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Their 1998 website probably used tables with celllpadding, and it was “good enough” at the time. But I suspect they’ve benefitted by changing it. However, since neither of us have data, it’s all subjective.

For those that do have data, they’ve decided spending millions on it is worth it.

I disagree, please don’t tangentially deny my data points as “no data”. Four random vendors of “premium brand <something>” not doing today what was spoken about in this thread (properly casting shadows as described in tfa has zero business value for premium brands) is not no-data.

OK good point, instead of "no data" I'll say "an insignificantly small amount of data from which it's impossible to draw any conclusions as you could use the same data to say pretty much anything".

At least I wasn’t drawing from pure imagination.

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