Geo-Fencing or Geo-Conquesting? a strategic analysis of Location-Based coupon under different market structures
Author
Abstract
Suggested Citation
DOI: 10.1016/j.tre.2023.103116
Download full text from publisher
As the access to this document is restricted, you may want to search for a different version of it.
References listed on IDEAS
- Du, Shaofu & Sheng, Jianchao & Peng, Jing & Zhu, Yangguang, 2022. "Competitive implications of personalized pricing with a dominant retailer," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 161(C).
- Luo, Meiling & Li, Gang & Chen, Xudong, 2021. "Competitive location-based mobile coupon targeting strategy," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
- Wang, Jing & Cai, Jianping & Yue, Xiaohang & Suresh, Nallan C., 2021. "Pre-positioning and real-time disaster response operations: Optimization with mobile phone location data," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 150(C).
- Ahmad, Baseer & Ali, Syed Babar, 2012. "Do Individual Investors in Pakistan Prefer Dividends?," MPRA Paper 64205, University Library of Munich, Germany.
- Liu, Weihua & Yan, Xiaoyu & Li, Xiang & Wei, Wanying, 2020. "The impacts of market size and data-driven marketing on the sales mode selection in an Internet platform based supply chain," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 136(C).
- Greg Shaffer & Z. John Zhang, 1995. "Competitive Coupon Targeting," Marketing Science, INFORMS, vol. 14(4), pages 395-416.
- Yuxin Chen & Ganesh Iyer, 2002. "Research Note Consumer Addressability and Customized Pricing," Marketing Science, INFORMS, vol. 21(2), pages 197-208, November.
- Chongwoo Choe & Stephen King & Noriaki Matsushima, 2018.
"Pricing with Cookies: Behavior-Based Price Discrimination and Spatial Competition,"
Management Science, INFORMS, vol. 64(12), pages 5669-5687, December.
- Chongwoo Choe & Stephen King & Noriaki Matsushima, 2017. "Pricing with Cookies: Behavior-Based Price Discrimination and Spatial Competition," Monash Economics Working Papers 07-17, Monash University, Department of Economics.
- Drew Fudenberg & Jean Tirole, 2000.
"Customer Poaching and Brand Switching,"
RAND Journal of Economics, The RAND Corporation, vol. 31(4), pages 634-657, Winter.
- Drew Fudenberg & Jean Tirole, 1999. "Customer Poaching and Brand Switching," Harvard Institute of Economic Research Working Papers 1871, Harvard - Institute of Economic Research.
- Zhijun Chen & Chongwoo Choe & Noriaki Matsushima, 2020.
"Competitive Personalized Pricing,"
Management Science, INFORMS, vol. 66(9), pages 4003-4023, September.
- Zhijun Chen & Chongwoo Choe & Noriaki Matsushima, 2018. "Competitive Personalized Pricing," ISER Discussion Paper 1023, Institute of Social and Economic Research, Osaka University.
- Zhijun Chen & Chongwoo Choe Author-X-Name- Chongwoo & Noriaki Matsushima, 2019. "Competitive Personalized Pricing," Monash Economics Working Papers 02-18, Monash University, Department of Economics.
- Krista J. Li & Sanjay Jain, 2016. "Behavior-Based Pricing: An Analysis of the Impact of Peer-Induced Fairness," Management Science, INFORMS, vol. 62(9), pages 2705-2721, September.
- Han, Chirok & Phillips, Peter C. B. & Sul, Donggyu, 2014.
"X-Differencing And Dynamic Panel Model Estimation,"
Econometric Theory, Cambridge University Press, vol. 30(1), pages 201-251, February.
- Chirok Han & Peter C.B. Phillips & Donggyu Sul, 2010. "X-Differencing and Dynamic Panel Model Estimation," Cowles Foundation Discussion Papers 1747, Cowles Foundation for Research in Economics, Yale University.
- Ping Han, 2014. "Effects of Fiscal Policy under Different Capital Mobility," Accounting and Finance Research, Sciedu Press, vol. 3(1), pages 111-111, February.
- Gao, Hongyan & Liu, Fasheng, 2013. "Estimating freeway traffic measures from mobile phone location data," European Journal of Operational Research, Elsevier, vol. 229(1), pages 252-260.
- Yi-Jen (Ian) Ho & Sanjeev Dewan & Yi-Chun (Chad) Ho, 2020. "Distance and Local Competition in Mobile Geofencing," Information Systems Research, INFORMS, vol. 31(4), pages 1421-1442, December.
- Krista J. Li, 2018. "Behavior-Based Pricing in Marketing Channels," Marketing Science, INFORMS, vol. 37(2), pages 310-326, March.
- Stefan F. Bernritter & Paul E. Ketelaar & Francesca Sotgiu, 2021. "Behaviorally targeted location-based mobile marketing," Journal of the Academy of Marketing Science, Springer, vol. 49(4), pages 677-702, July.
- Siliang Tong & Xueming Luo & Bo Xu, 2020. "Personalized mobile marketing strategies," Journal of the Academy of Marketing Science, Springer, vol. 48(1), pages 64-78, January.
- Daniel Leithold, 2014. "Defractionalisation in Different Electoral Systems," ifo DICE Report, ifo Institute - Leibniz Institute for Economic Research at the University of Munich, vol. 12(1), pages 50-54, 04.
- repec:ces:ifodic:v:12:y:2014:i:1:p:19108861 is not listed on IDEAS
- Juanjuan Zhang, 2011. "The Perils of Behavior-Based Personalization," Marketing Science, INFORMS, vol. 30(1), pages 170-186, 01-02.
- Souiden, Nizar & Chaouali, Walid & Baccouche, Mona, 2019. "Consumers’ attitude and adoption of location-based coupons: The case of the retail fast food sector," Journal of Retailing and Consumer Services, Elsevier, vol. 47(C), pages 116-132.
- J. Yannis Bakos, 1997. "Reducing Buyer Search Costs: Implications for Electronic Marketplaces," Management Science, INFORMS, vol. 43(12), pages 1676-1692, December.
- Jiwoong Shin & K. Sudhir, 2010. "A Customer Management Dilemma: When Is It Profitable to Reward One's Own Customers?," Marketing Science, INFORMS, vol. 29(4), pages 671-689, 07-08.
- Yuxin Chen & Xinxin Li & Monic Sun, 2017. "Competitive Mobile Geo Targeting," Marketing Science, INFORMS, vol. 36(5), pages 666-682, September.
- Daniel Leithold, 2014. "Defractionalisation in Different Electoral Systems," ifo DICE Report, ifo Institute - Leibniz Institute for Economic Research at the University of Munich, vol. 12(01), pages 50-54, April.
- Anindya Ghose & Beibei Li & Siyuan Liu, 2019. "Mobile Targeting Using Customer Trajectory Patterns," Management Science, INFORMS, vol. 65(11), pages 5027-5049, November.
Most related items
These are the items that most often cite the same works as this one and are cited by the same works as this one.- Bruno Jullien & Markus Reisinger & Patrick Rey, 2023.
"Personalized Pricing and Distribution Strategies,"
Management Science, INFORMS, vol. 69(3), pages 1687-1702, March.
- Jullien, Bruno & Reisinger, Markus & Rey, Patrick, 2019. "Personalized Pricing and Distribution Strategies," TSE Working Papers 19-995, Toulouse School of Economics (TSE), revised Mar 2022.
- Bruno Jullien & Markus Reisinger & Patrick Rey, 2022. "Personalized Pricing and Distribution Strategies," Working Papers hal-03632634, HAL.
- Jullien, Bruno & Reisinger, Markus & Rey, Patrick, 2022. "Personalized Pricing and Distribution Strategies," CEPR Discussion Papers 17139, C.E.P.R. Discussion Papers.
- Bruno Jullien & Markus Reisinger & Patrick Rey, 2023. "Personalized Pricing and Distribution Strategies," Post-Print hal-04282548, HAL.
- Bruno Jullien & Markus Reisinger & Patrick Rey, 2022. "Personalized Pricing and Distribution Strategies," Post-Print hal-03924406, HAL.
- Wang, Yu & Li, Minqiang & Feng, Haiyang & Feng, Nan, 2023. "Which is better for competing firms with quality increasing: behavior-based price discrimination or uniform pricing?," Omega, Elsevier, vol. 118(C).
- Zhijun Chen & Chongwoo Choe & Noriaki Matsushima, 2020.
"Competitive Personalized Pricing,"
Management Science, INFORMS, vol. 66(9), pages 4003-4023, September.
- Zhijun Chen & Chongwoo Choe & Noriaki Matsushima, 2018. "Competitive Personalized Pricing," ISER Discussion Paper 1023, Institute of Social and Economic Research, Osaka University.
- Zhijun Chen & Chongwoo Choe Author-X-Name- Chongwoo & Noriaki Matsushima, 2019. "Competitive Personalized Pricing," Monash Economics Working Papers 02-18, Monash University, Department of Economics.
- Chongwoo Choe & Stephen King & Noriaki Matsushima, 2018.
"Pricing with Cookies: Behavior-Based Price Discrimination and Spatial Competition,"
Management Science, INFORMS, vol. 64(12), pages 5669-5687, December.
- Chongwoo Choe & Stephen King & Noriaki Matsushima, 2017. "Pricing with Cookies: Behavior-Based Price Discrimination and Spatial Competition," Monash Economics Working Papers 07-17, Monash University, Department of Economics.
- Flavio Pino, 2022. "The microeconomics of data – a survey," Economia e Politica Industriale: Journal of Industrial and Business Economics, Springer;Associazione Amici di Economia e Politica Industriale, vol. 49(3), pages 635-665, September.
- Luo, Meiling & Li, Gang & Chen, Xudong, 2021. "Competitive location-based mobile coupon targeting strategy," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
- Bita Hajihashemi & Amin Sayedi & Jeffrey D. Shulman, 2022. "The Perils of Personalized Pricing with Network Effects," Marketing Science, INFORMS, vol. 41(3), pages 477-500, May.
- Chongwoo Choe & Jiajia Cong & Chengsi Wang, 2024.
"Softening Competition Through Unilateral Sharing of Customer Data,"
Management Science, INFORMS, vol. 70(1), pages 526-543, January.
- Chongwoo Choe & Jiajia Cong & Chengsi Wang, 2021. "Softening Competition through Unilateral Sharing of Customer Data," Monash Economics Working Papers 2021-10, Monash University, Department of Economics.
- Noriaki Matsushima & Tomomichi Mizuno & Cong Pan, 2023.
"Personalized pricing with heterogeneous mismatch costs,"
Southern Economic Journal, John Wiley & Sons, vol. 90(2), pages 369-388, October.
- Noriaki Matsushima & Tomomichi Mizuno & Cong Pan, 2022. "Personalized pricing with heterogeneous mismatch costs," ISER Discussion Paper 1184, Institute of Social and Economic Research, Osaka University.
- Choe, Chongwoo & Matsushima, Noriaki & Tremblay, Mark J., 2022.
"Behavior-based personalized pricing: When firms can share customer information,"
International Journal of Industrial Organization, Elsevier, vol. 82(C).
- Chongwoo Choe & Noriaki Matsushima & Mark J. Tremblay, 2020. "Behavior-Based Personalized Pricing: When Firms Can Share Customer Information," ISER Discussion Paper 1083r, Institute of Social and Economic Research, Osaka University, revised Jul 2021.
- Didier Laussel & Joana Resende, 2022. "When Is Product Personalization Profit-Enhancing? A Behavior-Based Discrimination Model," Management Science, INFORMS, vol. 68(12), pages 8872-8888, December.
- Chongwoo Choe & Noriaki Matsushima, 2021.
"Behavior-Based Price Discrimination and Product Choice,"
Review of Industrial Organization, Springer;The Industrial Organization Society, vol. 58(2), pages 263-273, March.
- Chongwoo Choe & Noriaki Matsushima, 2020. "Behavior-Based Price Discrimination and Product Choice," ISER Discussion Paper 1079, Institute of Social and Economic Research, Osaka University.
- Zhijun Chen & Chongwoo Choe & Jiajia Cong & Noriaki Matsushima, 2022.
"Data‐driven mergers and personalization,"
RAND Journal of Economics, RAND Corporation, vol. 53(1), pages 3-31, March.
- Zhijun Chen & pch346 & Chongwoo Choe & Jiajia Cong & Noriaki Matsushima, 2020. "Data-Driven Mergers and Personalization," Monash Economics Working Papers 16-20, Monash University, Department of Economics.
- Zhijun Chen & Chongwoo Choe & Jiajia Cong & Noriaki Matsushima, 2021. "Data-driven mergers and personalization," ISER Discussion Paper 1108r, Institute of Social and Economic Research, Osaka University, revised Aug 2021.
- Tao Wang & Shi-Xiao Wang, 2022. "International Manufacturer’s Online Marketplace Choice Considering Behavior-Based Pricing," Sustainability, MDPI, vol. 14(21), pages 1-18, November.
- Sumit Shrivastav, 2023. "Profitability of behavior-based price discrimination," Marketing Letters, Springer, vol. 34(4), pages 535-547, December.
- Rosa-Branca Esteves, 2021. "Can personalized pricing be a winning strategy in oligopolistic markets with heterogeneous demand customers? Yes, it can," NIPE Working Papers 08/2021, NIPE - Universidade do Minho.
- Wang, Xiaolei, 2021. "Dynamic Personalized Pricing with Active Consumers," Warwick-Monash Economics Student Papers 08, Warwick Monash Economics Student Papers.
- Didier Laussel & Joana Resende, 2022. "When Is Product Personalization Profit-Enhancing? A Behavior-Based Discrimination Model," Post-Print hal-03740642, HAL.
- Kopalle, Praveen K. & Pauwels, Koen & Akella, Laxminarayana Yashaswy & Gangwar, Manish, 2023. "Dynamic pricing: Definition, implications for managers, and future research directions," Journal of Retailing, Elsevier, vol. 99(4), pages 580-593.
- Stefano Colombo, 2018. "Behavior‐ and characteristic‐based price discrimination," Journal of Economics & Management Strategy, Wiley Blackwell, vol. 27(2), pages 237-250, June.
More about this item
Keywords
Market structure; Mobile marketing; Location-based coupon; Personalized pricing; Game theory;All these keywords.
Statistics
Access and download statisticsCorrections
All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:transe:v:174:y:2023:i:c:s1366554523001047. See general information about how to correct material in RePEc.
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.elsevier.com/wps/find/journaldescription.cws_home/600244/description#description .
Please note that corrections may take a couple of weeks to filter through the various RePEc services.