

  Further, according to the present invention, a living calendar having a triangular cylindrical body is assembled by bending the surface of the calendar paper on which the calendar is printed, and used upright on the table, but the upright state is stably maintained. For this reason, a living calendar stand having a triangular cylindrical projection smaller than the in-cylinder dimension of the triangular cylindrical body is erected on a large sized flat plate portion on the table, and the triangular cylinder of the living calendar is provided. Means are provided for using the body in an upright state on the protruding portion of the stand.

  According to the present invention, the customer can assemble a living calendar with a triangular cylindrical body simply by bending the fold portion of the calendar paper distributed from the company and connecting the insertion pieces on the side ends, which is convenient and pleased.

  The shape of the triangular cylindrical body of the living calendar of the present invention is easier to bend than a polygonal cylindrical body, cylindrical body, and pyramid, and is easy to stand stably on a table, taking no place for installation, In addition, since the display surface on the surface is a vertical plane, printed calendars and characters are easy to read.

  Since the living calendar of the present invention is made of paper, it is inexpensive, and it is only necessary to distribute it in the form of a rectangular calendar paper from a company.

  The display surface on the front surface of the triangular cylindrical calendar of the present invention is used for the appearance as a living calendar, but the display surface on the back surface is used for interactive advertisement information for corporate customers. Since an immediate response from the user can be expected, it can be used effectively as an advertising medium.

  Conventionally, since the back side of the cylindrical advertising body cannot be directly viewed from the front side, it has not been used for advertising information at all. However, the present invention has a configuration in which both end portions of a triangular cylindrical body can be connected and detached, and a living calendar. When the user wants to see the back of the paper, the user can easily return it to the original calendar paper and read it, so that it can be used for corporate advertisements in a vast space on the back side of the triangular cylinder.

  The number of months of the calendar displayed on the living calendar of the present invention is preferably 3 months due to the size of the display surface. Therefore, if it is updated and distributed four times a year at the turn of the season, the company and customers It is effective in maintaining the close relationship between the two.

  The living calendar of the present invention is formed by dividing the rectangular main part of the paper with a crease line, and forming three rectangular display surfaces side by side on the front and back sides, and connecting both ends of the main part to be freely connected. Therefore, a short trapezoidal insertion piece is provided at the center of one side end, and a narrow trapezoidal side edge portion is provided at the other side end. Opening a slit for insertion corresponding to the insertion piece, and on the three display surfaces of the paper, a calendar on the central display surface, life culture information combining preferred illustrations and essays on the left and right display surfaces, and a company Each of the three advertisements is printed on the back side of the paper. On the left and right display screens, the interactive advertisement information from the company to the customer is displayed on the left and right display faces. Fac for A rectangular calendar paper is produced by printing each millimeter transmission sheet, and then the front surface of the rectangular calendar paper is face up and the folds of the three display surfaces, side edges and insertion pieces are directed to the back side. Bend one after the other, overlap the back side of the side edge of the main part facing the fold of the side edge part, abut both side edges in a triangular tube shape, and then insert the insertion piece on one side edge on the other side edge The living calendar is assembled by inserting it into the slit for insertion on the side edge and connecting it to the surface of the triangular cylindrical body with the three display surfaces of the calendar paper. is there.

  In addition, the living calendar of the present invention is such that the customer picks up the living calendar on the table directly, pulls out the insertion piece from the insertion slit on the side edge, disconnects the both ends, and forms the folded paper in a flat shape. Open to the original rectangular shape, the back side of the paper can be viewed directly, interactive advertising information from the company printed on the back side is transmitted to the customer, and the customer is printed on the back side By using a response facsimile transmission form, it is possible to immediately respond to the advertisement information of the company.

  Further, the living calendar of the present invention is provided with a calendar stand on a table, in which a protruding portion of a triangular tube shape smaller than the in-cylinder size of the triangular tube body of the living calendar is erected on a large-sized flat plate portion. A living calendar having a triangular cylindrical body is used in a state where the living calendar is inserted in an upright state on the protruding portion of the stand.

  1 is a perspective view of a living calendar according to the present invention, FIG. 2 is a perspective view of a living calendar stand, and FIG. 3 is a surface of a rectangular calendar paper. FIG. 4 is a plan view of the back surface of a rectangular calendar paper.

  In FIG. 1, a living calendar 1 is bent from a rectangular calendar paper 2 and assembled into a triangular cylinder as shown in the figure, and is used while standing upright on a table. A calendar 10 is printed on the central display surface 6 of the three upright rectangular display surfaces of the surface 1A, and is displayed in an easy-to-view state.

  In FIG. 2, the living calendar stand 20 has a configuration in which a triangular cylindrical projection 21 smaller than the in-cylinder dimension of the triangular cylindrical body of the living calendar 1 is erected on a large flat plate portion 22. Then, it is installed on a table and the living calendar 1 is vertically installed on the projecting portion 21 and can be used in a more stable state.

  The material of the stand 20 is not limited, but inexpensive synthetic resin is preferable.

  3 and 4, the rectangular calendar paper 2 is formed by dividing a rectangular main portion 3 of the paper with a crease line 4 and forming three rectangular display surfaces 5, 5, 5 on the front surface 2A and the back surface 2B, respectively. The side portions 6 and 6 of the main portion are formed side by side, and a small trapezoidal insertion piece 7 is provided at the center of one side end 6, and a narrow side edge portion 8 is provided at the other side end 6. In addition, an insertion slit 9 corresponding to the insertion piece 7 is opened at the center of the side end fold 4A of the side edge 8.

  The insertion piece 7, the side edge 8 and the insertion slit 9 are used to assemble the calendar paper 2 into a triangular cylinder, so that the side edges 8 of both side edges 6 and 6 of the main part 3 and the folds 4A and 4B of the insertion piece 7 are provided. When they are brought into contact with each other, they can be inserted and connected so as to be freely connected and disconnected, and the shape and size can be changed within the scope of the gist of the present invention.

  Further, on the 3 display surfaces 5, 5 and 5 of the surface 2A of the calendar paper, the calendar 10 is displayed on the center display surface, the lifestyle culture information combining the preferred illustrations 11 and essays 12 on the left and right display surfaces, and the corporate advertising message. 13 is printed on each of the three display surfaces 5, 5, and 5 on the back surface 2B of the paper. The interactive advertisement information 14 from the company to the customer is displayed on the left and right display surfaces, and the interactive advertisement information is displayed on the central display surface. A facsimile transmission form 15 for a response from a customer to each of 14 is printed.

  The advertising message 13 on the front surface 2A is unilateral advertising information from the company, and the interactive advertising information 14 on the back surface 2B is advertising information for which a response from the customer is desired.

  Moreover, the printing of life culture information combining the preferred illustration 11 and the esse 12 on the display surface 6 of the surface 2A is not limited to illustrations and essays, but may be photographs, poetry, etc. Any material suitable for the gist may be used.

  In addition, the rectangular calendar paper 2 on which the facsimile transmission form 15 is printed is limited to an A4 size or less and a thickness of 0.2 mm or less so that it can be set in a general-purpose facsimile transmitter. A trapezoidal side edge portion 8 is formed in parallel with the side end 6 of the rectangular main portion 3 so as to facilitate this.

  Next, the front surface 2A of the rectangular calendar paper is turned to the front side, and the three display surfaces 5, 5, 5, the side edge 8 and the insertion piece 7 are sequentially turned with the folds 4, 4A, 4B facing the back side. After bending, the crease 4A of the side edge 8 is overlapped on the back side of the opposite side end 6 of the main part, the side ends 6 and 6 are brought into contact with a triangular tube shape, and then the insertion piece 7 on one side end 6 is As shown in FIG. 1, the three display surfaces 5, 5 and 5 on the surface 2A of the calendar paper are connected to the surface 1A of the triangular tube body by inserting and connecting to the insertion slit 9 of the side edge 8 of the other side edge 6. The living calendar 1 is assembled.

  Note that the crease lines 4, 4A, 4B of the calendar paper 2 have streaks and are considered to be easily bent.

  In addition, the triangular cylindrical body of the living calendar 1 is better in appearance and stability if it is formed in a regular triangular cylindrical shape composed of the same three rectangular surfaces 5, 5, and 5, but the width of the central display surface 5 is widened. Alternatively, the calendar display 10 may be made conspicuous by forming an isosceles triangle tube.

  Also, when you want to see the back side 1B that cannot be seen directly from the front side 1A of the triangular tube of the living calendar 1, take the living calendar 1 on the table directly and take the detachable insertion piece 7 from the insertion slit 9 By pulling out the connection between the side edges 6 and 6 and opening the folded paper 2 into a flat shape so as to return it to the original rectangular shape, the back side 2B of the calendar paper that has become the back side 1B can be seen. .

  Thus, interactive advertisement information 14 from the company printed on the back surface 2B of the calendar paper is transmitted to the customer, and the advertisement information 14 is transmitted from the customer using the response facsimile transmission sheet 15 printed on the back surface 2B. An immediate response to can be expected.

  The paper living calendar according to the present invention is provided in a paper form for a company and can be provided at a low cost without much trouble, and is easy for a customer to assemble because it is easy to see and convenient. Since it is exciting to view the information on the back side of the rectangular tube without inserting it, it is particularly suitable for the use of interactive advertising information and is suitable as a corporate advertising article.

  It is a perspective view of the living calendar of this invention.   It is a perspective view of the stand for a living calendar.   It is a top view of the surface of a rectangular calendar paper.   It is a top view of the back surface of a rectangular calendar paper.

Explanation of symbols

1 Living Calendar 1A Triangular surface (side)
1B Back side (side) of a triangular tube
2 Calendar paper 2A Calendar paper front surface 2B Calendar paper back surface 3 Rectangular main part 4 Crease line 4A Side edge crease 4B Insertion piece crease 5 Rectangular display surface 6 Main part side edge 7 Insertion piece 8 side Edge 9 Slit for insertion 10 Calendar printing 11 Illustration printing 12 Essay printing 13 Advertising message printing 14 Interactive advertisement printing 15 Facsimile message printing 20 Living calendar stand 21 Protrusion 22 Flat plate

Claims (4)

  The rectangular main part of the paper is separated by a crease line, and three rectangular display surfaces are arranged side by side on the front and back sides, and both side edges of the main part are connected to each other so that they can be freely connected. A short trapezoidal insertion piece at the center of the side, and a narrow trapezoidal side edge on the other side end, respectively, and for insertion corresponding to the insertion piece at the center of the fold of the side edge A slit is opened, and on the three display surfaces of the paper, a calendar is printed on the center display surface, life culture information that combines preferred illustrations and essays on the left and right display surfaces, and corporate advertising messages. In addition, on the three display surfaces on the back of the paper, interactive advertisement information from the company to the customer is displayed on the left and right display surfaces, and a facsimile transmission form for customer response to the interactive advertisement information is displayed on the central display surface. printing Then, make a rectangular calendar paper, and then turn the rectangular calendar paper to the front side and fold the 3 display surfaces, the side edges, and the inserts one after the other toward the back. After overlapping the folds of the main part on the back side of the opposite side end of the main part, the both side ends abut in a triangular tube shape, and then the insertion piece on one side end is inserted into the slit on the side edge on the other side end An advertising medium function for assembling a living calendar having three display surfaces on the surface of a calendar paper with the surface of a triangular cylinder inserted into and connected to the table, and used as if standing upright on a table Living calendar equipped with.   The customer picks up the living calendar on the table directly, pulls out the insertion piece from the insertion slit on the side edge, disconnects both ends, opens the folded paper into a flat shape, and restores the original rectangular shape. , The back side of the paper can be viewed directly, the interactive advertising information from the company printed on the back side is transmitted to the customer, and the reply facsimile printed on the back side is printed by the customer The living calendar having an advertisement medium function according to claim 1, wherein the living calendar is configured to be able to respond immediately to the advertisement information of a company.   A living room of a triangular cylindrical body is provided by attaching a calendar stand with a triangular cylindrical protruding part smaller than the in-cylinder dimension of the triangular body of the living calendar to a large flat plate part on the table. The living calendar provided with the advertisement medium function according to claim 1 or 2, wherein the calendar is used by being inserted in an upright state on the protruding portion of the stand.   A rectangular calendar paper used for assembling a living calendar having the advertisement medium function according to claim 1.

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