JP2002312613A - Server device and system for generating and transmitting favorite merchandise list - Google Patents

Abstract

PROBLEM TO BE SOLVED: To use on-line shopping more actively and efficiently by effectively and secondarily using sites of Internet shopping. SOLUTION: A favorite merchandise list generating and transmitting device 2 presents merchandise lists of specific groups from a merchandise data file 19 to a user's terminal at a request made by the user accessing through a communication line, stores only articles that the user selects from those merchandise lists as a favorite merchandise list in a customer file 17, and reads the favorite merchandise list out of the customer file 17 and outputs it at a user's request. When the merchandise lists are displayed on the user's terminal, check fields for specifying favorite merchandise and check fields for desiring to purchase the merchandise are displayed adjacently and thus direct purchase is handled. Here, available are a function of allowing the user to persuade a friend to give a gift, a function of introducing merchandise to friends by word of mouth, and a function of allowing the user to directly order a merchandise.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

[0001] 1. Field of the Invention [0002] The present invention relates to a server for creating and transmitting a favorite product list and a creating and transmitting system.

[0002]

2. Description of the Related Art Conventionally, a large number of virtual shops have been opened on the Internet, and access to these virtual shops is performed from a personal computer at home or at a company. Then, by accessing a favorite site, the user can order desired products from a large number of products provided by the virtual store via the Internet. Such online shopping is convenient because there is no need to actually go to a store, and it is becoming more and more available because it saves time.

[0003]

[0005] The online shopping on the Internet up to now is very useful when purchasing a product that the user wants. However, unlike online shopping on the Internet, it is often empirical that when a friend, relative, brother, or other acquaintance receives a gift, the product is not as much desired product as expected and often falls short of expectations. For example, if you receive a gift on a birthday or wedding anniversary, if you are not interested in or want a different product from the product you wanted, you will get a gift, but you are not very happy Will be. On the other hand, there is a demand that consumers want their close friends to know their favorite products, and that they want to know favorite products of close friends. On the other hand, for a site that operates an Internet shopping, it is more effective to introduce products through word of mouth through acquaintances than to advertise products directly to an unspecified number of consumers.

[0004] The present invention has been made in view of the above points, and uses an Internet shopping site in a secondary effective manner to inform an acquaintance of a desired product to an acquaintance in advance. And anniversaries in advance so that you can give them the products they want as much as possible (a begging function), so that their favorite products can be easily communicated with close friends (word-of-mouth function), thereby making online shopping more active The technical task is to make it available efficiently.

[0005]

SUMMARY OF THE INVENTION According to the present invention, a favorite product list creation / transmission server apparatus stores a product list of a predetermined group on a user terminal according to a request of a user accessing via a communication line. It is characterized by presenting and storing only a product selected by the user from the product list as a favorite product list, and calling and outputting the stored favorite product list based on a request of the user. The user who has accessed such a server device does not need to select from a huge product group each time, but has the advantage of only selecting from his or her favorite product group. Also, a small amount of data is sufficient for downloading, and it is easy to attach the downloaded data to an e-mail sent to a close acquaintance.

In the server device, when presenting a product list to a user's terminal, it is preferable that a check column for specifying a favorite product and a check column for purchasing the product are displayed adjacent to each other. In such a server device, a purchase can be immediately decided on the entire list, or once stored in a favorite list, and reconsidered when next accessed.

Further, a server device for transmitting the output favorite product list to a user's acquaintance in response to a request from the user is preferable. This satisfies the desire to convey one's preferences to close acquaintances, and provides efficient advertising effects for online shopping site operators.

[0008] Preferably, when transmitting to the acquaintance of the user, the message is transmitted together with a message created by the user. Do you want your friends to choose from those products and send them to the original user (asking function) or to encourage them to purchase themselves (word-of-mouth function),
Can communicate more clearly to acquaintances.

Further, it is preferable that the server device accepts access from the acquaintance, and stores and outputs a commodity selected from the favorite commodity list received by the acquaintance and a destination of the commodity. Since the server supports the series of processing from purchase to delivery in this way, it is convenient for the purchaser and leads to the profit of the online shopping operator. When the destination of the product is an acquaintance who is the orderer, that is, when the "word-of-mouth function" actually functions and leads to the purchase of the product, it is preferable that a privilege is given to the original user who created the favorite product list. . By giving such a privilege, it is possible to encourage the original user to introduce a favorite product list to an acquaintance.

When the destination of the product is the original user who created the favorite product list, that is, when the "on-demand function" actually functions and the gift purpose to the original user is achieved, It is preferable to delete the product from the favorite list or to add an indication that the product has been sent. Thereby, the favorite list can be used for "begging" for other close acquaintances. In addition,
If a favorite product list for the purpose of "begging" has been transmitted to a plurality of acquaintances in advance, the changed favorite product list may be automatically transmitted to another acquaintance again.

[0011] Along with the favorite product list, a scheduled transmission date at which the favorite product list should be transmitted to an acquaintance may be stored, and transmitted to the acquaintance side terminal when the scheduled transmission date comes. As a result, when asking for a birthday or wedding celebration, it is possible to select a favorite product little by little for a long time, and it is safe even if you forget to send.

The system for creating and transmitting a favorite product list according to the present invention comprises the server device described above, and terminal devices of users and acquaintances connected to the server device via the Internet. As a result, the word-of-mouth effect is widely exhibited online, and product producers can quickly grasp and analyze trends of consumers' favorite products.

[0013]

Embodiments of the present invention will be described below in detail with reference to the drawings. FIG. 1 shows a schematic system configuration diagram of the present invention. A server device 2 serving as a center, a member terminal 3 of a member viewed from the center side, and an acquaintance of a member on the Internet 1 such as a communication line. The side terminals 4 are connected to each other. As a device of the member terminal 3 or the acquaintance side terminal 4, an ordinary personal computer (personal computer) or a mobile phone having an Internet connection information service function can be used.

FIG. 2 is a basic block diagram of a server device (host computer) 2 on the center side. The server device 2 includes an input / output interface 10 for transmitting and receiving signals and data to and from the Internet 1, and A control unit 11 for performing control of the present invention in accordance with a predetermined procedure according to a program, and an input unit 1 including a keyboard and a mouse.
2, an output unit 13 such as a printer, a display unit 14 for displaying a screen, a memory 15 for temporarily storing programs and data, and a database unit 16 for storing various data. .

The database section 16 comprises a customer file 17, an order file 18, and a product data file 19. Customer file 17 contains
Name, address, telephone number, E of the member registered in the center
It stores an e-mail address and other personal data of members described later. In the product data file 19, various products and their attributes to be provided by the center are stored in advance. In addition, the order file 18 includes items to be purchased by the members themselves, as described later.
Alternatively, the merchandise to be given to the member by the acquaintance on the acquaintance side terminal 4, the order receiving destination, the destination of the merchandise, and the like are stored.

Next, steps when a certain user (general consumer) registers in this center (server device 2) and becomes a member will be described with reference to FIG. First, step S
As shown in FIG. 1, a user accesses a center site (server device 2) from his / her member terminal 3 via the Internet 1 and displays a screen of the member terminal 3. Next, as shown in step S2, a name, an address, a telephone number, an e-mail address, and the like are sequentially input to the displayed screen. Then, as shown in step S3, the ID
Enter your (user name) and password and enter the other member's ID
If the (user name) and the password do not overlap, they are registered and become members of the official center (server device 2) (see step S4). The data of these members is registered in the customer file 17 of the database unit 16 of the server device 2.

Here, the server device 2 checks the data registered in the customer file 17 of the database unit 16 and checks the newly registered ID (user name) and password and the information of the other members. It is determined whether or not they overlap with each other.
Accept and register D (user name) and password.
In the case of overlapping with another member, the server 2 requests the member terminal 3 to re-enter the screen via the Internet 1. Further, in step S3 of FIG. 3, the ID (user name) and the password may be automatically assigned by the server device 2 and sent to the member terminal 3.

Next, registration of personal data of a member will be described with reference to FIGS. Although the registration of the personal data may be continued from the flow of FIG. 3, a case where the personal data of the member is registered in the server device 2 via the Internet 1 will be described. First, as shown in step S10 of FIG. 4, the site of the center (server device 2) is accessed,
The user inputs his / her own ID (user name) and password, and displays a screen for writing personal data (step S11). Next, a selection is made as to whether or not to transmit “WISH LIST” to a friend, lover or spouse (see step S12). In the "on-demand mode" when you want to give a present, or in the "word-of-mouth mode" when you want to introduce your favorite product to the other party, the sending side is marked. If you simply want to use it for your own shopping list or a list of gifts for the other party, mark the one you do not want to send.

Next, if applicable, a specific anniversary, such as a birthday or a wedding anniversary of the user or the other party, that is, a date on which one wishes to receive or send a present is input (step S13). If the other party wants to give a present, the user inputs his / her favorite product list, that is, a list of the products that the acquaintance wants to give by e-mail to the other party in advance by e-mail (asking for it). ). The “Wish List” displayed in FIG. 12 can be used as a “list of products to be given by an acquaintance” or a “list of products to be given”, or simply as a “shopping schedule list” of the user. . In the list of presents that the member gives to the lover or spouse, if the member is known, the list of the products that the lover or spouse likes may be used. If you just want to show the other party a favorite list instead of a present, you may select "send immediately," without entering the anniversary or the scheduled date of sending.

Next, as shown in step S15 and FIG. 12, the name and e-mail address of the mail partner (acquaintance) who wants to notify the "favorite product list" are input in advance. In this case, the number of acquaintances entered is more than one,
Any number is fine. In addition, it may be singular. The acquaintance here is an acquaintance who has a friend, a parent, a brother, a relative, or the like who is given a present or wants to give a present. Also, in the case of a gift to a possessor, or in the case of his / her own shopping schedule, an e-mail may be sent to himself / herself. Further, in FIG. 12, only the name and the e-mail address are described, but an address, a telephone number, and the like of an acquaintance may also be input. In this case, as will be described later, the present will be made to a member by an acquaintance, so it is preferable to input the address of the acquaintance, etc., when requesting the price of the product or notifying the member of the gift from whom. It is.

In step S14 of FIGS. 12 and 4, in FIG. 12, the test date (February 9, 2001)
However, one week before the specific day described above is set as the day when the member sends the e-mail of the list of products listed. Of course, the date of sending this e-mail is
It is not limited to a week, but may be 10 days ago, a couple of weeks ago, or a month ago. Before this step, it is possible to select whether to make a call later or to make a call immediately (step S16). If the call is to be transmitted at a later date, the input items are registered in the customer file 17 after such input is completed (step S17). If the user selects to send immediately in step S16, the mail is sent immediately after inputting the mail address of the other party (step S18) (step S19).

Next, a method in which a member accesses the server device 2 from the member terminal 3 via the Internet 1 and registers a "favorite product list" will be described. First,
A personal data screen as shown in FIG. 12 is displayed on the member terminal 3 side, and “Register Wish List” at the lower right is displayed.
When the button 30 is clicked (see step S20 in FIG. 5), the screen changes to a screen in which a number of products provided by the center and attributes such as price are displayed in a list as shown in FIG. The data of the product or the like is stored in the product data file 19 of the database unit 16 of the server device 2.

A screen as shown in FIG. 11 is displayed on the screen of the member terminal 3 (see step S21 in FIG. 5). By scrolling this screen or switching pages, it is possible to search for a product desired by the user. I can do it. In the column below each product, a window 35 for inputting the number of products to buy, a “buy” button 34 for buying the product,
A “favorite” button 33 is provided for listing the favorite product because the user likes the product for the moment. The number of products that are listed as favorites in this product may be one,
You can register more than one. When the "favorite" button 34 of the favorite product is pressed as shown in step S22 of FIG. 5, the favorite products are listed up as shown in FIG. When the selection of the favorite product is completed in step S23, the process proceeds to step S24, and the selected favorite product is displayed in a list (listed up). In FIG. 13, two products are listed as favorite products.

Next, if it is selected as a favorite product but it is desired to delete it later (see step S25), the process proceeds to step S26. That is, by checking the square box in the “delete” column in the upper left of FIG. 13 and clicking the “delete” button 36 in the lower right, the product is deleted from the list. Here, when the "favorite" button 33 of the favorite product is clicked one after another, it is registered in the storage field corresponding to the member in the customer file 17 of the server device 2, and the "delete" button 36 is pressed. When clicked, the product is deleted from the storage column, and the remaining products are finally registered in the storage column of the customer file 17.

Next, as shown in step S27 of FIG. 6, when a comment is also registered, the process proceeds to step S28.
Move to Here, as shown in FIG. 13, "This is a test." Is described, for example, "For my birthday, please choose a gift from this list." Please select the gift you want for your birthday. " Or, if it's your own email, you can use it as a memo. As other input items, as shown in FIG.
Enter your favorite aroma, favorite color, favorite brand, etc. Of course, input of a comment or the like is optional. When the above items are input and registered as shown in step S29, the registration is performed by clicking a registration button 37 shown in FIG. 13 (see step S30). When not registered, the reset button 38 is clicked. , Comments, etc. will be reset.

FIG. 14 shows a list listing favorite products in the above flow. If the listed product is in the "on-demand mode", it is a favorite product or a desired product that the member wants to give from an acquaintance. In the “introduction mode”, a list of products to be introduced is provided, and in some cases, a list of products that have been narrowed down to present a gift to the other party, and a shopping schedule list of one's own can be used. In this example, two products are listed.

Next, the operation from the server device 2 side of the center will be described. In step S40, the member terminal 3
, A personal data registration operation in step S41, and a member registration operation in step S42.
The work of registering the favorite product selected for each member is performed. These member data are stored in the customer file 17 of the database unit 16 of the server device 2, respectively. Next, as shown in step S43,
It is determined whether a certain member has specified the transmission date, whether the specified transmission date has come, and if it is the specified transmission date,
The member's favorite list is transmitted by e-mail to the destination designated by the member, for example, the e-mail address of an acquaintance via the Internet 1 (step S4).
4). Immediately after registering personal data,
Or, if you want to send immediately without registering, send it immediately by e-mail.

On the other hand, on the receiving side, for example, the acquaintance side terminal 4, the flow is as shown in FIG. That is, as shown in step S50, there is an e-mail from the server device 2, and the e-mail is opened and the message is viewed (step S5).
1, 52). A message sent by a member to the acquaintance-side terminal 4 by e-mail via the server device 2 is, for example, as shown in FIGS. 15 and 16. In this e-mail, a “favorite product list” that the member wants to give from the acquaintance is described. Access the homepage. The acquaintance can know the member's favorite item by displaying the list of the item (see step S54). Here, a list of the member's favorite products and the acquaintance side terminal 4
May be linked, and only the listed products are displayed in a state as shown in FIG.

At the acquaintance side terminal 4, when buying the displayed favorite product for a present or for one's own, the "buy" button 34 displayed on the screen may be clicked (step S55 in FIG. 8). reference). The operation of the acquaintance side terminal 4 is completed by purchasing one or more types of products and designating the destination of the products (see steps S56 and S56).

On the other hand, as shown in step S60 of FIG. 9, the server device 2 receives a purchase order from the acquaintance terminal 4, and in step S61, the control unit 11 sends the member name from the e-mail address of the acquaintance terminal 4. Then, the orderer (an acquaintance of the acquaintance side terminal 4), the member name, and the product are stored in the order file 18 from the customer file 17 (step S6).
2). On the other hand, if there is a buy order from the member terminal 3, it is stored directly in the order file 18 without going through step S61. Next, as shown in step S63, the orderer (an acquaintance or member of the acquaintance side terminal 4), the destination, the product, and the address of the member are output from the output unit 13, and the worker sees the document and the worker actually asks the member. Or, the "friend's favorite product" will be sent to the acquaintance.

By the way, the favorite product of the member is not always constant and may fluctuate at a later date. In such a case, it is possible to access the server device 2 and display the previous favorite product list again on the member terminal 3 side. That is, as shown in step S70 of FIG.
The user accesses the site (server device 2), inputs an ID (user name) and a password, and displays a personal data screen as shown in FIG. 12 (steps S71 and S71).
72). Next, as shown in step S73, the "view your Wish List" button 31 is clicked, and favorite products selected in the past are called from the customer file 17 of the database unit 16 of the server device 2 and displayed as a list. If the favorite product is not deleted, added, changed, or the like, the process ends (see steps S75 and S76). If the product is deleted, added, changed, or the like, step S76 is performed.
Move to The operation in this case is described in FIGS.
Since it is the same as the case of, the description is omitted.

If the same favorite list is sent to many acquaintances and the acquaintances send presents, the acquaintance who purchased the product accesses the member's favorite list so that the presents do not overlap. hand,
You may mark it as purchased or delete it from the list.

As described above, in the case of the "on-demand function",
From the acquaintance to the member, a product selected from the members previously selected as a favorite product is presented. For this reason, there is no such thing as "I got a present for my birthday, but I was disappointed." In addition, since the server device 2 sends an e-mail to the acquaintance's terminal 4 via the Internet 1 from a specific date such as a birthday or an anniversary in advance, the presenter has a margin in the number of days.

Also, when the member accesses the server device 2 via the member terminal 3 to display a screen as shown in FIG. 11 and clicks the “buy” button 34, the member can immediately purchase for himself / herself. it can. In addition, a favorite product list is once created, and then, when the member terminal 3 accesses the server device 2, a list of products that the user likes is displayed on the screen immediately, and the favorite products that have been narrowed down in advance are displayed. You can purchase from. As a result, a product to be purchased can be quickly searched without opening some screens of online shopping. Also, if you let the member send an e-mail on the designated day, even if you forget the spouse's birthday, for example, you will receive it by retrieving it and receive a gift from the spouse's favorite product list. Can be selected and purchased and given on a predetermined date such as a birthday. Note that if you register once, you can send an e-mail every year on the same day.

Further, the customer file 1 of the server device 2
Other members may be able to view the list of favorite products of the member registered in 7 via the member terminal 3 and the Internet 1. Thereby, the favorite product is introduced to other members by word of mouth.

In the case of the "introduction mode", that is, when the member simply transmits the favorite list to the acquaintance instead of the present, or when the server device transmits the favorite list to the acquaintance in accordance with the support of the member, A message urging the purchase to the acquaintance may be added. Some such messages may be prepared in advance on the server device side so that the member can select it, or the member may create the message content on the spot. As a result, the word-of-mouth function of introducing a favorite product from a close member functions more effectively.

Then, when an acquaintance receiving the favorite list selects and purchases a product for himself from the favorite list, he or she can give the original member benefits such as points or discount rights that can be used for his or her own shopping. It is preferable to provide This further encourages word-of-mouth features and benefits online shopping site operators.

The products provided by the center include cosmetics,
Any product such as sanitary products and electrical products may be used. In addition, the same function can be used in sites other than this center as long as the system has a similar external system or cooperates with it.

[0039]

The user who accesses the server device according to the first aspect of the present invention has the advantage that he or she does not have to select from a huge product group each time, but only has to select from his or her favorite product group. Also, a small amount of data is sufficient for downloading, and it is easy to attach the downloaded data to an e-mail sent to a close acquaintance.

In the server device according to the second aspect, the purchase can be immediately decided on the entire list, or can be once stored in the favorite list and reconsidered when the next access is made. According to the server device of the third aspect, the desire to convey one's preferences to a close acquaintance is satisfied,
For online shopping site operators, efficient advertising effects can be obtained. In the server device according to the fourth aspect, since the favorite product list is transmitted together with the message created by the user, whether the user wants an acquaintance to select from those products and send it to the original user (an asking function) or an acquaintance Whether to encourage self-purchase (word-of-mouth function) or to communicate more clearly and with enthusiasm to acquaintances.

According to the server device of the fifth aspect, the access from the acquaintance is further accepted, and the merchandise selected from the favorite merchandise list received by the acquaintance and the destination of the merchandise are stored and output.
It is convenient for the purchaser by supporting a series of processes until delivery. In the server device of claim 6, when the "word-of-mouth function" actually functions and leads to product purchase, a privilege is given to the original user who created the favorite product list. Can be encouraged to be introduced to acquaintances.

In the server device according to the present invention, when the "on-demand function" actually functions and the gift purpose to the original user is achieved, the product is deleted from the favorite list or sent. Since the display to the effect is attached, the same product is not given a double present by mistake.

In the server device according to the eighth aspect, the scheduled transmission date is stored together with the favorite product list, and when the scheduled transmission date comes, the date is transmitted to the acquaintance side terminal, so that the date of birthday, wedding, etc. is determined. This is useful when asking for a present for a particular event.

According to a ninth aspect of the present invention, a system for creating and transmitting a favorite product list comprises the above-described server device, and a terminal device of a user and an acquaintance connected to the server device via the Internet. So
The word-of-mouth effect is widely exhibited online, and product producers can quickly grasp and analyze the trends of consumers' favorite products.

[Brief description of the drawings]

FIG. 1 is an overall schematic system configuration diagram of an embodiment of the present invention.

FIG. 2 is a schematic block diagram of a server device according to the embodiment of the present invention.

FIG. 3 is a flowchart in a case where the member terminal according to the embodiment of the present invention registers in a server device via the Internet.

FIG. 4 is a flowchart in a case where personal data is registered in a server device via the Internet at the member terminal according to the embodiment of the present invention.

FIG. 5 is a flowchart in a case where a member's favorite product is registered in the server device at the member terminal according to the embodiment of the present invention.

FIG. 6 is a flowchart in a case where a member's favorite product is registered in the server device at the member terminal according to the embodiment of the present invention.

FIG. 7 is a flowchart showing an operation on the server device side according to the embodiment of the present invention.

FIG. 8 is a flowchart illustrating an operation of the acquaintance-side terminal according to the embodiment of the present invention.

FIG. 9 is a flowchart illustrating an operation of the server device according to the embodiment of this invention.

FIG. 10 is a flowchart for listing past favorite products according to the embodiment of the present invention.

FIG. 11 is a view showing a product according to the embodiment of the present invention.

FIG. 12 is a diagram showing a screen when registering personal data according to the embodiment of the present invention.

FIG. 13 is a diagram showing a screen of a list of favorite products according to the embodiment of the present invention.

FIG. 14 is a diagram showing a screen of a list of favorite products according to the embodiment of the present invention.

FIG. 15 is a diagram illustrating a first half of an example of a mail received by an acquaintance terminal according to the embodiment of this invention;

FIG. 16 is a diagram illustrating the latter half of an example of a mail received by the acquaintance terminal according to the embodiment of this invention.

[Explanation of symbols]

 Reference Signs List 1 Internet 2 server device 3 member terminal 4 acquaintance side terminal 11 control unit 16 database unit 17 customer file 18 order file 19 product data file

 ────────────────────────────────────────────────── ─── Continuing on the front page (72) Inventor Takaaki Hiraoka 1-4-1 Minamishinmachi, Chuo-ku, Osaka-shi, Osaka

Claims (9)

[Claims] 1. Presenting a product list of a predetermined group to a user terminal according to a request of a user accessing via a communication line, and selecting only a product selected by the user from the product list as a favorite. A server device that stores as a product list and retrieves and outputs a stored favorite product list based on a user request. 2. The server device according to claim 1, wherein when presenting the product list to the user terminal, a check column for specifying a favorite product and a check column for purchasing the product are displayed adjacent to each other. . 3. The server device according to claim 1, wherein the output favorite product list is transmitted to an acquaintance of the user in response to a request from the user. 4. The server device according to claim 3, wherein when transmitting to the acquaintance of the user, the server device transmits the message together with a message created by the user. 5. The server device according to claim 3, wherein the server receives the access from the acquaintance, and stores and outputs a commodity selected from the favorite commodity list received by the acquaintance and a destination of the commodity. 6. The server device according to claim 5, wherein when the destination of the product is an acquaintance who is the orderer, a privilege is given to the original user who created the favorite product list. 7. The product according to claim 5, wherein when the destination of the product is the original user who created the favorite product list, the product is deleted from the favorite list or a display indicating that the product has been sent is added. Server device. 8. The server device according to claim 3, wherein a scheduled transmission date at which the favorite product list is to be transmitted to an acquaintance is stored together with the favorite product list, and the scheduled transmission date is transmitted to an acquaintance-side terminal. . 9. The server device according to claim 1, 2, 3, 4, 5, 6, 7, or 8, and a terminal device of a user and an acquaintance connected to the server device via the Internet. Creation and transmission system for favorite product list.